User Experience Designer
Resume:
Lakshmi Priya Subramanian
www.priyaevs.com
Summary:
Passionate User Experience designer with strong knowledge in user centered design and graphic design principles.
Leading a project from requirement to final design by applying strong research methodologies and design skills.
Hands-on experience with all stages of a User-Centered Design process from user research, Conceptualizing, Interaction design, Wire framing, RWD, Web, Graphic, Creative design, and Visual design, prototyping, responsive website design and prototyping.
Proficient in building user interface mockups, a strong aptitude for user experience and translating wireframes into successful visual design.
Familiar with web technologies and their impact on the feasibility of design solutions; Strong working knowledge of HTML, CSS table-less design.
Always aware and gaining expertise in the growing list of design tools available for interactive development.
Strong cross-functional communications skills; verbal, written and visual.
Contribute in brainstorming, planning, and strategy sessions.
Driving factors:
30,000 feet viewer and also have keen eye on details
Self-driver, quick learner, best collaborator and a great team player
Believer in getting things done and winning client confidence
Willing to learn new tools and skills
Working experience with fast faced Agile, cross disciplinary and global environments.
Willing to explore non-conventional approaches to address conventional problems.
Education:
Active member in Interaction Design Foundation since 2016
User Experience Design Immersive, General Assembly, NYC
Bachelor of Architecture and Design, School of Architecture and Planning, Anna University, Chennai
UX Skills:
User Research
Content Strategist
Comparative, Competitive, Heuristic Analysis
Data visualization
User Interviews
User Flow
Affinity Mapping
User Persona
Storyboard User Stories
Design studio and medium
Low, Wireframes (Medium) and Hi-fi Design
Prototyping (invision) and Graphic design
Usability Testing A/B Testing
Styleguide and Marketing
Information Architecture (IA)
Design Tools:
Sketch
Adobe Creative Suite/XD (Adobe CS)
Adobe Photoshop / InDesign
Figma
Axure rp
Balsmiq
OmniGraffle
Principle
Invision / Zeplin
Keynote
Marvel
Microsoft Office
Pen and paper
Javascript / CSS / HTML
Work Experience
United Healthcare Group (UHG)/ Anagh Technologies Jul 2019 – Till Date
User Experience Design Lead
Self-service application to manage the health care needs
Responsibilities:
Gathering requirement from vendors, heath care providers, product owners and scope the product needs for the phase
Design the scoped modules or features to convert them into designs working with cross functional and agile teams
Creating illustrations, wireframes, Hi-Fi and integrated as functional prototypes for responsive web and mobile in Sketch, Adobe XD and Invision
Lead in upgrading design styles and design system in line with the UHG standards
Collaborated with stack holders with in the client team to design the MVP of the product
Worked with internal design team, business and development team to provide daily handoff, task requirements
Design Tools: Sketch, Invision, Adobe Create Suites, Jira, Microsoft Tools, Photoshop
TMP Worldwide Advertising & Communications/ Mindtree, NYC Jan 2019 – Jun 2019
UI/UX Architect
CRM tool to manage candidate’s information
Responsibilities:
Gathering requirement from clients and convert them into module designs working with cross functional and agile teams
Creating wireframes, mockups and workable prototypes in Sketch and Invision
Involved in creating style guides and design system inline with the existing client standards and guidelines
Worked with various stack holders with in the client team to design the MVP of the product
Worked with offshore team to provide daily handoff, task requirements, branding/ component requirements and also provide inputs
to the development team.
Design Tools: Sketch, Invision, Adobe Create Suites, Jira, Microsoft Tools, Photoshop
Verizon, NJ Nov 2018 – Dec 2018
UI/UX Designer
Omni B2B application is mainly for sales team to give them better customer experience
Responsibilities:
Interactively worked with business team to understand the requirements to design multiple sales applications into one
Created wireframe graphic mockups and prototyping in Sketch and Zeplin
Identifying design improvements that will increase the omni B2B application user experience by applying the design principles
Dealt with the Verizon global team and clients to provide unique user experience
Worked on style guides and UI screens inline with Verizon branding and guidelines
Design Environment: Sketch, Invision, Zeplin, OmniGraffle
Tenna LLC (BuildSourced), NJ May 2017 – Aug 2018
UI/UX Designer
Tenna is an IOT based start up which helps to track and manage the assets
Responsibilities:
Collaborated with stakeholders, product team, clients to gather the requirements and to design and convert into the logical flow
Interacted with a team of UX/product Designers, project managers, and developers to design sketches, concept variations, mock-ups, prototypes and ultimately high-resolution assets for beautiful user interfaces.
Created Photoshop pixel perfect compositions of graphics from wireframes.
Designed wireframe mockups and prototyping in Sketch, Adobe CS and Invision.
Assisted in identifying design improvements that will increase the quality of the end user's experience.
Designed original artwork, iconography, and illustration for web, tablet and mobile applications.
Created and refined visual concepts throughout product development and launch, from initial explorations to final design deliverables.
Provided CSS style guides, color codes, icons to development team
Created and conducted Invision walkthrough for Stakeholders, QA and development teams
Design Tools: Sketch, Invision, Zeplin, Adobe XD, Keynote, Microsoft tools, Photoshop
Full Family Tree, CA (Remote) Oct 2016 – May 2017
Freelance UX/UI Designer
It helps to discover your family history and ancestry
Responsibilities:
Researched and gathered various data’s about our brand and competitors to analyze the current market trends
conducted user interviews and surveys to identify our users' needs
Collaborating with the developer teams to enhance on the current website
Extensively designed wireframes to improve the current user experience along with redesign research
Environment: Sketch, Invision, Zeplin, Photoshop, Illustrator
Grantpa, NYC Sep 2016 – Oct 2016
Freelance User Experience Designer
Creating a centralized application platform for artists and grant providers
Responsibilities:
Worked with clients, end users and stakeholders to gather requirements and identify user needs
Conducted market research, competitive analysis, user interviews, comparative analysis and synthesis the data’s to arrive at the MVP
Developed Personas, Storyboard and User Flow based, brainstormed ideas and collaborated to come with a single design as a team
Designed wireframes and mockups using sketch, Adobe Photoshop
Responsible to develop a responsive web design to make the process simple, easy and fruitful for users to achieve the goal.
Assisted clients with usability testing by having invision prototype reviews and walkthrough
Environment: Sketch, Invision, Photoshop, Marvel, Keynote, Microsoft tools
IPMM, NYC Aug 2016 - Sep 2016
Freelance UX/UI Designer
Increasing the user’s engagement with the art and artists
Responsibilities:
Researched user needs to gather enough data, conducted market research, competitive analysis and comparative analysis.
Organized user interviews and surveys to identify our users' needs, the problem statement and team to prioritize the features, user flows
Designed hand sketches, wireframes, mi-fi mockups, prototyping and gathering synthesized insights for design iteration recommendations.
Converted wireframes into hi-fi screens using Sketch and Adobe CS and performed A/B testing and incorporated the user feedbacks
Provided specification document, app map and annotations with final designs to help the development team
Environment: Sketch, Invision, Photoshop, Keynote, Microsoft tools
Gilt, NYC Jul 2016 - Aug 2016
UX/UI Designer (Capstone project)
Responsibilities:
Brainstormed the requirements to identify the user’s needs and researched various market information and found design opportunities
Identified and designed Style guide and fitting tool feature to improve user’s experience.
Defined user flows, identified the navigation using hand sketches, worked on wireframes and developed appmap and annotations
Designed Hi-Fi screens and developed invision prototyping and conducted user testing and consolidated the feedbacks
Environment: Sketch, Invision, Photoshop, Marvel, Keynote, Microsoft tools
Freelance Architect and Interior Designer, India Jun 2006 - Jun 2015
Architect
Responsibilities:
Designed and developed conceptual sketches, design schemes,
3D models, blue prints, corporation drawings, working drawings and detail drawings for different type of projects.
Freelance Interior Designer (July 2014 - June 2015),
Project manager at Living Architecture (Aug 2012 - May 2013), Freelance Architect and Interior Designer (May 2010 - Feb 2011),
Architect at Edifice Architects & Interior Designers (June 2006 - Jan 2010)
Environment: Sketchup, Photoshop, Autocad, Revit and Flash, Microsoft Tools
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