PANKAJ SHARMA

Add- Geru Wala Baungla, Jhansi Loop Road Morar

Gwalior, MP

Contact: +91-990*******

Email:add11j@r.postjobfree.com

PERSONAL STATEMENT

A hard-working, knowledgeable and target-oriented Marketing Manager with an extensive successful

Work record. Builds and maintains a loyal client base through strong relationship-building skills. Skilled in bringing out the best in staff; able to manage effectively and recruit talent. Strong organizational and time management ability; skilled in planning, scheduling and meeting deadlines. An excellent communicator and leader with an emphasis on creating an environment of forward thinking ideas driven by business needs, sales targets and innovative marketing solutions.

KEY ACHIEVEMENTS

● Company: Won Best employee Prize for two consecutive months in Vivo mobiles .

● Company: Google Certified Digital Marketing Manager.

● Company: One of the top Employee followed the company‘s Branding Standard and passed every

Branding audit.

● Academics: Achieved top 10 ranking in 2nd&4thsem MBA examination in DAVV university

● Sports: Major Dhyanchandra Khel pratibha award (2011)

● Sports: 7 National and 23 state gold medals in affiliated tournaments (Karate)

● Extracurricular activities: Mr. Gwalior (Kings of colleges) 2011-12

PROFESSIONAL EXPERIENCE

ES INFRASERVE PVT LTD (TATA HITACHI & BKT TYRE) Asst. Manager – Market Development & Strategies Madhya Pradesh

08/2019 – TILL NOW

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Collaborate with internal teams to create landing pages and optimize user experience

Conduct various offline promotional activities, Road shows, Financer meets, Customer meet to promote brand.

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Design various materials, such as product labels or brochures, that provide information about company's offerings

MANAGEMENT BITES – Area Marketing Manager / Delhi- NCR

02/2018 – 06/2019

Develop and execute the promotion trade & btl marketing strategy of the Brand to achieve defined business objective.

Preparing and managing the digital and social media marketing strategy.

Identify and analyze and manage the marketing budget.

Coordinate with the vendors and agencies.

Prepare business proposals and presentations

Carry out research and data collection to understand the organization

Conduct analysis

Interview the client's employees, management team and other stakeholders

Run focus groups and facilitate workshops

Identify issues and form hypotheses and solutions

Present findings and recommendations to clients

Implement recommendations or solutions and ensure the client receives the necessary assistance to carry it all out

Manage projects and programmers

Lead and manage those within the team, including analysts

Liaise with the client to keep them informed of progress and to make relevant decisions

VIVO MOBILES – Territory Channel Manager – Indore & Malwa

01/2016 – 02/2018

Manages Distributors of the company and help them to make and manage the policies

Handling a team Of 62 individuals, which includes a Branding Executive and a Promotional team along

with sales team.

Managing Vendors with Healthy Marketing Practices and ensure that Branding is done as according to the company standards.

Executing promotional activities by guiding promotional team to increase the sales and brand awareness.

Manages the sales cycle from inception to execution

Full ownership of P&L to achieve revenue growth and gross profit stream

Key role in developing the team: conducting appraisals, one-to-ones, training and mentoring

Managing and driving marketing, sales and training teams to achieve and exceed targets

Gathering and presenting key marketing data to account executives and suggesting necessary reactions to forecasts and sales targets

Maintaining distributor’s ROI, DOD and WOD

COIRFOAM INDIA PVT LTD- Marketing Executive

06/2012 – 08/2015

● Understanding the branding requirements of the area and execute the same to ensure increase in

Sales and brand value.

● Built and retained long-term friendships/relationships with stakeholders

● Acted as key point of contact for the company, ensured a high standard of customer service by discussing technical problems or repairs required and recommending suitable products

● Responsible for negotiating contracts from year to year (i.e. price increases/ stock and branding agreements)

● Managing several key accounts and attracting new business

● Monitoring and managing large marketing budgets

● Troubleshooting and all round monitoring of new business development

EDUCATION

Master of Business Administration from Medicaps Inst.of Tech.and Management (2014-16) with 74.25%

Bachelor of engineering (CSE) from G.E.C. College affiliated with RGTU Year (2009-13) with 66.70%.

Intermediate from M.P Board Year 2008-09 with 61.80%.

High school from M.P Board Year 2006-07 with 79.80%.

PROJECTS

Writing blogs for various websites.

Analysis of make in India with reference to manufacturing industries.

A study of impact of discount given by organizations due to seasonal variation on sales.

Working as Business consultant and Motivational Speaker (Freelancer) to better serve the society.

CORE SKILLS

Strong marketing development and strategy skills

Confident communicator, negotiator and decision maker

Proven business and implementation planner

Broad knowledge of account management, up selling and client expectation

PERSONAL INTERESTS

Travelling, Listening to Music, Dance

REFERENCES ON REQUEST

Contact this candidate