DIANA LYN BALBALOSA
Digital Content Marketer
Clifton, New Jersey, USA 07013
addmsu@r.postjobfree.com
linkedin.com/in/dianabalbalosa
ecomparemo.com/info/author/diana/
Bachelor of Arts Major in Literature
University of Santo Tomas
2007 - 2011
To the Hiring Manager,
As a Digital Content Writer seeking for professional growth, I am pleased to find your job posting online. Starting afresh, I am seeking for more stimulating work experiences, as well as to further my ideas and professional perspective.
One of my feats in my profession is having a featured article with Entrepreneur Philippines, aside from my daily articles written and published for ecomparemo.com. Working with the analytical minds of ecomparemo.com has also furthered my skills on creating SEO-friendly content and boosting a robust number of organic site traffic.
Over the years, I’ve been drawn to work with startup companies. Being on board with budding visionaries has developed my versatility to accomplish multiple tasks beyond my job description such as events management. Doing so has also immersed me to teams of driven people with fresh, creative juices which boosted my motivation to work and to further enhance my knowledge.
I have been handling a wide array of content types since 2012. I have written and edited information articles, theses, research papers, dissertations, company blogs, product descriptions, news tidbits – with eclectic topics varying from money and finance, health and medicine, current events, lifestyle and entertainment, home improvement, and technology.
I would like to welcome the opportunity to discuss your company objectives and how my skills can translate to fulfill your future projects.
Best regards,
Diana Balbalosa
DIANA LYN BALBALOSA
Content Writer
Clifton, New Jersey, USA 07013
addmsu@r.postjobfree.com
linkedin.com/in/dianabalbalosa
Educational Attainment
Bachelor of Arts Major in Literature
(2007 – 2011)
University of Santo Tomas
España, Manila
Key Skills and Professional Aptitude
Content Writing, Editing, Research, Copywriting, Web Analytics, Social Media Engagement, Search Engine Optimization, Requirements Gathering, Quality Assurance, People Management, Project Management, Events Management
Certifications
Search Engine Optimization
University of California, Davis, July 2019
Food Handler & Assessment
ServSafe, December 2018
Subjects & Training Program in Real Estate
Philippine Learning Institute for Property Practitioners Inc., September 2011
Content writer / office juggler accustomed to the challenges of fulfilling multiple workplace roles. Independent, self-starter and has strong a knack for versatility. The penchant for undertaking various roles is a collective result of years working with startup companies.
Published Articles: ecomparemo.com/info/author/diana/
Featured Article: “The Thing About Funny Business Names”, Entrepreneur.com Philippines, Published February 14, 2016, https://www.entrepreneur.com.ph/business-ideas/funny-business-names-a36-20160214
Company Events Handled & Participated
SME Business Expo 2018 - May 15, 2018
SMX Convention Center Pasay City
Career Fair 2018 - April 11 – 13, 2018
University of Santo Tomas Manila
Manila International Auto Show - March 30 – April 2, 2017
World Trade Center Pasay City
Hunt & Gather - May 7, 2016
Glorietta 3 Makati City
ECM RealTalk Pandesal Forum - February 11, 2016,
Kamuning Café Quezon City
Work Experience
Freelance Writer & Digital Marketer
September 2018 to Present
General word processing and Search engine optimization
Write, edit, and proofread information articles, newsletter, and promotional copies for online and offline marketing.
Optimize content to boost organic and paid traffic.
Provide content and digital marketing consultation.
Part Time Shift Supervisor, Urban Leaf Café
October 2018 to February 2020
Kingsland corner Franklin Avenue Nutley, NJ
Recently opened café serving Pan Pacific menu
Assists in general help maintaining cleanliness and quality customer service
Manage current stocks and logistics
Prepares and presents food and beverage in accordance to the set sanitary standards
Ensures tickets and shift duties are fulfilled by team members
Web Content Writer, eCompareMo.com
Apr 2015 – June 2018
June 2018 – March 2019 (Project-based)
N. Garcia Street Makati City
Multinational fin-tech and digital marketing company
Composed SEO friendly articles regarding mainly on money management, finance, health, lifestyle and entertainment with strategically placed keywords. Current social media trends and topics were also incorporated to various content types.
Studied data and brainstormed implication based on information gathered from research, crowdsourcing, interviews and surveys
Brainstormed topics, events, and promotions for boosting social media presence and increasing brand awareness
Manned booth, prepared collaterals, and executed event protocols for boosting offline marketing efforts
Collaborated ideas for photos and videos with graphic artists
Coordinated content calendar and strategies from the team to the higher ups
Web Content Editor, Surefire Social
May 2014 – Dec 2014
Arnaiz Ave, Legaspi Village, Makati City
Digital marketing firm with bases in Virginia and Manila
Reviewed content and amended grammar and syntax errors
Fact-checked claims and figures on articles submitted by writers
Coached writers on how to tweak and to improve content
Rated and monitored writers’ KPIs
Ensured articles thoroughly adhere to client’s instruction and the standard writing guidelines of specific content type
Work Experience
Total Net Research and Marketing Inc.
HRC Center Rada - Dela Rosa St. Legaspi Village Makati City
Ukrainian-owned outsourcing company
Proofreading Team Supervisor, Sep 2013 – Apr 2014
Investigated disputes from both writers and clients
Assisted editors on handling problematic client orders
Prepared monthly statistics reports, and cancelled order analyses
Conducted meetings to discuss weekly goals & other agenda
Monitored and evaluated editors’ performance, attendance, and behavior
Proofreader, Aug 2012 – Sep 2013
Edited grammar and syntax errors
Assisted writers on handling problematic orders
Graded writer’s output and performance
Ensured articles thoroughly adhere to client’s instruction and follow standard writing guidelines of specific content type
Property Investment Consultant, Ayala Land
Sep 2011 – Jan 2012
B7 - B8 Bonifacio High Street Bonifacio Global City Taguig City
Top-tier luxury real estate giant in the Philippines
Promoted condominium units, house and lots and/or lots through open house presentation, booth manning, flyering, and telemarketing, small group presentations.
Assisted clients on documentation process and provided information and recommendations to clients
Current Interests and Hobbies
● In the loop with pop culture ● Capturing faces and places ● Brain feeding with eclectic titles ● Feeling some pop and experimental beats ● Internalizing perspectives on Reddit and Quora ● Minding a tad of self-care and vanity ● Enjoying flicks and aesthetics with popcorn ● Experiencing cultures with food ● Sweating some calories ●