Sign in

Strategic & Operational Plan Design, Marketing & Business Development

Barcelona, Catalonia, Spain
May 20, 2020

Contact this candidate


+34-629-***-*** ~ +39-327******* ~ ~ LinkedIn


Italian, English, Spanish



Ph.D. in Management,

University of Naples Federico

II – 2018

Visiting Ph.D. at San José

State University – 2017

M.S. of Business

Administration and

Management, University of

Naples Federico II – 2013

LLP Erasmus Program at

University of Santiago de

Compostela – 2011

B.Sc. of Economics &

Business Management at

University of Naples Federico

II – 2010

Independent development

Product Management Course

at General Assembly

San Francisco, USA – 2014

Customer Acquisition &

Business Development

Volunteer at Suppershare

San Francisco, USA – 2014

Personal attributes

Curious, Dynamic, Generous,

Adaptable, Inventive,


Professional attributes

Collaborative, Empathetic,

Proactive, Eager to learn,

Respectful, Motivated,

Customer oriented


Cooking, swimming, traveling

Giacinto Dario Di Sarno

Trilingual customer relationship building professional, with international experience in supporting tech entrepreneurs in launching new businesses, currently living in Barcelona, and seeking to progress his career in a Marketing & Business Development Management role in Tech Career History

Marketing and business development manager at Kelyon Naples, London & Cardiff

Managed the establishment of a health-tech startup’s first Ltd branch in the UK Oct 2017 – Dec 2019

o Mission: to generate new sales of software platforms that facilitate members of midsized health organizations to optimize clinical research & disease treatments:

- Defined go-to market strategy and actions to discover, engage and close business opportunities with sales qualified leads in the UK market

- Directed prospects segmentation, prioritization and acquisition activities, guiding commercial operations of the parent company in multichannel reach out, networking and key international congresses attendance

- Designed and developed a formal CRM system to maintain control on sales pipelines performance throughout the monitoring of metrics and in order to reach quarterly objectives of promotional and sales initiatives

- Orchestrated negotiations and partnerships with representatives of Wales and UK Government to set up the Ltd branch, and formalized affiliations with Key Universities in the assigned territory

• Achieved +120% over target, setting up the first international location of the company since its foundation date, coordinating a team of 9 cross functional members and with the collaboration of 4 key life science networks in the UK Business & tech scout at Italian Ministry of Foreign Affairs and International Cooperation, Naples & San Francisco

Led an international exchange project aimed to strengthen the partnerships between the Italian and the Silicon Valley (SV) entrepreneurial ecosystems Apr – Sep 2017

o Mission: to introduce 6 tech startups into the business opportunities of the San Francisco Bay Area:

- Coordinated a team of 3 in the strategic and operational activities aimed to understand and sell ventures’ businesses models on the US market

- Planned, designed and executed the explorative business activities (cold calling, meetings and conference calls, networking events attendance, multi-channel and mailing reach out) for key partnerships stipulation

• Successfully accomplished the mission establishing connections with proven networks of executives, entrepreneurs and tech associations in SV, on behalf of the 6 tech startups, and consulted them for entering the US market

• Hired by Kelyon (one of the tech startups participating to the project), as its new marketing & business development manager

Teaching & research assistant at University of Naples Federico II, Naples & London

Recruited as 1 of the 5 Marketing Lab members supporting the Chair of Marketing and Strategic Management during research projects and teaching activities Jan 2015 – Mar 2017

o Mission: to publish at least 1 scientific record, while weekly tutoring 300+ BS & MS students on final dissertations, project works and exams reviews:

- Led teaching sessions and seminars on territorial marketing courses

- Actively enrolled in research projects aimed to understand how to foster strategic innovation in digital business accelerators, being hosted by one of the key ones in London (Innovation Warehouse), as visiting researcher

• Realized 3 scientific records and gained gratitude from both students & professors

Contact this candidate