Alexandra VanAllen

440-***-****

adcokh@r.postjobfree.com

**** ****** ****

Uniontown, Ohio 44685

WORK EXPERIENCE

KISLING, NESTICO & REDICK, Fairlawn, Ohio

Business Development Manager February, 2017 - November 2019

Business Development Manager and Marketing Coordinator November 2019 - March 2020

Maintained current business connections with 400+ regularly used doctors / surgeons in Ohio.

Found and developed new medical business connections all around Ohio and bordering surrounding states and maintained relationships increasing referrals with regular visits, calls and contacts. Tracked incoming referrals, maintained lists of doctors for each area of the state and kept personal contact with each provider for each outgoing referral. Served as the liaison between the lawyers and the doctors while fielding questions, comments and concerns for each doctor / doctor’s office.

Managed and updated content for www.knrlegal.com.

Created and distributed KNR external monthly newsletter Planned and coordinated all internal and external charity events including press contacts for events. Photographed charity events, wrote press releases, and edited content for dispersal to media sources. Lead all fundraising efforts for KNR charity events.

Designed posters, brochures, pamphlets and assorted print items as needed for events or external marketing.

DATAW ISLAND CLUB, Beaufort, South Carolina

Communications Director April, 2014 - January, 2017 Handled internal communications for all Club events creating posters, web based advertisements, set up online event registration and compiled surveys to determine success of each major event. Managed the Public Relations for the island and created regular press releases and social media posts with original photography for major tournaments, charitable events and relevant club happenings. Assisted Food and Beverage Department in creating menus for three different food service venues that changed quarterly. I also created specialty menu boards, large format posters, menu cards, wine tasting sheets and other print and web based items as needed. Managed and updated the Dataw Island Club Member website which includes over 150 individual pages and hundreds of documents. I edited and maintained the online Dataw Island Directory daily with over 1,400 profiles as well as the printed directory released yearly. Created and maintained blogs as necessary for special projects around the island as a quick and eye catching graphic way to keep members informed of progress updates.

GOODWILL INDUSTRIES, INC. Ashtabula, Ohio

Marketing and Retail Development Manager August 2011 - July 2013 Managed three Goodwill stores in Northeast Ohio

Designed / implemented short and long term marketing goals for those stores. Responsible for talent acquisition.

Organized donation drives, fundraisers, special store sales and other events / projects as needed. Represented Goodwill Industries at trade shows, events, fundraisers and gave presentations at local organizations as necessary.

Created and designed all radio, print and television advertisements, promotional materials and monthly newsletter.

Created and maintained company website and all social media including Facebook, Twitter, Flicker and Youtube accounts.

RELEVANT SKILLS

Proficient in: Monday, Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe Acrobat, Adobe Premier Pro, Microsoft Publisher, Microsoft Office Suite, Constant Contact, Dropbox, Wordpress, Vimeo, Photography, Social Media Management and basic Web Design/Editing. Writing experience to include press releases, speeches, formal letters, web content, marketing content, blog posts and short stories. Theater Skills: Backstage - lighting, sound and stage crew for over 20 theatrical productions . On-stage - Acting, dancing and singing in over 60 theatrical productions.

EDUCATION

E.W. SCRIPPS SCHOOL OF JOURNALISM, OHIO UNIVERSITY, Athens Ohio Bachelor’s of Science in Journalism

Specializations in Public Relations, Women’s Studies and Communications

Graduated June, 2011

Cumulative G.P.A. 3.74/4.0

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