RALPH ACOSTA

**** ***** **. *****: 972-***-****

Frisco, TX 75036 Email: addb2a@r.postjobfree.com

account management, operations, sales, branch management

Results oriented business professional experienced in strategic planning, improving efficiency of operations, team building, marketing, sales and detailing business information to determine effective processes for operations. Strong written and oral communication and presentation skills. Proven abilities in the implementation of company policies, standards and systems that optimizes productivity and the bottom line. Ability to manage and motivate staff to ensure increased productivity and cost control through the effective use of available resources. Included attributes like knowledge of the business, technical and people skills, good judgment, and strong character. Proficient in Microsoft Office and SaaS applications as well as various CRM’s. Strong business aptitude and skills that are transferable across a number of vertical markets.

Areas of Expertise

Excellent Customer Relations

High-Level Sales Proficiency

Strategic Planning/Analysis

Plan & Direct Activities of Business

New Business Development

Business Reporting & Review

Microsoft Office Skills

Administration-Full Service Branch

Maintenance of Branch Profitability

Staff Management/Development

Financial/Budget activities

Key Skills Assessment

Strategic Planning – Experienced in directing and coordinating activities of the Branch marketing strategies, pricing, sales and distribution of products or services.

sales management process – highly skilled in the planning and directing of marketing and sales promotions, determining goods and services to be sold and setting pricing and credit terms.

operations management – Strong ability and experience in the administration of a full service branch and operations. Developing new business, maintaining the operational profitability and providing excellent customer service.

Professional Experience

Xerox, Coppell, TX. September 2018 - Present

Account Manager

Effectively manage accounts and responsible to drive new business in assigned territories. A true solution provider and trusted advisor to clients. Present business cases and identify customer pain points using effective questioning technique leading to a valued solution. Prepare and deliver effective presentation and proposal writing to customers. Negotiate contracts and close agreements. For 2019-2020, on top of the regular copiers and printers, also sold three production Xerox V180 presses. Out of top ten, I am currently #3 in new business sales for the southwest region. I help companies establish their brand's visibility of their target markets through digital and print presses. Just completed a master agreement with a nationwide logistics company that can result in millions of revenue.

Vendere Partners, Dallas, TX. February 2016-September 2018

Business Development Prospect Manager

Generates B2B leads, business intelligence, data mining, drives event attendance, appointment setting and fills companies’ sales funnels with the quality leads they need to increase profits and expand their businesses. Nurture Prospect and client in order to identify opportunities and strengthen relationships. Previous campaigns includes Citrix, HP-Net Partnering, Hoopshr, Neba Health, Platts Conferences.

Summit Tastings (Part time), Dallas, Tx. December 2017-Present

Brand Ambassador

Generates excitement, brand awareness, and increase product sales through event sampling and promotion. Interacts with consumers and ensuring brand talking points are communicated effectively with positive impressions

Teleperformance, Dallas, TX August 2015-January 2016

Dell Inside Sales

Responsible for identifying and recommending total end to end Dell solutions (products and services) and advisor as well as gaining market share with existing and new customers by utilization of Dell’s Financial Services. Establishing relationships while delivering positive overall customer experience by being viewed as a trusted business advisor.

Achieves monthly sales goals consistently by identifying and aligning customer’s needs of technology

Handles a large number of business accounts typically with decision makers that brings transactional results.

Effectively prioritizes multiple demands and utilizing strategic approach to identify and recommend solutions.

RS Frisco LLC dba Hong Kong Express Restaurant, Frisco, TX August 2014 – August 2015

General Manager and Co-Proprietor

Responsibility for directing the daily operations, ensuring compliance with company standards in all areas of operation, including product preparation and delivery, customer relations, restaurant maintenance and repair, inventory management, team management, recruiting and retention of team members, financial accountability, ensuring that the highest quality are delivered to each customer.

Directing of the day-to-day operations by scheduling labor, ordering food and supplies, and developing the restaurant team

Controlling of the profit & loss, by following cash control/security procedures, maintaining inventory, managing labor, reviewing financial reports, and taking appropriate actions.

Reduced cost of goods by five percent within two months after acquisition.

Decreased payroll staff cost by 10% within two months after acquisition and consistently maintained superior customer service.

AVIS BUDGET CAR AND TRUCK/NIKOPHER RENTALS INC, Dallas, TX May 2003 – July 2014

Branch manager/Agency Operator

Management of branch operations, customer loyalty, quality assurance, sales and administration.

Responsible for developing and executing strategies, creating solutions and improvements, assuring operational

success and financial profitability.

Supervised and coordinated the operations and personnel to maximize productivity, market share, revenue and profit.

Achievement of Operational goals and financial objectives.

Executed effective sales strategies to goal achievements and maintained a high level of customer service.

Coordinated hiring and retention of all personnel.

Ensured unparalleled customer satisfaction and addressed customer issues in a timely manner.

Increased total revenue from infancy to annual revenue of $1.7 million.

HERTZ RENT A CAR, Los Angeles, CA February 2002 –April 2003

Assistant Branch Manager

Assisted with the overall branch operations to ensure productivity and profitability as well as customer satisfaction. This involved sales efforts and business initiatives along with preparing reports including profit and loss statements, budgets, operating reviews and audits.

Assisted with the supervision of the daily activities of the office (fleet, utilization, depreciation, reservations, and schedules).

Maintained a positive and professional rapport with current accounts and supported relationships with new accounts.

Assisted in generating new business by making sales calls.

Assisted in fulfilling financial goals created for the office.

Communicated consistently and frequently with branch manager.

Achieved highest commission record on ancillary sales.

Assigned to different locations wherever a store was short staffed.

Trained newest employees

AMERICAN APPAREL, Los Angeles, CA January 1999- January 2002

Accounts Receivable Manager, Finance Assistant

Handled factoring and accounts receivable, chargebacks.

Managed credit and collections of retail stores.

Education

Applied Management, Azusa Pacific University

Associates of Arts

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