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Salesforce Administrator

Brampton, ON, Canada
May 18, 2020

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Phone: +1-437-***-****

Professional Summary:

• Over 4 years of experience in, CRM platform, SAAS, Agile

• Experience in Development, Administration, Configuration, Implementation, and Support of Salesforce CRM based on Apex language and leveraging Platform

• Proficient Knowledge in Salesforce Lightning UI, XML, SOQL, SOSL, Apex Classes, Triggers, Lightning programming

• Created various Lightning Apps combining Lightning Design System, Lightning App Builder and Lightning Component features

• Participated in all stages of Software Development Life Cycle (SDFC) i.e., System Analysis, Design, Development and Testing Expertise

• Strong Knowledge of SFDC standard Data structures, sales cloud and familiarity with designing Custom Objects and platform and Sites

• Involved in requirement gathering from the client location, knowledge transfer and setting expectations on project progress at the client end

• Experienced in the discovery phase, scoping phase, analysis and implementation phase

• Experience in understanding the business requirement to design the required entities like custom objects, creating the relationships and junction objects

• Experience in creating various Reports (summary reports, matrix reports, pie charts, dashboards, and graphics) and Report Folders

• Experience in using Data Loader for insert, update and bulk import or export of data from Objects

• Experience in using declarative features like validation rules, workflows, approval process, dynamic approval process, sharing rules automation for satisfying complex business process automation

• Experience in implementing security and sharing rules at object, field, and record level for different users at different levels of the organization, also created various profiles and configured the permission

• Installed salesforce apps, configured and maintained user security permissions in compliance with organizational needs

• Excellent analytical, problem solving, communication and inter-personal skills, accustomed to working in both large and small team environments

• Proficient in Microsoft Office 365-Word, Google Suite, PowerPoint, Excel, and Access as well as technical knowledge in Google Analytics, Lean, Six Sigma, JIRA, Kanban, Scrum, and Kaizen PROFESSIONAL EXPERIENCE:

Company: Sonaiya Software Solutions

Work duration: July 2016-February 2020

Roles and Responsibilities:

• Worked as Salesforce Administrator

• Involved in application setup activities and customized the apps to match the functional needs of the organization

• Created different workflow rules, page layouts, approvals process, tasks, email alerts, field updates and outbound messages to manage workflow for various campaign processes

• Prepared estimation- cost estimations and sales proposals- and build custom demonstrations

• Configure and implement CRM functional modules, encompassing sales planning, order management, account and contact management

• Implemented pick lists, dependent pick lists, lookups, junction objects, master-detail relationships, validation and formula fields to the custom objects

• Integration with CRM modules for marketing planning, segmentation, campaign management, lead management and personalization

• Create custom application, objects, tabs, fields with the custom functionality to efficiently meet the business requirement

• Supported governing user account creation, personal information setup, password reset, Roles & Profile creation, user group creation, updating company profile, and Network access setup

• Defined lookup and master-detail relationships on the objects and created junction objects to establish connectivity among objects

• Created reports, dashboards, and processes to continuously monitor data quality and integrity and assisting users with report design and management

• Customized page layouts for Opportunity, Contacts, and Accounts depending upon the user profiles and created permission sets where necessary

• Worked on Assigning creating Roles Hierarchy, Profiles and Security setup within the organization

• Responsible for setting up Filed Level Security

• Involved in setting up field level access for each custom object created based on the user’s role within the organization

• Hands-on working experience in Profile, Roles, Permission Sets, Role hierarchy, custom profiles and public groups creation and user management

• Identified requirements and designed appropriate business models and user interface (UI)

• Involved in security levels and privileges by customizing Profiles and Roles

• Involved in Working with Standard Salesforce features like Objects, Workflows, Record Types, Page layouts, Workflow Rules, Case Assignment Rules, and Escalation rules, Validation rules, Profiles, Roles, Reports and Dashboards, etc

Company: Applied Research Associates

Work duration: January 2016 – May 2016

Roles and Responsibilities:

• Worked as a Consultant

• Develop product knowledge, evaluate opportunities for the new product and recommend strategic business plans

• Perform business analysis, research, develop market knowledge and evaluation of market trends and consumer behaviors, provide compilation and analysis of large amounts of data

• Provide suitable market options for a new product as per the client’s requirement

• Discuss with existing and potential customers and recommend a strategic plan for marketing

• Validate and verify the deployed solutions to meet clients’ requirements and expectations Company: Coca Cola Distribution and Marketing Centre Work duration: September 2014 – May 2015

Roles and Responsibilities:

• Worked as Operations and Logistics Associate

• Plan allocation of resources to meet delivery schedules and create and organize SKU data into SAP system and worked on Salesforce to manage leads, generate reports

• Optimize cost and timeliness of delivery, reducing logistics expenses by 5%

• Maintenance of the supply chain process from the placement of the purchase order to receipt of goods, use analytical software to forecast and review current inventory levels to plan safety stock levels

• Develop action plans to resolve operational issues, and manage backorders, client payments, and stock rotation, meeting business financial targets for profit margins

• Execute new product launch in the market and product discontinuation process

• Address customer queries and consumer complaints on a day to day basis and ensured customer satisfaction

• Visit client stores regularly and participate in marketing strategies for new products and promotional plans

Company: Amazon, Inc

Work duration: June 2013-August 2014

Roles and Responsibilities:

• Worked as Imaging Associate

• Handle day-to-day image-processing volume of the assigned tasks, ensuring Service Level Agreement

(SLA) met

• Quality assurance of images to ensure Amazon global standards and regulatory requirements are met

• Perform market research on products to ensure product features are clear and relevant in each category

• Resolve customer/client complaints and escalate issues and follow up as needed to ensure deadlines are met, decreasing turn-around time by 7%

• Train new employees in the image processing role, assign workload and ensure delivery targets are achieved

• Coordinated the team in the successful launch of Amazon account, with products lined over 100 categories


GIES SCHOOL OF BUSINESS, UNIVERSITY OF ILLINOIS, USA Master of Science in Technology Management. Graduated May 2016, GPA: 3.8/4.0 Courses in Product development, Business Marketing Strategy, Innovation, Risk analysis ANNA UNIVERSITY, Chennai, India

Master of Science in Digital (Electronic) Media (5 Years). Graduated June 2013, GPA: 8.2/10

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