AARTI MULE

Address: Popular Nagar, Warje, Pune

Contact: 898-***-****

Email ID: adcwj3@r.postjobfree.com

Digital Marketing Professional with 5 years of experience in Google Analytics, Google AdWords, Search Engine Optimization (SEO), Social Media, Business Analytics, Market Research, Operations Research, Business Intelligence. Customer Relationship Management (CRM), Market Trend Analysis, Database Management, Data Analysis.

PROFILE SUMMARY

Strong experience in SEO On-page and Off-page optimization, Content Marketing, Link building strategies and Influencer marketing. Excellent reputation for resolving problems, improving customer satisfaction, driving overall organic traffic.

PROFESSIONAL EXPERIENCE:

Certification Planner LLC

Aug 2019 to Present, Pune

●Search Engine Optimization

●Handling Google Analytics (Webmaster Analysis & Reporting) tools

●Social Media Marketing (Facebook, LinkedIn, Twitter, Pinterest )

●Content Management Publishing/Editing

●Link Building

Addecco Staffing (Client – Elantas Beck India) Mar 2018 to July 2019

Digital Marketing Executive Pune, MH

●Present analytical findings to upper management and operations team to measure initiatives, provide business insights, and improve results

●Coordinate live-streaming events’ social media interaction and broadcast. Assist with creating post-production content for further use across media channels.

●Assisting the company’s business development team in developing proposals within the digital marketing segment

●Coordinated with Marketing and Sales teams as well as key agency media partners to gather information towards analyzing efficacy and Return on Investment (ROI) of all brand management events

MSys Technologies Nov 2016 to Jan 2018,

Digital Marketing Manager Pune, MH

●Responsibility for planning and budgetary control of all digital marketing

●Developing social media engagement Strategies and brand awareness campaigns

●Monitoring the success of Social Media Campaigns through media analytics, KPIs, and dashboards

●Evaluating the effectiveness of marketing programs, provided market analysis and insights to senior management

●Handling day-to-day Search Engine Marketing (SEM) activities including campaign planning, implementation, budget management, performance review, and optimization of paid search campaigns

●Monitor and evaluate web analytic dashboards and reports using Google Analytic, Webmaster tool.

Insignia Group Nov 2015 to May 2016

Digital Marketing Executive Pune, MH

●Search Engine Optimization

●Google Web/App Analytics (Webmaster Analysis & Reporting)

●Social Media Marketing (Facebook, LinkedIn, Twitter, Pinterest )

●Content Management Publishing/Editing

●Link Building

Globussoft Pvt Ltd Oct 2013 to Aug 2015

SEO Analyst Bhilai, CG

●keyword research and competitive analysis for the website

●Providing basic report and status of the website in SEO perspective

●Handle the Social Media to achieve brand visibility

●Providing monthly status report

●Analyzing the website architecture

●Maintaining documents on SEO developments and techniques

●Documentation of SEO Process

●Monitoring of SEO Process

EDUCATIONAL QUALIFICATION:

●Post-Graduation Diploma in Business Analytics from Symbiosis International University, Pune with 70 %

●BE (IT) from Swami Vivekananda Technical University of Chhattisgarh in 2013 with 68 %

TECHNICAL SKILLS:

Programming: HTML, WordPress, R language, Python

Tools Used: Google Analytics, Google Webmaster Tools, Google AdWords, Ahref’s, Keyword Planner,

BI and Data Analytics Tool: IBM SPSS, Tableau, Excel

Database: MySQL

DECLARATION:

I do hereby declare that the particulars of information and facts stated here in above are true, correct and complete to the best of my knowledge and belief.

Date:

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