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Social Media, Digital Advertising, Digital Marketing, Marketing

Location:
Des Moines, IA
Posted:
April 27, 2020

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Resume:

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https://www.linkedin.com/in/

https://kaleijowens.wixsite.com/

kaleiowens

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Bachelors of Arts: Interactive Digital Studies

Minor: Marketing Expected Graduation: May 2020

GPA 3.64

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Pixel Labs May 2019 - Present

Promoted from Summer Intern after showing commitment to executing successful social media content

Represent the voice of the company and clients through managing social media channels, content, and publication schedule

Assist social media strategy to increase each brand's following by an average of 24% in 5 months

Monitor social media engagement to create monthly performance reports for clients

Execute paid and organic social media campaigns

Write copy for internal company emails and blog posts Improve search engine rankings by implementing SEO tactics I

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University of Northern Iowa August 2017 - Present Responsible for managing IT Service Desk by executing excellent customer service through answering emails, phone calls, and walk-ins Troubleshoot faculty and students technical needs while communicating solutions to efficiently solve problems

Advanced in position to train new employees and curate effective onboarding materials

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Dollar Tree May 2018 - January 2019

Executed management responsibilities, advised and led a team of 6 employees by coaching cashiers through unfamiliar situations Exercised problem solving skills and flexibility in handling unforeseen events, then proactively adapting to solve the issues A

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VP of Communications

September 2018 - Present

Send out email reminders to members

Update social media

Dedicated member attending weekly

meetings and networking events to

Enhance passion and understanding of

new developments in advertising and

marketing through collaborating with

chapter members

learn from speakers in the industry

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Proficient with Adobe Illustrator,

InDesign, Photoshop, and Lightroom

Strong customer service,

communication, and problem solving

skills

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Europa Cycle and Ski June 2019 - December 2019

Posted relevant company content daily on Facebook

Maintained Wordpress site to keep information up to date Modernized promotional materials through the creation of new graphics F

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Study Abroad Program

Spring 2019 Semester

Selected through application process

participate in the Italian Families Club

Community Engagement

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Research Director/Copywriter

January 2020 - Present

Lead a group of 3 students to conduct

B2B research for the 2020 NSAC

sponsor Adobe Advertising Cloud

Write and edit copy for the plans

book, and ad scripts

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