Mall Manager, General Manager, BDM

B E R KAN S . D EVA

PERSONAL INFORMATION

n Marital status: Single

n Nationality: Turkish

n Place of Birth: Ankara

OBJECTIVE

Seeking a position in Hotel or Facility Management that will enable me to use my experience, while offering opportunities for professional growth and advancement.

PROFESSIONAL SKILLS

• Hotel & Restaurant Management Associate Degree in a reputable university.

• Certified Rooms Division Executive from AHMA

• Certified Shopping Center Executive from ICSC

• Good Communication skills & Proficiency in English.

• Min. 16 years of experience in Hotel Management, Mall Management,

• Min. 3 years of experience in Mixed Use Projects.

• 18 years of International experience

• Expertise knowledge of retail industry trends and best practices.

• Advanced financial acumen.

• Analytical thinking & numerical ability. Cooperative with cross functional departments.

• Organizing, multi-tasking, strong and timely follow up skills.

• Customer focus and problem solving ability.

• Profound knowledge in the use of MS Office applications. BOSTANCI CAMİ SOK. NO:1 6/8 • KADIKÖY, İSTANBUL

PHONE+9 0 2 1 6 3 6 3 0 6 2 4 • GSM +9 0 5 5 2 4 7 4 8 243 • E -MAIL *******@*******.***

PROFESSIONAL EXPERIENCE

2018 – Present Ramallah, PS

Al-Adam Trading Co.

Business Development Manager

Brand Manager

Job Overview

A vital and strategic role to maximise revenue and contribution for Al Adam Co. As the business grows and extends into new markets and products, my role is to establish, maintain and develop relationships with new and existing key international retailers (across both the premium international and Turkish high street fashion retail sectors) to grow local and regional market presence and drive sales. This role is a hybrid sales and account management role that will develop and own the retail strategy for our two retail brands: KOTON and W Collection.

Business Development related works in Palestine that includes: Location analyses, finding new retail concepts, construction site supervision, tenant fit out services, event & marketing management, formation of Center Management, directs the business development activities of the organization and drives the new sales business for the company playing key role in the company’s bottom line. Responsible for the overall management of all strategic and operational Marketing and Customer Relationship activities. Provide market feedback to the company leadership regarding competitive offerings, prospect needs and generate product development ideas. 2018 – 2019 Sarajevo, BIH

SHAD Invest L.L.C. (Member of Al Shiddi Group)

Executive General Manager (Mixed-use Center)

Sarajevo City Center is a mixed-use project with complementary parts: a modern international five-star hotel with 220 rooms, 6.000 square meters of office tower, 30.000 sqm gla shopping center with 170 units of food and beverage outlets, international retailers and entertainment complex and 5 levels of underground parking garage.

Duties and responsibilities include the following, Swissotel International:

Management Company’s Representative coordinating all of the pre-opening activities on Swissotel brand. Coordinate with the human resources team, facility team and construction team, the construction timeline and act as a liaison between hotel personnel, complex facility personnel, construction contractors and Al Shiddi management.

Assisting overseeing and managing all on site activities at hotel property, including scope development, identifying and managing designers, as well as consultants, and contractors.

Project management including research of equipment, materials, supplies and methods, sourcing and negotiating qualified Supplier or contractors' bids, reviewing contracts, and quality control during all stages of the project.

Develop long and short range plans for the operation of the hotel. Ensure the plans, once approved, are properly executed. Ensure operational standards are communicated, trained, and maintained. Assist and coordinate timely budget and forecasts regarding, but not limited to business levels, financial requirements, personnel needs and organization plans needed to support the hotel operations.

Shopping Mall:

Coordinated and planned marketing activity for 350,000 square foot mall including implementing promotional projects and developing informational and leasing brochures.

Worked extensively with Sports and Arts organizations and business leaders to promote the mall.

Created and implemented special projects in conjunction with the "Sarajevo Youth Winter Olympics".

Organized seasonal activities and promoted annual Arts and Crafts shows to increase retail sales.

Managed a staff of 165 to ensure that all property responsibilities were enforced. Managed an operations budget of $12 million Worked with businesses in generating new sales revenue for tenant lease/vendor contracts. Ensured and maintained effective operation, administration and improvement of physical.

Worked with Marketing Manager to provide sales/marketing workshops for tenants to increase sales revenue. Worked within a team to manage the budget and achieve business targets.

Provided clear, timely, and effective business evaluation to senior management. Organized meetings with prospective clients or businesses, and maintained up-to-date market knowledge.

Commercial Office Tower:

Member of the leadership team responsible for the financial and operational functions of a 315,000 total square foot portfolio, consisting of fifteen office and commercial spaces.

Maintained thorough understanding of the company's organizational mission, business priorities and strategic plans

Managed third party services including cleaning, HVAC, plumbing, electrical, landscaping, specialty vendors and contracts Managed a field management team consisting of five Tenant Services Coordinators, a Chief Maintenance Engineer and two Maintenance Technicians

Established a strong track record for meeting project deliverable dates, key milestones and budgets; assisted with a tenant fit-out project, totaling

$500K by leveling bids; awarded a General Contractor submitted permit applications and managed change orders

Provided financial oversight; performed operating expense analysis and created annual budgets for prospective owners/landlords Revamped processes to enhance operational quality and effectiveness, align with the strategic goals and support future growth 2016 - 2018 Mohib Holdings Dubai, UAE

Consultant / Business Development Manager

Based in Afghanistan, overseeing mixed-use projects in Kabul and Mazar-i- Sharif cities.

Business Development related works in Afghanistan that includes: Location analyses, finding new retail concepts, construction site supervision, tenant fit out services, event & marketing management, formation of Center Management, directs the business development activities of the organization and drives the new sales business for the company playing key role in the company’s bottom line. Responsible for the overall management of all strategic and operational Marketing and Customer Relationship activities. Provide market feedback to the company leadership regarding competitive offerings, prospect needs and generate product development ideas. Take ownership of the management of the sales and marketing functions of the business. Drive increased revenue and profit to achieve the company`s ambitious growth. Work to stringent targets, adopt a professional and knowledgeable approach to each new business call. Plans and coordinates the implementation of business plans and the penetration of new markets. Manage property, rental and leasing management teams. Manage the operation and operational matters during fit-out and normal course of business.

Mohib Center Kabul: Mohib Center Mazar-ı-Sharef

• 28.000 m GLA 32.000 m GLA

• 170 Shops 270 Shops

• 5 Screen Cinemas 3 Screen Cinemas

• Entertainment Center Entertainment Center

• 4 Residential Towers 2 Residential Towers

• 1 Commercial Tower Clinic

• 5 Star Hotel 4 Star Hotel

2013 - 2016 B2B Hospitality Consultancy Istanbul, Turkey Consultant / Hospitality Investments

Back to Back Event Management is the Turkey’s leading provider of events education, consultancy and research agency. Our specialist team draws together academics and events professionals who have designed and developed cutting-edge activities that are informed by hotels, shopping centers, M.I.C.E. and team building industry and research agencies. Currently, I am conducting the hotel and other hospitality investments of Güneşli Hotel Group, in İzmir as well as my own management and consulting company, B2B Consultancy with several projects in Turkey in acquisition, design and architectural consultancy, operational management, and marketing consultancy, feasibilities, selection and relationship with management groups, contracts, controlling on behalf of owning company after opening.

2012 - 2013 Jones Lang LaSalle Istanbul, Turkey

General Manager, Trump Towers (Mixed Use Project)

Duties included to oversee the management, marketing and operations of Trump Towers Mixed Use Project; Office Tower, Residential Tower & Shopping Mall including review and analysis of financial reports, preparing budgets and forecasts, maximizing profitability, providing support for leasing efforts, establishing good landlord, tenant and third party relationships and overseeing contracted services. My role was also responsible to create an environment which enhances customer satisfaction, drives tenant sales and positions the mall for future growth. As Director of Residences responsibility included the overall Residences operations, and management of all pre and post-opening operations activities, including the continual enhancement and improvement of operations. Position required to be responsible for interfacing with Residence owners, executive committee, and resident staff as it relates to all residential matters, including directly supervising all dedicated Residences colleagues, managing relationships with unit owners and ensuring the provision of superior service levels for all amenities and services offered.

• 42.000 m GLA, 145 shops, mix use; Shopping Mall, Residence and Office towers

• The residential tower, 36 stories, consists of over 200 residences, with 24 hr. White Glove Concierge and Valet services.

• The office tower, also 36 stories, offers commercial luxury at its finest, with a private entrance, a beauty center, fitness area and pool for those working in the building.

• Managed 135 staff.

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2011 - 2012 Jones Lang LaSalle Istanbul, Turkey

General Manager, ORA Outlet Center (Mixed Use Project)

• 65.000 m, 235 shops, mixed use; 2 Hotels, Arena and Theme Park

• Participated in concept development process

• Helped leasing department for shop mix, fit out process and decoration process.

• Project guidance to ease management operations for architectural and engineering groups.

• Management of Outlet Center and all common areas of the whole property.

• Synergy Management of all parties’ particularly marketing, PR and common customer relations.

• Managed 178 staff.

2009 - 2011 Metro Group Asset Management Istanbul, Turkey Center Manager, Merter M1 Meydan Shopping Center

• 40.000 m GLA, 55 shops, open air concept.

• A thriving, well established quarter of Istanbul got a state-of-the-art, lively Shopping Center. Top architect Tabanlıoğlu, renowned for his cosmopolitan style of architecture, linked the Center on three levels directly with the traditional Merter quarter. The Center is covered by a roof that reacts to the prevailing weather. It opens and closes as required and a solar-chilling mechanism uses solar energy to operate the Center's air conditioning. The Center houses 50 stores in 30,000 m of space. The Center can be easily reached using public transport. It connects the nearby residential area by a railway line, from where shoppers can then travel to any part of Istanbul. For customers travelling by car, there are a total of 1,300 parking spaces provided. Most parking spaces are sheltered and there is direct access from the parking decks to the Center.

• Managed 100 staff

1999 - 2009 Metro Group Asset Management Istanbul, Turkey Center Manager, Kartal M1 Shopping Center

• Involved in pre-opening, grand opening activities and managing of M1 Shopping Center in Kartal Istanbul. Responsibilities included; analyzing of financial data, remaining within utility cost limits according to budget plan, designing and implementation of public relations projects, leading and managing the community of renters as advertisers, remaining within the limits set by advertising budget, advising renters for best public appearance, managing in house personnel and contractors, observation and analysis of competition, ongoing site evaluation and maintenance, propositions regarding re-construction.

• Managed 125 staff.

1998 – 1999 Metro Group Asset Management Gaziantep, Turkey Center Manager, Gaziantep M1 Shopping Center

• As a part of the development of a center management organization in Turkey, involved in pre-opening, grand opening activities and managing of M1 Shopping Center in Gaziantep.

1997 - 1998 Dedeman Hotel Istanbul Istanbul, Turkey Asst. General Manager

• Largest chain hotel in the country. Responsibilities included day to day operations of the Sales and Marketing Office, Front Office, Housekeeping and Engineering Departments. Supervised the major room renovation of the entire hotel. Developed and established the hotel management procedures and manuals for all departments. Achieved the best ARR, occupancy and GOP in the chain and hotel’s history.

• Supervised a staff of 108.

1994 - 1997 Çırağan Palace Hotel Kempinski Istanbul, Turkey Rooms Division Manager Palace & Hotel

• Member of best hotels of the world. Responsible for the day to day operations of the Hk, Concierge, Guest Relations, Reservation, Pbx, Butler Service, Hotel and Palace Receptions. Achieved the best ARR and occupancy in the country for the past two years. Hotel was listed in Institutional Investor’s top 100 list, rated No.1 in Turkey and No.3 in the world. Hosted major international and national conventions, conferences as well as state visits. Clientele include top business executives, entertainment celebrities, high-ranking political figures, and high profile international and national executive members.

• Supervised a staff of 68.

1993 - 1994 Mövenpick International Istanbul, Turkey Front Office Manager

1992 - 1993 Swissotel The Bosphorus Istanbul, Turkey Front Office Manager

1990 - 1992 Holiday Inn Laurel Maryland, USA

Rooms Division Manager

1988 - 1990 Holiday Inn Chevy Chase Maryland, USA

Asst. Front Office Manager

1984 - 1988 Best Western Skyline Inn Washington DC, USA Front Office Manager

ADDITIONAL PROFESSIONAL ACTIVITIES

1998 – 2000 American Hotel Motel Association Istanbul, Turkey Instructor : International Hotel Management

Front Office Operations, Fidelio for Hoteliers

1996 – 1998 Istanbul Tech. Univ. Hotel Mangmt. Istanbul, Turkey 2003 - 2011

Instructor : Front Office Operations

2002 – 2004 Yeditepe University Hotel Management Istanbul, Turkey Instructor : Housekeeping Management

Front Office Operations

EDUCATION

2006 International Council of Shopping Centers New York Accredited Shopping Center Manager

1999 International Council of Shopping Centers Istanbul Management Marketing Institute Level II

1998 International Council of Shopping Centers Istanbul Management Marketing Institute Level I

1997 - 1998 The Educational Institute/American Hotel & Motel Association Orlando, USA

Certified Rooms Division Executive

1986 - 1988 University Of Scranton/Int. Corr. Schools Scranton, USA Hotel – Restaurant Management

1980 - 1981 Dryden Central High Dryden, USA

Senior High School

1977 - 1980 T.E.D. Ankara College Ankara, Turkey

Elementary, Junior and Senior High School

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