Zippy Aima

Current Address: **** ****** *****, **** *******, NJ 08550 •Tel: 732-***-****

addbu1@r.postjobfree.com

Professional Summary: More than 10 years of professional experience in market research and human resource.

Professional Experience:

IBM (New York) From February 2019 - September 2019

Senior Advisor, Competitive Intelligence

Leading technology company that offers software, cloud services and cognitive computing solutions

Monitor key industry trends and competitor activity

Provide insights to key stakeholders regarding competitor business models, products, go to market strategy

Partner with business leaders to understand their priorities and deliver market intelligence based on their needs

Mentor junior team members

Educational Testing Service (New Jersey) From February ‘14 – February 2019

Competitive Intelligence Manager

ETS is a non-profit organization that develops assessments and related services to support learning in higher education

Monitor industry statistics and key market trends

Conduct market research and present findings to key stakeholders in the company

Manage/lead projects and work closely with external vendors

Arkadin Global Conferencing (San Antonio) From August ’11 – January ’14

Market Intelligence Manager

Arkadin is a global provider of unified communication solutions and is a member of NTT Communications

Conduct market research and present key findings in the form of presentations or insights.

Work closely with business heads and provide them with market specific strategic information

Do competitive analysis – track pricing, new product launches, merger & acquisitions

Market Research Consultant (San Antonio) From November ’10 – July ‘11

Involved in market research and consulting projects for clients.

Competitive intelligence – SWOT analysis, market share and product analysis

Provide insights in the form of research briefs and reports.

Presented the findings to management team and stakeholder

ABI Research (San Antonio) From October ’07 – October‘09

Industry Analyst – Digital Media

A leading industry research and advisory firm, ABI provides in depth research and analysis to clients across the globe in the IT arena.

Conduct in depth analysis of the digital media technology markets and present it in the form of research studies. Clients use these research studies for making marketing and financial decisions.

Provide insights and analyze key industry trends and present it in the form of research briefs and insights.

Work closely with sales and marketing team to assess client requirements

Frost & Sullivan (San Antonio) From October ’05 – October’07

Research Analyst – Digital Media

Frost & Sullivan is a global growth consulting company providing world-class marketing consulting on emerging high technology and industrial markets.

Conduct in depth analysis of the digital media markets and present it in the form of research studies.

Also involved in doing webinars and presentation for clients on a regular basis.

Shoppers’ Stop Ltd (India) From September ’02 – Feb ‘03

Senior HR Officer (Unit HR)

Incorporated in 1991, a benchmark for the Indian retail industry, Shoppers' Stop is a leading name in the retail market that has progressed from a single brand shop to a Fashion & Lifestyle store for the family.

Handled recruitment for all levels in the organization through Placement Agencies, Employee Referrals, Advertisements and Career Website Portals/Internet.

Identified training needs through appraisals and individual interviews.

Samtech InfoNet Ltd (India) From June ’01 – August ‘02

Employee Relations Executive

Samtech provides solutions and system integration services to large and mid sized global corporations.

Handled recruitment for all levels in the organization

Responsible for strengthening Employee Communication Process through designing and implementing

interventions like Open Houses, Employees Communication Forum.

Responsible for training, induction and joining formalities of all new employees

Education

CORNELL UNIVERSITY – Ithaca, NY

One Year Advanced Course in Human Resource Management, June 2004

MAHARISHI DAYANAND UNIVERSITY – Rohtak, India

Master of Business Administration, May 2001

Dual concentration (MBA) – Business & Human Resource Management

Bachelor of Business Administration, May 1999

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