610-***-****

adctnk@r.postjobfree.com

www.myramarsh.com

WEBSITE PASSWORD:MM2020

MYRA MARSH

EXPERIENCE ACCOMPLISHMENTS

Successfully directed and implemented all facets of corporate-identity projects, including, campaigns, targeted promotions, referral programs, sweepstakes, advertisements, magazines and websites etc.

Solidified the strength of multiple brands with design deliverables that converted to greater customer engagement, growth, and loyalty. (eg, Vanguard, QVC, Radial, Ascend Media, JCK Magazine) Supported and implemented the transition of QVC.com to Adobe Experience Manager (AEM) for a better user experience that directly related to an increase of 30 % on-line sales and customer engagement. SKILLS

Leadership skills, project management, design and interactive media, art direction, design solutions, story telling, advanced communications skills, digital/social advertising, and email communications, advertising design, experience strategy, interviews, computer skills, data visualization, digital presentations, photography, typography, printing techniques, UX design, CSS, HTML, storyboards, wireframes, accessibility design, design software packages, agile, New Ways of Working skills (NWoW). SOFTWARE

Photoshop, InDesign, Illustrator, PowerPoint, Sketch, XD, Adobe Acrobat, Invision, Tableau.

TALENTS

I’m a creative with big-picture thinking.

I’m able to adabt quickly to business acumen for strategies and decisions that impact financials, operational, and sales results. I’m personable with and energetic quality for collaboration. I’m ambitious, delivery-focused, and agile.

I have a deep sense of empathy which drives me for successful and meaningful design experiences.

I’m strong at developing interpersonal relationships. I’m strong at communicating design intent visually-verbally. EDUCATION

HONORABLE MENTIONS

SENIOR DESIGNER

Vanguard, Malvern, PA (2019-current)

DIGITAL CONTENT DESIGNER

QVC, West Chester, PA (2012-2019)

ART DIRECTOR

Radial, (GSI) King of Prussia, PA (2008-2012)

ART DIRECTOR

Ascend Media, Princeton, NJ (2007-2008)

ART DIRECTOR

JCK Magazine, King of Prussia, PA (1994-2007)

BFA, Graphic Design

Moore College of Art and Design (1989-1993)

Magazine design nomination

Best new magazine design in 2004 for TRENDZ Magazine.

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Myra Marsh 610-***-**** adctnk@r.postjobfree.com www.myramarsh.com SENIOR DESIGNER

Vanguard, Malvern, PA (2019-current)

The Vanguard Group is an American registered investment advisor based in Malvern, Pennsylvania with over $5.3 trillion in assets under management.

Job responsibilities include:

• Created and developed concepts for multiple client to attract new customers and retain customer base.

• Solidified the strength of the brand with engaging assets through digital, print, web.

• Supported printed collateral needs with sinage, digital/social advertising, and email communications.

• Assisted in the development and execution of the company’s promotions and strategies.

• Translated the business requirements into effective data visualizations.

• Worked with cross-divisional teams and business leaders fostering collaboration for marketing needs. DIGITAL CONTENT DESIGNER

QVC, West Chester, PA (2012-2019)

QVC is #1 in video commerce, #3 in ecommerce in North America and #3 in mobile commerce in the U.S. Job responsibilities include:

• -Designed initiatives that support measurable goals: retaining customer base, engaging and growing loyalty and spending to increase lifetime value of all customer groups. (eg, GWP’s (Gifts with Purchase), Campaigns, Segmented/Targeted promotions, Referral Programs, Sweepstakes).

• Designed promotion strategies and consumer engagement efforts in alignment with the overall marketing strategy.

• Supported printed collateral needs, digital/social advertising, and email communications.

• Communicated with e-commerce partners regularly to incorporate their channel needs and desires.

• Produced graphics for QVC.com including desktop, iPad, mobile and social media (Facebook and Instagram).

• Solid success art directing broad range of images for website and mobile platforms.

• Adhering to guidelines for the disabled and adapting website to be ADA compliant and accessible.

• Implemented UX design best practices with a concentration on user experiences.

• Adapting quickly to new technologies and processes while adhering to company corporate standards. ART DIRECTOR

Radial, (GSI) King of Prussia, PA (2008-2012)

Radial, (formerly GSI Commerce) was a leading tech and services company providing e-commerce, multichannel, and interac- tive marketing solutions to brands and retailers.

Job responsibilities included:

• Worked in conjunction with multiple teams to ensure the creative design solutions for projects in the catalog department.

• Produced print catalogs and marketing pieces for all major sports leagues (eg, NFL, NASCAR, NHL, NBA, MLB, ESPN).

• Day-to-day management of resources, design deliverables, and administration for both short-and longer-term projects.

• While heading a 6 person team, successfully managed shifting priorities, interfacing with clients and buying teams.

• Communicated project status and guide expectations and produce high-quality work.

• Managed internal and external creative and production resources.

• Designed promotion strategies and consumer engagement efforts in alignment with the overall marketing strategy.

• Translated creative direction into actionable plans.

• Provided insight and contributions to the overall brand and strategies and served as a design resource.

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Myra Marsh 610-***-**** adctnk@r.postjobfree.com www.myramarsh.com ART DIRECTOR

Ascend Media, Princeton, NJ (2007-2008)

Ascend Media is the nation’s oldest and most prestigious convention publishing and sales organization specializing in healthcare meetings.

Job responsibilities included:

• Day-to-day layout and design of two publications.

• Delivered a vision for each issue while providing stylistic consistency, graphic innovation, and precise production.

• Designed editorial pages for all sections of the magazines, conceptualized packages from start to finish, Overseeing photography or illustration assignments, and visually branding pages throughout to completion. ART DIRECTOR

JCK Magazine, King of Prussia, PA (1994-2007)

RBI is a leading fast-growth provider of data and analytics, solving critical problems for businesses globally. Job responsibilities included:

• Designed promotions strategy and consumer engagement efforts in alignment with the marketing strategy.

• Day-to-day project management with the editorial and design teams.

• Managed and developed creative solutions for multiple publications under JCK International Publishing Group (ie, JCK Magazine (monthly), LUXURY, TRENDZ, and FACETS (quarterlies).

• Headed a 3-person design team, successfully managing shifting priorities while driving the creative outcome for the different publications.

• Delivered a vision for each issue, resulting in dynamic, compelling layouts with high creative standards.

• Consistently met editorial deadlines, budget constraints, and printer deadlines. Myra Marsh 610-***-**** adctnk@r.postjobfree.com www.myramarsh.com

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