Marketing Research Analyst

Benjamin M. Couture

*** ****** ***** ****, *******, ME 03901

603-***-**** *******@********.***.***

www.linkedin.com/in/benjamin-couture-84399b160/

EDUCATION:

University of New Hampshire – Durham, NH December 2019

Peter T. Paul College of Business and Economics

Bachelor of Science in Business Administration, Concentration in Marketing

Cumulative GPA: 3.09

Relevant Coursework and Related Skills:

Marketing

Marketing Analytics

New Product Development

Marketing Research

Top/Digital Marketing Communication

Consumer/Buyer Behavior

Southern Maine Community College – South Portland, ME May 2017

Associate of Science in Business Administration

Cumulative GPA: 3.56

EXPERIENCE:

Rust & Salt (Duckfeet USA) – Portsmouth, NH

Marketing Research Analyst January 2020-Present

Built multiple Facebook Ads to test buyer behavior theories.

Conducted various A/B tests using Facebook Ads to test feasibility of ad campaigns.

Assisted in building customer survey via SurveyMonkey.

Used AdRoll-Measure to further analyze social media marketing efforts.

Utilized Monday.com to oversee upcoming marketing efforts.

Conducted customer service in the form of replying to emails and answering the phone.

Customer Returns Associate November 2019-December 2019

Monitored and processed incoming returns.

Maintained ideal stock quantities within office/warehouse.

KBK Sports – Nashua, NH

Auction Staff Representative September 2019-Present

Set up/break down and displayed sports memorabilia for a variety of charity events.

Took payment from clients in form of Square application.

University of New Hampshire Men’s Basketball – Durham, NH

Head Student Manager September 2019-Decemeber 2019

Directed/managed six student managers in accordance to practice/gameday needs.

Organized the ordering and delivery of team meals.

Alerted Head Coach of remaining time before/during games.

Assisted with player and coach needs during the game.

Student Manager September 2018-May 2019

Assisted in the setup and breakdown of practice materials.

Operated scoreboard in accordance with practice plans and drills.

Prepared travel equipment for away games.

Primus Management Group – Wilmington, MA

Internship Representative Position June 5th, 2019-June 14th, 2019

Direct Marketing: implemented various tactics to showcase abilities of products.

CAMPUS/SOCIAL ACTIVITIES:

Alpha Gamma Rho Fraternity December 2017 – December 2019

Boy Scouts of America: Eagle Scout August 2014

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