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Social Media Digital Marketing

Washington, DC
August 01, 2020

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Washington, DC


University of Maryland,

College Park

BA: Communications 2011-15

Concentration in Public Relations


AP Style Adobe Suite

HubSpot HTML MailChimp

Microsoft Office Salesforce

WordPress Zoho


Jamie Geller Creative

2017- Present

Partners with clients across

various industries to write and

edit copy and content for

websites, social media, sales

decks, and email marketing.

Helps refine branding

cohesiveness and strategy so

that each client can promote

their products or service with

more wit, clarity and brevity.


Clear Channel (iHeart Radio)

Events & Promotions 2014

PBS (Capital Concerts)

PR & Marketing 2013

Route One Apparel

Sales & Events 2013-15


Andrew Bashuk, Legends

Michael Yurcisin, Motion

Samantha Brizuela, PureGym

Sydney Carey, Motion


Communications Manager Full Measure Education

Washington, DC Feb 2020 – Present

Copyedits, designs layouts, and manages mobile deployment strategies for more dthan 50 higher education institutions to provide more engaging content to students, dand more tangible data to admissions counselors to increase enrollment

Led all communications planning and implementation for virtual experiences dincluding Virtual Graduation and Fall Reopening strategies

Builds in-app content and writes mobile messaging for each institution to make their donline offerings more accessible to students, including financial aid guidance, dacademic exploration & student services while capturing each school’s brand Branding Consultant (Contract) PureGym

Washington, DC Sept – Dec 2019

Advised UK-based gym on their US branding strategy for future clubs in DC, dincluding language in-club signage, app content, website content and more

Reviewed and edited existing digital content to adhere to American-English style D

Marketing Manager Legends: The View of DC

Washington, DC April – July 2019 [property closed]

Redesigned website navigation and content to better reflect amenities

Created and tracked the performance of all shared digital, including PR fact sheets, dmedia advisories, paid/organic social pages, and event ads

Updated all branded collateral, digital and onsite, to elevate communications Marketing & Events Specialist Motion Recruitment Lead M&ES, Washington, DC Sept 2018 – April 2019 M&ES, New York NY Sept 2017 – Sept 2018

Led the inception of the national company’s first-ever Tech Salary Guide, including dwriting all copy, all social media planning from both company and recruiter profiles

Increased web traffic and engagement by leading the content team to develop ddigital sales collateral, social media & blogs, targeting both clients and candidates

Mentored junior team on content writing, specializing in SEO and brand style

Revitalized agency blog strategy, restructured holistic social media workflow

Trained all sales teams to write digital content to promote their jobs & personas Copywriter & Project Manager (Contract) Crunch Fitness New York NY Mar – July 2017

Developed all custom collateral requests with original copy for 100+ clubs, including demail blasts, printed mailers, billboards, social media posts and in-club signage

Managed project flow between graphic designers and franchise owners D

Account Executive Yelp

Junior AE, New York, NY Jan – Aug 2016

Associate AE, New York, NY June – Dec 2015

Created over 50 new accounts; generating above 250k in revenue in phone sales

Ranked #1 of 76 in intensive two-month developmental program TALENTS

Blogging Branding Collateral Management Content Creation Copyediting Digital Marketing Editing Graphic Design Inbound Marketing Mentorship Project Management Proofreading SEO Social Media Website Design

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