Sign in

Manager Sales

West Java, Indonesia
April 23, 2020

Contact this candidate





Name Diplm-Kfm.Haryadi Kurniawan

Place, Date of Birth Jakarta, 16 December 1962

Address Jln.Gunung Batur no.80 Taman Simpruk

Lippo Cikarang Bekasi 17530 Indonesia

Phone + 62-21- 89915348 (Home)


E-Mail Address


1985- 1992 Master of Business Administration and Marketing at The Fachhochschule fuer Wirtschaft of Berlin, Germany 1983-1984 Studienkolleg for foreigner at High School of Johannes Guetenberg University, Rheinland Pfalz 6500 Mainz, Germany

1982-1983 Goethe Institute and Inlingua Language School Koblenz, Germany WORKING EXPERIENCES

October 2017 – September 2018 as Senior Country Marketing – Sales Manager PT .Preformed Line Products ( PLP ) US –Indonesia.

The role as previously in 2000 -2008 with Tyco Electronics that is the same company was takes offer from Tyco to PLP.

Outsourcing other products from India / China which complimentary to our core business in power and telecommunication market.

Develop new products in medium voltage sector e.g. heliform, connectors, insulators etc to compete with local competitors.

Restore company image as was damage due to inappropriate conditions.

Helping to ensure outstanding payments collections from contractors. 2

March 2014 – September 2017 as Sales Director Otowa / Hasegawa Japan as Representative Office

Build strong connection within the railway companies (PT KAI) for lightning arrester products and voltage detector as new business opportunities.

Work closely with the senior manager Otowa / Hasegawa to grow the Indonesia / Asean business in line with company strategies and growth plans.

Good customer service and ability to provide full sales coverage across the value chain including strong customer support and after service.

Develop periodic sales plans detailing concepts and actions necessary to achieve business growth opportunities consistent with the company’s growth objectives.

Strong ability to motivate agent / distributors and drive higher sales result year to year. January 2013 – February 2014 as General Sales Manager PT Jembo Cable and Wire.

Responsible for ensuring delivery of top line revenue growth and profit, developing loyalty from existing customers, attracting new customers and building significant brand equity.

Provide vision and ensuring financial health of the company.

Plan, lead and deliver value-added business development support in ensuring key objectives in the business plans are achieved. This includes delivering revenue generating and profile raising events that support new business development.

Act as the driving force for the development and implementation of the business development strategy, covering business development, marketing and corporate communications including branding, customer service and website management

Develop and maintain an excellent understanding of the company’s target market, strategic context and commercial activities.

Lead the customer strategy initiatives to build strong relationships with our customers, gaining a close understanding of their business and their needs in order to increase relationships on a customer by customer basis.

Monitor and measure marketing activities to ensure maximum return on investment.

Establish relationship with key regional partners for potential collaboration on consignment sale arrangement.

March 2008- December 2012 as Pfisterer - Sefag and Valmont Industries associate with PT Prima Power Solusi as Director for Marketing and Development.

Regular visit to customers, contractors, utility site offices in each area also responsibilities in industrial market and retail market e.g. product design, product availability, new products, distribution policy, price structure, product application.

Build good relationship to Utility, IPP, OEM’S, Telecommunication provider, Oil & Gas and Contractors for sustainable business relation.

Ensure the efficiency in the operation of the organization, based on an in-depth understanding of organization operations and an awareness of the performance, quality and financial aspect of the operations.

Secure 150kV underground cable accessories project to PLN and focus on HV market with intensive communication with headquarter in Germany or Switzerland.

Identify for possibility to have joint venture with local partners.

Responsible for products training and education for customers. April 2000 – February 2008 as Country Sales and Marketing Manager Tyco Electronics Energy Division Indonesia

Develops and ensure the effective marketing activities & strategy of the company to achieve business growth.

Ensure internal factory process to improve efficiency and effectiveness.

Strengthen business relationship with our major Customers (PLN, Telkom, Icon Plus, OEM’S, and Various Contractors) for long term business relation and identify the customer’s needs or expectations.


Reporting and analyze directly with our Sales Director for quarterly sales forecast target, yearly budget, uppers, downers to anticipate business climate change.

Create new market and penetrate sales opportunity for new material products e.g. in HV market.

Innovate - Analyze to develop new products with Products Manager to anticipate future needs and satisfaction to our customers.

Drive for all products training and ensure to qualify all products type test as required by the state owned electricity company PT PLN.

Educate team spirit and better communication to have high sense of responsibility / integrity to our team division.

Manage PL of the company and help to improve the products costing. November 98- March 2000 as Senior Commercial Manager PT. Dulmison Indonesia Morgan Crucible Company Plc, at Windsor, United Kingdom The company manufactures Electrical Power Transmission (up to 500 kV), Distribution, Substations and Fiber Optic Hardware, Fittings and Accessories. An ISO 9002 Certified Company and was taken over by Tyco Electronics in March 2000.

As financial controller for manufacturing operations and directly to President Director for financial health of the company.

Together with members of team, improving the job performance, increasing the sales performance with achieving the sales target.

Prepared and execute projects contracts agreement to customers, suppliers, subcontractors to comply with company regulations.

Played a vital role day to day operations process in production, logistic, project management, design & engineering, HR and for marketing.

Develop business strategy to be a low cost manufacturer in hardware manufacture fittings, forging, casting among our sister companies.

Ensure productivity and on time delivery of our factory to be world best standard to meet company expectation.

Ensure customer satisfaction and maintaining relationships with customers.

Communicate with our worldwide sister companies on order progress and products specification.

May 96 - October 98 as Commercial Manager for SIEMENS TELECOMMUNICATION PROJECT OFFICE (Siemens AG) Indonesia

Negotiator for most of major contract from PT Telkom Indonesia and private telecommunications provider companies (KSO) e.g. Pramindo Ikat Nusantara (French Telecomm), Singtel (Singapore Telecomm), Aria-west International (Australia), Tomen

(Japan) others local service telecom provider.

Prepared division’s budget, P & L, Export-Import, procurements, supply-chain business contracts for major tender with customers.

Working optimization and services.

Develop business strategy e.g. prepared costing, legal aspects, develop team based culture

Implementation and project coordinator for all Telkom projects

Significant contribution successful launch SAP R3 program implementations in our OSP division

With BKPM (Indonesia Investment Board) and SGS for Master List approval for telecommunication equipment.

Responsible to reduce the inventory value and site office locations with projects manager.



Booking all expenses voucher into the financial system as accounting report.

Responsible for balance sheet including for account payable and account receivable of ANL business transactions.

Preparing tender documents to state owned Electricity Company PT PLN Indonesia, agent / distributors, contractors and export market.

Working at the various departments to understand in Siemens production management flow and managing the communications.

Responsible for internal trading deals / transactions.

Responsible for Logistic for export – import material and outsourcing.

Good skills in leading, planning & organizing, delegating, coaching & counseling, establishing & maintaining effective working relations.

Review all legal aspect for contract agreements with customers.

Costing calculations / projects estimator.

Contact this candidate