CURRICULUM VITAE- TERENCE RODRIGUES
Career Objective
A sales and business development management professional with 12 years' experience in the media and Telecomm industry, I have worked on newspaper, wireless, web and television products. I have a proven track record of developing new business and motivating a team to consistently exceed targets. I've completed my Bachelors in Commerce and now seeking a new senior professional challenge.
EDUCATION
1999- 2000 University of Mumbai Commerce
Bachelors in Commerce.
1996- 1997 St Andrews College Higher Secondary Education
Higher Secondary Education
PROFFESSIONAL EXPERIENCE
Nov 2015- November 2016
FNB City Media PVT LTD- Lead Business Development.
Key responsibilities
Building brand awareness of HAPPITOO and tie ups as digital partners across all restaurants and night Clubs in Mumbai.
Building relationships with Restaurants and night clubs.
Making a strategy plan for building the brand HAPPITOO across restaurants, night clubs, and Social Media platforms.
Getting new deals from restaurants exclusively for HAPPITOO.
Deliverables of exclusive content and tie-ups on social media platform.
Signing up with rock bands and entertainment companies for events across restaurants and cities across India.
Coming up with solution with advertising with Happitoo on the APP as well as social media platform.
Signing up with corporate hospitality group of chains for business and long term relation plans on doing business.
Got tie ups as digital partners for Oktoberfest 2015, News year’s night at the Marriott and the Bar wars in Pune.
SEPT 2014 – NOV 2015 CLUEHUNT PVT LTD INDIA
Business Development Manager
Clue Hunt is a fun new place in Mumbai where you can solve a 60-minute mystery game challenge (to escape from a room) in a team of 2 to 8 players. It’s a great team building, social or family event! It is NOT a virtual or online game but is something very real and completely offline.
Wrote case studies and white papers to document online marketing and advertising campaigns
Tied up with companies like Book my Show and Book my event for online booking with a spilt revenue share.
Tied up with company like Trip advisor for reviews and comments on the companies.
Got in corporate clients like Deloitte, Yash Raj Films etc.
Tied up with Yash Raj Films for games, promotion around the movie Byomkesh Bakshi
Got in School children from Dhirubhai Amabani International School, Bombay Scottish, St Stanisclaus, St Thresa convent school and other.
Got in celebrities like R Mahhavan and Prabhas.
Aug 2009- SEPT 2014 MEDIA CORP PTE LTD SINGAPORE
Digital Advertising Sales Manger- FREELANCE
MediaCorp is Singapore’s leading media company with the most complete range of platforms, spanning television, radio, newspapers, magazines, movies, digital and out-of-home media.
Negotiated revenue-generating strategic partnerships on behalf of brands, events and businesses
Worked on behalf of brands and corporations to establish sponsorship programs
Developed effective digital marketing campaigns for clients utilizing a combination of Web 2.0 tactics
Results included significantly increased mailing lists, brand value and sales
Maximized use of SEO, SEM and email marketing
Created viral marketing campaigns to build digital brand portfolios. Tactics included email blasts, IM’s, text messaging, blogs, vlogs, social networking sites & user generated content.
Assisted businesses with all aspects of start up, from filing incorporation paperwork to budgeting, business development and vendor management
Launched new products, repositioned existing brands, breathing excitement into established propositions
Hired trained and activated field marketing staff of 7-10 individuals on behalf of clients
NOV 2007 – AUG 2009- PEOPLE INFOCOMM PVT LTD INDIA
Media Account Sales Manager
Mauj is a pioneer in the Mobile VAS and content management services, dealing in digital entertainment, Media and Brand Solutions.
Ensured smooth operations and overseen day-to-day process execution and adherence to policies, identify problems, recommend/take corrective action, and communicate performance results and/or changes throughout sales organization, cross-functional business unit team and company executive.
Partner with sales management to and oversee day-to-day process execution and adherence to policies, identify problems, recommend/take corrective action, communicate performance results and/or changes throughout sales organization, cross-functional business unit team and company executives
Leading a team of 3 executive, reporting to the Vice President.
Responsible for handling the P & L in Mobile sales and marketing.
Managed Corporate media relations of ESPN, TV18, Radio city, Business Standard, Delhi Press
Managed relations with Media Agencies, Brands and Digital / Print media and Various Operators in India.
Providing 360 mobile solutions for Media Houses. Provided solutions on SMS, WAP, Games / applications, Blue casting, Mobile ad network, USSD.
Content management and distribution, formulating various promotional events and campaigns.
Achievements:
Conceptualized, designed and managed the mobile campaign for Delhi Press, Anand Bazaar Patrika for the launch of its new magazine.
Created a Wimbledon and Cricket application for ESPN, which provided live match, information of Wimbledon and Cricket and also the user could set alerts for upcoming matches. One of its kind mobile applications achieved an above target of Rs 800,000 in one week.
Build the Radiocity WAPSITE and got revenue of Rs 300,000 for the company in 1 month.
MAR 2003 - APR 2007 MOBILE2WIN INDIA PVT LTD INDIA
ACCOUNT SALES MANAGER
A leading international JV company offering brand & business solutions to various top- notch clients in India
Handle Sony Indian Idol with the Count on votes on the voting days and sold content across different Operators.
Led a team of one executive, reported to the Vice President Media.
Responsible for Strategy Planning, Vendor Management, P&L, Operations and ROI.
Being an expert in VAS, managed product portfolio of all Value Added Services products on SMS & GPRS platforms.
Interaction with cross functional teams of Strategic Partners, IT, Technical, Revenue Assurance, Customer Service Delivery, Sales and Marketing.
Achievements:
Instrumental in launching news on SMS alerts for Anand Bazaar Patrika.
Instrumental in generating of annual revenue of over Rs.1 million.
Participated in seminars on Team Building and Computer soft skills (MS Office).
Visited Philippines for 8 Months to Handle Philippines Idol with interacting with the TV channel ABC5, with the top Telecom Operators like SMART, SUN, GLOBE and PLDT for opening of short code and also pulling up results for the contestants on weekly Basis and also to understand the workings of International VAS market.
Address- Mahim. Mumbai
Telephone
Email Address
add4cw@r.postjobfree.com
DATE OF BIRTH
November 09, 1977
Nationality
Indian
Passport Number
G5836173
Languages
English
Hindi
IT Skills
Microsoft Office.
Other Skills
Performance Management
Leadership
INTERESTS
Business Publication.