Brandan J. Wesson
**************@*****.***
linkedin.com/in/brandanwesson
EXPERIENCE
National Retail Account Executive, Ohio/Kentucky
Sprint Corporation — Cincinnati, OH
MAY 2015 - PRESENT
Manage the strategic relationships and sales planning for pre- and post-paid product portfolio at major 30+ national retail partners (Apple, Best Buy, Costco, Sam’s Club, Target, Walmart) in the OH/KY market
Create and implement partner-specific solution-selling training plans, including conducting training and sales coaching
Analyze performance to devise retailer-specific sales growth solutions
Produce and deliver KPI scorecards to help motivate partners to reach and/or exceed identified product goals
Design promotion, in-store display and go-to-market strategies
Coordinate with retail partners to organize in-store events, including scheduling, staffing and merchandising
Strategic Business Representative
Red Ventures — Charlotte, NC
JUL. 2014 -APR. 2015
Generated new business (lead generation and qualification, cold calling) to convert prospects through a consultative sales and cross-selling approach
Identified and pursued cross-selling opportunities
Reviewed sales reports and team standings to identify sales gaps and opportunities
Maintained positive cross-departmental relationships to assist with building comprehensive solutions for customers
Senior Technology Expert
Verizon — Charlotte, NC and Cincinnati, OH
AUG. 2008 - JUN. 2014
Evaluated rate packages and proposed solutions to meet client needs
Led customer training program, including promotions, scheduling and curriculum
Managed customer relations and outreach, including follow-up with customer satisfaction survey participants
Trained associates on new products, technologies, sales strategies, and industry and competitive trends
Three-time “Winner’s Circle member” (top regional yearly sales percentage) with a long-standing performance as top representative for growing new and renewal accounts
Promoted from Customer Service Representative (Aug. 2018-Jun. 2010) to Retail Sales Representative (Jul. 2010-May 2013) to Senior Technology Expert
(May 2013-Jun. 2014)
EXPERTISE
Business planning
Cross-functional
communication
Merchandising
Sales analysis and
forecasting
Sales planning
Strategic account
management
Sales training and coaching
Teamwork/collaboration
EDUCATION
University of Cincinnati
Bachelor of Arts,
Communication
TECHNICAL SKILLS
Adobe Photoshop
Salesforce
Microsoft Office Suite
Point-of-sale (POS) systems
Retail space/layout planning
software
LEADERSHIP & COMMUNITY
INVOLVEMENT
Owner, Wessography
Lifestyle, architecture and
travel photography
Kappa Alpha Psi Fraternity,
Incorporated
Homecoming Committee
University of Cincinnati 4A
Alumni Group