I am writing to express my sincere interest and enthusiasm for employment in

your organization. I have 8+ years of experience in marketing, sales and brand awareness, project operations, social media, tourism and business strategy, human resources management, events management, team leadership, communications, public relations, teaching and business operations – directing and coordinating campaign strategies and leading in marketing management. I look forward to securing a new and challenging position, which will allow me to fully utilize my experience. I am seeking to further my career in a role where talent is recognized and rewarded with potential growth and greater opportunity. I am an accomplished professional with a career of stable and progressive experience as well as excellent strategic planning, business prioritization, and operations management expertise. I thrive in a challenging and fast-paced position where my performance directly impacts the organization. Additionally, as a marketing/business professional, I am extremely assertive, well organized, and detail oriented with a great ability to multi-task and meet deadlines. I am a fast learner with strong leadership skills to drive and execute successful marketing and promotional campaigns. Currently, I am seeking a position where I can continue to utilize my extensive professional experience in a new opportunity. I would be an excellent fit for organizations seeking an experienced management professional who can work independently and efficiently. As a result, my skills will allow me to make an immediate contribution to your operations.

My resume is enclosed for your review and consideration. I welcome the opportunity to speak with you regarding positions in your organization. Please call me at your earliest convenience to further discuss my qualifications. I will also follow-up with you directly in the next few days in regard to career opportunities. Sincerely,

Lauren A. Brady

Enclosure: Résumé

Lauren A. Brady adclpe@r.postjobfree.com

5939 West Friendly Avenue Greensboro, NC 27410 336-***-**** SUMMARY OF QUALIFICATIONS

Self-motivated professional with 8+ years of experience in business development, marketing management, events management, team leadership, teaching, communications and operations. Dependable, thorough, and well- organized leader who is focused to work effectively with attention to key priorities based on business and customer needs. Recognized as visionary and creative thinker adept at meeting and exceeding goals, controlling expenses, and improving key metrics through effective leadership and management expertise. Capable in all aspects of hospitality management with in-depth knowledge of performance training for teams via a strong commitment to staff development.

● Cruise Line Experience

● Marketing Management

● Events Management

● Problem Solving Skills

● Operations Management

● Reliable /Resourceful

● Passion for Customer

Satisfaction

● Food Service

Background

● Situational Adaptability

● Strategic Planning

EDUCATION

Fort Collins, CO March 2020

Greensboro, NC December 2016

Colorado State University, M.B.A, Master of Tourism Management

The University of North Carolina at Greensboro

B.A. in Hospitality and Tourism Management – Minor: Business PROFESSIONAL EXPERIENCE

Greensboro, NC

YES! Weekly Newspaper

Marketing Operations Specialist September 2018-January 2020 Provides first-class service in order to push the sales of a certain product. Acts as an intermediary between producers and clientele. Makes necessary phone calls and meetings to help sales. Allows people to make inquiries as necessary. Social Media guru in digital marketing through all networks providing content, interactive engagement and creative material. Building relationships with clients and city members in working together in implementing events and coverage. Understanding of marketing strategy and tourist experience helps provide distinctive ideology to provide effective and influential approaches to enhance authenticity while growing engagement. Examples of clients and campaigns constructed: Professional Independent Baseball Team HighPoint Rockers, Kendra Scott, Carroll Companies * City View Apartments, TRIAD Margarita Wars ( event constructed with over 3,000 in attendance with clients, in-trade, cash and sponsorship deals, American Cancer Society, NC Zoo, City of Greensboro, Junction 311 Racing, Wake Forest, UNCG, etc. The average clients and sales within a year of position average over $100k in total sales (these are examples of clients I have worked with, but not all). Engages in superior customer service by making information readily available Persists in sales even in the face of failure

Demonstrates products and services as deemed necessary by clients and management

•Schedules appointments and meetings as necessary

•Social media marketing / strategic planning

Lauren Ashley & Co.

Owner and Operator

Greensboro, NC

January 2020-Present

Develop and organize marketing strategies and campaigns. Provide workshops and seminars to businesses, growing engagement and ideas. Being both analytical and creative. I communicate, design, develop and implement strategic plans that are aimed to influence, experience, move and inspire. Maintaining common understanding that there’s more to marketing than making appearance, but more so an impact on community and organizational structure.

•Grassroots Marketing /Event planning

•Business and Marketing Planning/Implementation

•Creating ideas, video, digital, etc.

•Makes product knowledge readily available to self and other sales people through various resources

•Finds ways to sell products in the face of a down market

•Researches client base to find new types of customers and sells to them accordingly

•Creates a plan for gaining customers and then retaining them based on warranties or guarantees

•Analyzes and creates a plan for engaging the target market

•Analyzes the competition to create a plan for engagement

•Makes product appeal to the target market

•Sets up booths at trade shows and demonstrates the quality or uses of a product

•Demonstrates superior time management skills and meets sales deadlines Sky Zone Trampoline Park

Greensboro, NC

Marketing/Communications Manager & Events Manager January 2018 –September 2018

● Manage all marketing for the company and activities within the department. Proactively support event committees while being responsible for developing, implementing, and executing strategic plans.

● Prepare correspondence, reports, spreadsheets, informational materials, and presentations using graphics, databases, and word processing programs. Processed invoices using appropriate codes.

● Provide event leadership in recruiting/partnering with marketing – coordinating on marketing campaigns with sales activities. Leverage experience in Digital Marketing, Grass Roots Marketing, etc. Accomplishments:

● Promoted to management due to completing projects ahead of schedule and under budget to ensure orderly marketing – going well beyond job descriptions to consistently ensure the success of projects.

● Maintained a friendly and positive attitude as a high energy personality while being articulate and effective working with diverse teams. Led as team player who was both analytical and methodical.

● Known as problem-solver who quickly grasped complex situations and turned them into manageable tasks. Gained Sponsorship with the July 4th Fun Fest Downtown Greensboro ($25,000 sponsorship in full trade). Norwegian Cruise Lines / Pride of America Customer Relations and Guest Services

Hawaii Islands

May 2017 – December 2017

● Established policies for all guests on board. Followed up with guests to ensure maximum guest service.

● Provided team leadership for productivity initiatives and operation standards during Hawaiian tours. American Cruise Lines

Hospitality and Tourism Management Internship

Jacksonville, FL

March 2017 – March 2017

● Cross-trained in both Housekeeping and Hotel Operations. Shadowed shipboard managers on the cruising, received an in-depth look into tourism marketing and destination management.

● Led in providing the best customer experience. Ensured service standards exceeded expectations. Skills and Qualifications:

Superior Written and Verbal Communication Skills, Math Skills, Product Knowledge, Creativity, Demonstrated Experience, Courteous, Basic Computer Literacy, Microsoft Office, Database Skills, Business, Accounting, Marketing, Finance, Target Market Analysis, Presentation Skills, Persistent, Flexible.

• First Place Winner: Social Media, 2020 with the North Carolina Press Association.

• LINKEDIN profile: https://www.linkedin.com/in/lauren-brady-70b81913b REFERENCES

Upon Request.

Contact this candidate