Education

Parsons, The New School for Design (Dean’s Scholarship)

New York, NY September 2011 - 2016

Bachelor of Business Administration (B.B.A.) Strategic Design and Management, 2011 – 2016

Eugene Lang College, The New School for Liberal Arts

New York, NY September 2010 – 2013

BA in Economics

University of the Arts London London, UK September 2009 - 2010 Foundation Degree in Costume Design

Experience

Brand Manager (Global Marcom) July 2019 – present

CloudMinds Technology Inc.

Researching B2B markets, consumer trends, market trends, identifying potential sales targets

Lead and Managed CloudMinds Robot Rental program

oMarketing Strategy through digital and traditional channels

oContent Marketing through social media and digital channels

oBusiness development and lead nurturing

Created Brand guidelines and Voice guidelines

oDistribute and manage internal and external communications according to guidelines

Designed, Developed and Managed all US Websites and copy

Designed and managed all print and digital advertising design and copy

Managed the relationship between external vendors (Marketing agency, PR Agency, Design Agency)

Supervising the sign off of all marketing literature and campaigns, liaising with legal and compliance personnel, and ensuring design and messages meet company brand guidelines

Lead Designer July 2018- July 2019

CloudMinds Technology Inc.

Presentation Design (Investor decks, Sales decks, Product pitches, Internal Management Decks)

Lead the Design and development of all design and printed material for US

Branding Assets including Digital and Print Design (Brochures, Booth Design, One Pager Design, Video Production)

Website Design and Development (Using Wordpress, html, and CSS)

Freelancer

Freelance Designer and Consultant – May 2017 – Present

Web Design

Logo Design

Deck Design

UI/UX Design

Brand Assets (posters, tradeshow booths, handouts, swag, etc.)

Gauntlet Accelerator

Strategic Designer - February 2017 – June 2017

Consulting Strategic Designer at accelerator and venture capital fund

oGoal: To create an accelerator and venture capital fund that focused on combining innovation with community involvement.

Creation of Branding Strategy, Visual Identity, Logo, and Brand Voice

Creation of Investor Pitch Decks

Copywriting and content management

Techstars

Lead Design Associate – September 2016 – February 2017

Techstars is a Global Accelerator and Venture Capital Fund

Brand and Content Management, Creation of Visual Assets, Design and Development of Websites, and Pitch Decks for the following companies:

• Quantac "The first wearable biosensor to quantify drinking." www.Quantac.co

• Drinkeasy "A box of small batch whiskey, gin or tequila delivered to your door." www.drinkeasy.club

• Naca www.nacaferm.com “Rapid Alcohol Fermentation for spirits, beer, and wine”

• Intelligent X "Beer brewed by AI" intelligentx.ai (Recently featured on Bloomberg)

• PlanSnap “The Fastest Way to Get Friends Together”

Event Planning and Organization for Techstars Connections Demo Day

• Volunteer Management

• Design and Project Management of all printed materials (Program, Badges, and Banners)

• Food and Beverage Catering

• Run of show and Rehearsal Schedule

• Investor and VIP Liaison

Sample Projects

CES (International Consumer Electronics Show) Design of booth and printed assets for Quantac

Design of all visual assets for Techstars Connect

Logo and Brand Design for Naca Fermentation, PlanSnap, Intelligent X, and Quantac

Creation of pitch decks, investor decks, and demo day decks for Naca Fermentation and Drinkeasy

Ran design sprints and ideation sessions for companies that requested it

XRC Labs

Communications Designer – May 2016 – August 2016

XRC Labs is a Retail and Consumer Tech Accelerator and Venture Capital Fund.

Graphic Design, Project Management, Event Coordination, PowerPoints and Presentations for Venture Capital Communications

Branding, and Marketing Strategy for the following companies:

Perseus Mirrors is a Smart Mirror startup who is developing a personal Smart Mirror that brings video streaming, weather forecasts, and a photo booth to the personal mirror.

Furnishr is a turn-key furniture solution that allows the consumers to furnish an entire room faster and cheaper. ShopShops is a digital platform that enables international shoppers and visitors to shop boutiques and brick-and-mortar stores like a local.

The Bromley Group

Intern March 2012 – May 2012

Boutique Fashion PR firm with clients such as Clarkes, Frye, and Blush Lingerie

Sample Trafficking

Celebrity Seeding

Social Media Marketing Strategy and implementation

Programs

Powerpoint, Keynote, Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Sketch, Sales- force, MailChimp, Eventbrite, InVision, Google Analytics

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