Marketing Project

Elizabeth Losik

Overland Park KS ***** · 913-***-****

*********@*****.*** · LinkedIn profile

Skills: Cross-Functional Advertising/Marketing Project Coordination, Team Building, Analytic Skills, Process Review, Customer Relations, Vendor Relations, Budget Administration, Web Content, Microsoft Office.

EXPERIENCE

JANUARY 2018 – JANUARY 2020

WEB COORDINATOR, John Deere Marketing Center (Olathe KS)

Published and managed web content to maintain current product information.

oAssisted with some updates on the eCommerce website.

Communicated with internal stakeholders to ensure the successful launches.

Provided guidance to ensure industry web standards are met.

Assisted web content analysts and web designers with identifying and updating their project status.

MAY 2009 – JANUARY 2018

LEAD ADVERTISING COORDINATOR, John Deere (Olathe KS)

Provided advertising project management skills for various initiatives (including multi-component product introductions). Played a key role in organizing, coordinating, and implementing multi-channel campaigns and quarterly new product launches.

Collaborated with internal stakeholders such as Marketing, Creative, and Vendors to ensure projects are successfully executed. Onboarded new agency team members and contributed to yearly vendor reviews.

Trained and developed new coordinators on department processes and procedures.

Responsible for the department’s online media, project management, and workflow tool (all administration including enhancements & functionality).

oDeveloped training materials to help teams understand department processes and the project management tool (including our vendors).

oServed as key liaison with department managers and IT department.

Process development & improvement with flexibility to meet changing market needs.

NOVEMBER 2001 – MAY 2009

ADVERTISING COORDINATOR, John Deere marketing Center (Lenexa KS)

Integrated and coordinated initiatives & campaigns for several product lines.

oStreamlined team efforts. Administered delivery and completion. Arranged and facilitated team meetings to communicate project updates and ensure all projects met in-market due dates.

oProvided reporting and dashboard/summaries for managers and team members.

Organized marketing efforts and tracked budget expenditures by project for three managers including creating the Purchase Orders in SAP.

oResponsible for monitoring and administering the spend and ensuring the accuracy of a $20 million advertising budget while coming within +/- 1% of budget.

oWorked with managers to forecast budget and utilization. Facilitated month-end and reconciliation.

Project coordination for team jobs to make sure they are up to date and that all job changes are communicated to appropriate team members.

oTracked marketing program details and our advertising execution.

oDeveloped schedules, monitored progress and updated over 1600 projects yearly.

EDUCATION

MAY 1995

BACHELOR OF SCIENCE in Business, Baker University (Baldwin City KS)

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