EDUCATION

HIGHLIGHTS

EXPERIENCE

NICOLE MCGINNIS

**** ***** **. *** *******, TX 78253 C: 314-***-**** E: addd8c@r.postjobfree.com

Bachelor of Science, Mass Communication 2011

Southeast Missouri State University – Cape Girardeau, MO

Coursework in public relations, advertising and graphic design

MO Gaming License Holder Strong Customer Service Skills

Event Planning & Execution Superior Organizational Skills

Advertising Plans & Execution Deadline Driven

Budget Management Adaptable

Direct Mail & Email Execution Team Management Experience

Marketing Manager JUNE 2018 – APRIL 2020

Century Casino Cape Girardeau (Previously Isle Casino Cape Girardeau) - Cape Girardeau, MO

Responsible for primary planning of promotional calendars, execution of events and reviewing revenue build for the property.

Responsible for department budget management.

Priority management of the property direct mail and email programs.

Priority management of the property advertising buys.

Priority management of property creative direction.

Main communication link between the property and the creative agency.

Managed one Marketing Supervisor and two Marketing Coordinators and made sure the day-to-day operations ran efficiently.

Assisted with execution of property promotional events and offers such as drawings, slot tournaments, gift giveaways and VIP events.

Working knowledge of promotional module and casino player tracking systems.

Maintained effective working relationships with co-workers, other casino departments and outside vendors and creative agency.

Marketing Supervisor NOV. 2015 – MAY 2018

Isle Casino Cape Girardeau - Cape Girardeau, MO

Assisted in planning of promotional calendars, execution of events and reviewing revenue build for the property.

Priority management of the property direct mail program.

Assisted the two marketing coordinators with execution of promotional events and offers such as weekend giveaways, slot tournaments, gift giveaways and VIP parties.

Managed two Marketing Coordinators and made sure the day-to-day operations ran efficiently.

Responsible for ordering supplies and gifts for marketing events and promotions.

Working knowledge of promotional module and casino player tracking systems.

Maintained effective working relationships with co-workers, other departments and outside vendors.

Marketing Coordinator JULY 2013 – NOV. 2015

Isle Casino Cape Girardeau - Cape Girardeau, MO

Responsible for the execution of marketing promotions and VIP events.

Assisted with the properties direct mail and email programs.

Assisted with entertainment venue band bookings and social media.

Planned current and future promotional events and offers such as slot tournaments, gift giveaways & VIP Parties.

Fan Club Attendant OCT. 2012 – JULY 2013

Isle Casino Cape Girardeau – Cape Girardeau, MO

Created new member accounts for casino rewards program.

Informed guests of promotional events and rewards program benefits.

Assisted with marketing promotions and events.

Assistant Manager OCT. 2008 - OCT. 2012

McAlisters Deli - Cape Girardeau, MO

Performed office duties necessary for restaurant operation.

Promotional up-selling and register experience.

Assisted with the catering operations and worked offsite events.

Established lasting relationships with customers and staff.

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