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Sales Marketing

Location:
Fort Lauderdale, FL
Posted:
July 01, 2020

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Resume:

Carlos Munoz Weston, FL Cell: +1-786-***-****

******.*****@***********.***

LinkedIn Profile

VICE PRESIDENT OF SALES

Confident and persuasive international sales, marketing, and business development executive with 20+ years’ experience in the USA, Latin America, Europe, Middle East, Australia, and New Zealand markets. Full exposure to aviation & manufacturing Industries, supply chains, and commercial and private airlines customer base. Experienced in developing new business in new markets. Knowledgeable of multicultural and multi-territories, and remote sales teams and local representatives / importers / agents. Known for the ability to understand the bigger picture, capacity to interact with all levels of the organization, including C-suite level. Capacity to establish lasting and lucrative business relationships. Capable of expanding business overseas in different business environments. Direct sales and experienced creating contacts and dealing directly with customers. Sales contributor and achiever through complex contract-based negotiations that result in positive financial impacts to the business. Sales & Marketing Supply Chain Industrial Technologies Engineering Sales Aerospace & Aviation Focus SKILLS & CAPABILITIES

Business Acumen High Energy Active Aviation Networks Sales Focus Complex and Multi-functional Contractual Negotiations C-Level Engagement Team Player Engaging Presentations Highly Productive Hands-On & Execution Works Well Under Pressure Technology Savvy Negotiation Skills Commercially Savvy Logistics & International Deployment High EQ Strategic Growth & Success Oriented Observant of Innovation and Technology WORK EXPERIENCE

AIR NEW ZEALAND LIMITED – GAS TURBINES & APU DIVISIONS – FORT LAUDERDALE-BASED Responsible for marketing and business development activities in the East USA, Europe, and Latin America. Prepares and executes annual Sales Plans. Secures and maintains customer accounts and partnerships. Develops strategies to win new work and identify new opportunities for business. Uses Salesforce to manage pipeline of opportunities. Develops RFQ, RFP, Tenders. Works closely to engineering, production, finance, legal and technical teams. Keeps close to customer base through visits and conferences. Works closely with OEM General Electric, and authorized service providers for component repairs and parts. Facilitates relationships and communications with customers, including partners, agents, and representatives. Well-educated in the understanding of world differences and market regulations (globally). Frequent international travel to visit customers and create new opportunities. Close coordination with Purchasing Department. Participates in the negotiation of contractual agreements with customers, OEMs, and Service Providers. Support financial reporting, forecasting, budgets and manage expense / representation accounts.

Achievements

• Opened distribution channels / markets. Since tenure, have identified and opened new markets such as Chile, Brazil, Mexico, Colombia, Ecuador, Argentina, Peru, Greece, Turkey, Spain, Germany, Scotland, Italy, Norway, Netherlands, Denmark, and new customers in the USA. Accumulated Sales exceeding US$8M per annum. 2018-2019 record years with over US$15M.

• OEM relationships. Have influenced and maintain relationships with OEMs such as General Electric, Honeywell, Siemens, Rolls Royce. Have helped establish partnership contracts with OEM, service providers, contractors, parts suppliers, and logistics companies.

• Managed Channels to Market. Managed network of channels representatives globally, including representatives, agents, partners through which sales are achieved. Global presence, including differences in culture, language, and business styles.

• Market Analysis and Evaluations. Constantly reviewing market demand by country which allows to prioritize efforts and create strategies and tactics to increase sales and revenue.

• Developed & Implemented Marketing and Sales Plan for APU Services Division enabling utilization of 80% new production capacity, test cell, and newly acquired license from Honeywell.

• Developed Partnerships with OEM Siemens and Aerospace leader HEICO (Blue Aerospace) to be able to access and win major multi-year tenders and MRO deals in Ecuador and Norway.

• Ears to the ground to develop / design products / Service Offerings. Particularly after COVID-19, where main customers are driving the business to consider remote monitoring and support through the use of advanced technology. PROAMERICAS, LLC MIAMI, FL

Boutique consultancy with focus on market research, strategic planning, promotion, channels to market. Advisory services provided to international governments, local governments, and private companies. Leveraged network of contacts to identify customer base and export products into the Americas (North and South) markets. Direct Reports: 3 Achievements

DIRECTOR, STRATEGY AND BUSINESS DEVELOPMENT AUGUST 2013 – APRIL 2014 REGIONAL SALES Manager (equivalent to Director Level in the USA) APRIL 2014 TO PRESENT

• Successfully represented Air New Zealand in the LATAM region, enabling to increase RFP’s, and paying customers from Gas Turbines business. Field Visits and key accounts being identified through formal market research and country visits. Successful winning of MRO work in Argentina and Ecuador. CONSULTANCY EXPERIENCE

COMPUTING SKILLS & LANGUAGES

• Provided Marketing Services to Australia’s State of Victoria’s Primary Industries Department to enable VIC companies to introduce Kosher products into the New York and San Francisco area markets.

• Project Managed and Preparation of Strategic Plan for Colombia’s Ministry of Commerce to enable the Dairy Industry to better compete after Free Trade Agreements were signed with Europe and USA. NEW ZEALAND TRADE & ENTERPRISE (NZTE) – NEW ZEALAND’S INTERNATIONAL BUSINESS DEVELOPMENT AGENCY Market research, opportunity identification, promotion and deal making on behalf of NZ companies wanting to internationalize in the Latin American region. Opened Colombian market and diversified opportunities for NZ dairy tech and services companies. Portfolio Sales target exceeded $3M. Reports: 1 Achievements

• Air New Zealand Customer. Generating $300k in ticket sales out of LAX in 2011 (gained exposure and visibility). Identified 99% of the new customer base for the Gas Turbines business in the LATAM region and cruise shipping industry out of South Florida.

• Opened market for military products by introducing communication systems companies into military and police forces in Colombia and Brazil.

• Created sales strategies for Technology products to increase exports from aviation MRO, precision engineering and technology companies. Assisted over 30 exporters win business and access new markets.

• Project Managed Prime Minister & Business Delegation Visit to LATAM, accompanied PM’s group and assisted 20+companies meet influential contacts and buyers in Mexico, Brazil, Chile, and Colombia. AUSTRALIAN TRADE COMMISSION (AUSTRADE) – AUSTRALIA’S LEADING TRADE AND INVESTMENT AGENCY AUSTRADE helps Australian companies expand and do business in international markets. Joined company in 1999 an in 2004 offered to relocate to the USA market. Functions included: international market research, market entry strategy preparation, competitive analysis, partner, and buyers search, and ultimately the promotion of products that resulted in export sales. Reports: 1 + Regional Team leadership (Education Services and Food and Beverages)

• Catapulted over 300 new Australian exporters enter the USA and LATAM (market analysis and research)

• Provided business advisory, sales and negotiation services to Australian exporters seeking to enter markets.

• Visited Australia twice a year to conduct business breakfasts presentations and one-on-one meetings

• Appointed representatives, agents, and secured buyers for Australian technology exporters

• Helped companies establish offices and hire personnel in local markets

• Managed relationships with buyers, brokers, and distributors on behalf of Australian exporters. Achievements

- Able to diversify the portfolio of exports: from a commodity based (mining) offering to value-added industries such as: communications, engineering products and services, agricultural technology, commercial and luxury marine, food and beverages, education, agricultural technology and a range of manufactured products.

- Successfully organized international trade shows, seminars, buyers’ visits to Australia, visits by prime ministers and ministers. All visits resulting in increased potential and sales for Australian companies. Andersen Consulting (ACCENTURE) Process Reengineering, SAP & Change Management Projects. KPMG Management Consultancy. Entry level, various assignments. Microsoft Office Suite CRM Tools Salesforce SAP ERP Cloud-based Solutions Digital Media Channels English, Spanish, understanding of Portuguese and Italian MBA International Business Florida Atlantic University Boca Raton, FL MBA Global Entrepreneurship UGM University, Chile Commercial Engineering Business Administration, Marketing & Economics Major UGM University, Chile Business Negotiation Executive Development Education Harvard Business School Cambridge, MA Advanced Topics of Technology Seminar MIT Cambridge, MA Leadership Seminar Advancement Program by the Australian Trade Commission Sydney, Australia Dale Carnegie Miller Heiman Sales Seminars San Diego, CA Adventure Motorcycling, International Travel, International Cuisine, World Wines HOBBIES

FORMAL EDUCATION COURSES SEMINARS

DIRECTOR OF MARKET DEVELOPMENT APRIL 2004 TO JULY 2011 BUSINESS DEVELOPMENT DIRECTOR AUGUST 2011 TO JULY 2013



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