Ashish Pandey

Mobile: 91-805*******,735-***-**** Email: addvmb@r.postjobfree.com

An astute professional with 13 years of experience in Sales & Marketing entailing Business Development/Retail/Channel Management with a Reputed organization Preferably in the Distribution / Channel Management.

COMPETENCY MATRIX

Formulating plans and reaching out to the unexplored market segments / customer groups for business expansion.

Implementing sales promotion plans & new concepts to generate sales for achievement of targets; coordinating the promotional activities for new releases & special products.

Maintaining customers focus on all times and answering to customer s enquiries using the standard guidelines.

Business Development

Business planning, forecasting and analysis for assessment of revenue potential in business opportunities.

Managing customer related activities & forwarding customer instructions to the concerned department and ensuring customer satisfaction by achieving delivery & service quality norms.

Evaluating marketing budgets periodically including manpower-planning initiatives and adhering to planned expenses; ensuring healthy ROI for the channel partners.

Distributor Relationship Management

Building and maintaining healthy business relations with Distributor, enhancing Retailers satisfaction matrices by achieving delivery & service quality norms.

Career Scan

Jubilant Industres Since May 2016

Designation : Territory Manager

Territory : CUP

Team Size : 4

Product : Adhesive & Wood Finish Range of Jubilant

Key Responsibilities:

Planning of Revenue Growth Through Focus On Proper Setting Priamry & Secondary Every Individual of Team Member

Responsible for Setting of Proper Sales Plan Target & Also Setting Monthly Input like Monthly Scheme & Promotion scheme that Required for Business Growth & also Demand it to Senior Management As per Sales Promtotion

Responsible for Analsis of of Team Performance & Accountibilty of Role & Responsibility of Every Team Member

I was responsible for running promotional activities for influencers, exploring new markets through opening new dealers in unrepresented markets, generating sales through demand generation activities and launching new products in assigned territory.

Expansion Of Semi Urban Channel By Appointing Potential Sub Stokiest under Super Stockiest Channel

Focus on Forecast of Stock Management & Maintain Gap Between Damand & Supply of Depo Stock

Motivating Team Management By rewarding them & trained him for next level Assignment

Responsible for filling the gap whenever it required regarding People Management,Channel Appointment also infra Management

Key Achievements:

Expertise in new product launch of company Across unexplored market region with proper planning & time frame given by organization

Analyzed latest marketing trends and tracking competitor's activities and providing Valueable inputs for fine tuning sales & marketing strategies.

Lauched new product With proper planning And Achieved Highest Revenue Growth as per Objective given by company

Achieved Exceed rating and Got Promoted by Company within year For next level.

Loreal India Pvt ltd Feb-14 to April -16

Designation : Sr officer Sales & Marketing

Territory : Allahabad & Semi Urban Town

Team : 13

Product : All Sku of Loreal

Key Responsibilities:

Responsible for Management of Dircet Distributor & Super Stockiest Channel For Motive Of That Territory Expansion & Revenue growth of Organization Assigned Territory.

ResPonsible For managemnt Of Gt & Mt Channel.

Planning and implementing Promotional activities.

Extensive market visits to do market researches & identify gapss

Train and motivate Team and business associates through training and field work.

To Insure Proper consumer end service satisfaction

Key Achievements:

Expertise in new launch of company with proper planning of outlet selection & Also maintain proper stock management amoung All distributors for successfull launch Across Region within time frame allocated

Achieved Highest index growth to meet the primary & secondary Objectives with in first year

Awarded for Best Business Development Executive for customer satisfaction in North Region

Perfetti Van Melle India Pvt Ltd March-10 to Feb-14

Designation : Distribution & Sales Executive

Territory : Kanpur & Kanpur Rural

Team : 8

Product : Center Fresh,Center Fruit, Alpenliebe Candy & All Confectionary Range Products

Key Responsibilities:

Responsible For Management of Distributor & Super Stockiest As Well As Team Management

Responsible for Primary & Senconadary of Channel & Accountable for Revenue Genration for These Channel.

Handled the onroll team of TSIs and offroll team of Dbsm & Psr.

Tracking of competitor Activities, schemes, new product launching, promotional activities, monitoring market trends, competition activities and consumer behaviour for designing future plans.

Daily management of sales calls, route plans, sales cum stock level in primary and secondary market, sales flows, daily operations at the distributors.

Trained, motivate and lead a team towards the achievement of sales and distribution objectives.

Responsible for working as per PJP Plan and Adherence Same to Team Members.

Notable Accomplishments:

Delivering 123% Growth Against last year Growth.

Nominated Best Dse for Sales Performace & claim submittion in whole Up Region in 2011-12.

Pepsico India Holding Pvt Ltd July-07 – Feb’2010

Designation : Customer executive

Territory : Ghaziabad & Gautam Budh Nagar Rural

Team : 16 Psr, & 2 Super Stockiest

Product : Lays, uncle chips & Kurkure & Aliva biscuits

Responsibilities:-

Responsible for Management of Super Stockiest Channel In Wup Region.

Appointment of the Redistribution Stockiest.

Responsible For Horeca & Institute Channel Sales .

Meeting Primary and Secondary Targets of super stockiest.

Implementing the merchandising activities.

Ensuring regular replenishment in the market.

Managing the ROI of the super stockiest Infrastructure of the super stockiest.

Maintained the desired product availability up to the last point of the market.

Maintained that the distributors, retailers maintain adequate stocks of all company products and merchandise as per norms.

Built trust and relationship with super stockiest & spokes & clearing any doubts, confusions and providing solutions to any issue within reasonable time frame.

Notable Accomplishments:

Nominated 5 Top Best Perfomer in whole north zone.

Nomination of 1st rural super stockiest in my territory to qualify Bangkok trip contest in whole north.

COCA-COLA Marketing Private Limited, Kanpur 2 Jun.2003 to 31 Jan, 2005

Designation : Market Developer Officer

Territory : Kanpur

Product : Soft Drinks & Juice

Responsibilities:-

To find out sales opportunities in various market segments.

Analyzing merchandising plan of all retailers of Coca-Cola in market.

To generate lead from unexplored market segments.

Checking of continuous availability of stock at every outlet.

Checking properly working of sales generating assets of Coca-Cola Company.

Checking proper brand Activation of company in various outlet.

Responsible Branding,Stock Availibilty at Horeca & institution Store.

Big Accountibilty of stock management & Damand & Sales Generation at Horeca Store.

ACADEMIC CREDENTIALS

MBA (Marketing) from Dayanand Academy Of Management Studies,Kanpur Since Year 2007

B.A (English) from D.bs College Kanpur,Kanpur University Since Year 2003

IT SKILLS

A level Doeacc society Certificate in Computer Application

PERSONAL DOSSEIR

Date of Birth : 10st April 1982

Marital Status : Married

Address : 102/1 Juhi Lal Colony, Kanpur-208014

Date:-

Place: - Signature:-

Retail Sales

Distribution Management

Channel Management

Client Relationship Management

Business Development

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