Michael J. Sharwin
Player Development and Marketing Executive
INFO
WORK EXPERIENCE
Name
Michael J. Sharwin
Address
Temecula CA 92591
Phone
adcmm4@r.postjobfree.com
http://linkedin.com/in/michael-sharwin-
4019b986
ACCOMPLISMENTS
• #1 Volume Producer
Pala Casino
• Leader of the Quarter
Pala Casino
• Team Member of the Quarter
Agua Caliente Casino
A seasoned business-oriented Player Development and Marketing professional with over 13 years of experience delivering outstanding and ethical service while focusing on bottom-line performance.
Expertise
Exceeding Business Goals and Quotas
Capturing New and Inactive Revenue
Player Development and Tracking
Casino Marketing
o Social Media
o Telemarketing
Add-on Sales and Cross-marketing
Guest Relations and Dispute Resolution
Database and Reservation Management
Database querying, reporting, and analysis
Hotel Reporting and Transactions Reservation Management Systems Executive Casino Host & Player Development Executive Pala Casino Resort Spa, Pala CA (2016-2019)
Responsibilities included:
Bringing in new and inactive guests
Creating and maintaining relations with high-value guests supporting revenue goals
Bringing in $1M in actual or theoretical revenue annually from new and inactive business combined
Producing daily progress reports to Management about marketing goal progress and lists of inactive player contacts
Reporting to CEO and GM about off-property marketing trips
Coordinating on and off-property events with high-value guests
Supervising Executive and Junior Casino Hosts
Developing quarterly budgets
Assisting guests with credit lines, negotiating rebates, and comps
Booking rooms, concerts, and event reservations
Developing social media for the property
Mentoring team members about telemarketing techniques
Training team members to use the Opera Reservation System Michael J. Sharwin 2
VOLUNTEERING
• Martha’s Kitchen
• Feed the Homeless
FUN
• Spending time with my son, wife,
and family
• Hiking
Player Development Casino Host & Casino Operations Agua Caliente Casino Resort Spa, Rancho Mirage CA (2010-2016) Responsibilities included:
Maintaining $4.8M in annual revenue with an 8% annual increase
Securing a minimum of $100K in new business annually through telemarketing, guest referrals, and marketing trips
Identifying and initiating relationships with new guests for enrollment into the Players Club
Coordinating quarterly events for coded players to increase visits and drive new business
Reporting to Director of Player Development about room counts and casino comped guests
Booking rooms, concerts, and event reservations for high-value guests
VIP Guest Service Representative
Agua Caliente Casino Resort Spa, Rancho Mirage CA (2010-2012) Responsibilities included:
Answering multi-line phone system, assisting guests with hotel and restaurant reservations, and ensuring that all VIP guest requests and expectations are met
Ensuring the check in/out process is efficient and flawless supporting our AAA Four and Five Diamond status
Reporting to Casino Hosts about guest eligibility for comps based on casino play
Night Auditor
Agua Caliente Casino Resort Spa, Rancho Mirage CA (2008-2010) Responsibilities included:
Performing quality control checks for accuracy of team members' paperwork, making corrections as necessary
Checking guests in/out and handling their concerns while following AAA Four and Five Diamond standards
Processing and settling credit card transactions, posting charges to guest rooms, and running reports for various departments Front Desk Agent / Night Auditor and Central Reservations Agent Fantasy Spring Resort Casino, Indio CA (2007-2008) Responsibilities included:
Checking guests in/out and handling any of their concerns while adhering to AAA standards
Handling settlement methods of room charges
Ensuring all in-house reservations are error free
Meeting and exceeding reservation quotas through bookings third party reservations with companies such as Travelocity, Expedia and Hotels.com
Organizing and auditing guest registration cards Michael J. Sharwin 3
Central Reservation Agent, Hotel Operations
American Casino and Entertainment, Las Vegas NV (2006-2007) Responsibilities included:
Answering calls and booking rooms, show tickets, restaurant reservations for 4 properties, meeting quotas for calls answered, talk time, and bookings.
Cross-selling sister properties, suite upgrades, restaurant reservations and show tickets to meet and exceed revenue goals
Providing outstanding customer service communicating with the guests with active listening, speaking, and visual queues EDUCATION
College of the Desert, Palm Desert CA
Business Curriculum
Horizon High School, La Quinta, CA
Graduate
COMPUTER SYSTEMS
AS400: Lodging Management System (LMS), Casino Management System (CMS), ACSC, SHOWGATE, ARTS, CRM
Opera Reservations, Patron Management, SuperPlayMate, Genesis Point Redemption, Protabase, Dollars on the Net, OpenTable
Microsoft Office (Windows, Word, Excel, PowerPoint)