UX

DEEPAK BAJAJ

SUMMARY

An accomplished hands-on executive, having a strong background in managing large UX programs, design-led innovation (Blockchain, AR/VR), and helping organizations build capability & staff. Responsible for building strategy, Customer Experience, Consulting and Execution in a hybrid business and technology environment across different geographies. Hands-on experience in UX implementation and a UX trainer. Open to travel up to 80%.

SPECIALITIES

Interaction design, Product design, User Experience (UX) Design, UX delivery, UX management, UX presales, Wireframes, Flowcharts, Customer Experience, Human Factors, HCI, Client Relation Skills, Hiring/ Deployment of Resources, Axure, Figma, Agile environment, Business requirements, Strategy & Planning, Focus groups, Heuristic studies, Usability testing, Concept development, Accessibility, ADA & 508 WCAG

TECHNICAL SKILLS

Adobe XD, Visio, Axure, Invision, Zeplin, Microsoft Office, Excel, HTML5 & CSS3, ExtJS3.2, XAML, JQuery/ Javascript, CVS/ SVN/ VSS, SQL Server, JSON, Microsoft Project

PROFESSIONAL EXPERIENCE

Humana Inc. (Concept Software) Louisville, KY, USA

User Experience Architect, 09/2018 to Present

Project 1: Florida-LTSS Medicaid

Project 2: KY Medicaid

Project 3: Louisiana – Assessments (BH & PH)

Project 4: Florida – Severity Model

Successfully handling entire Medicaid of Humana Inc. Working in an Agile environment and using MS Azure for reading user-stories and deploying Interaction Designs on the cloud for all stakeholders.

Designing, wireframing and prototyping complex, interactive solutions in a very complex solution space. Using Axure-dynamic panels to implement UX wireframes & micro interaction designs.

Defined the UX strategy for designers & developers to work with internal stakeholders to build applications resulting in all future applications having a uniform user experience.

Working directly with Business stakeholders, Product Owners and Humana leadership ensuring the right experience design is formulated for end-users.

Created workflows, personas, interaction flows/information architecture, low fidelity mock-ups, navigational flows, and high-fidelity prototypes. Worked on Figma to create workflows and journey mappings

Evaluate and assess digital products to make actionable recommendations to improve usability & product success

Articulate user experience issues and concerns and overall design principles to team members and clients. Handled conflict management and ensure that change management is done smoothly

Responsible for planning, direction, and implementation of the user interface

Experience in managing complex projects with changing requirements and deadlines; managing dependencies of multiple stakeholders.

Find areas of customer friction, determine the root causes, and then frame up projects to eliminate the source of customer frustration

Use data and qualitative observations to identify gaps in the customer experience & worked on customer journey maps, wireframes using Axure RP, and click-thru presentation through Invision.

Managed cross-functional collaboration between product management and product development teams

Navigate global stakeholders to create a consistent user experiences for both standard and custom project configurations

Heuristic evaluation of existing Web and participation in the future development and evolution of sites / platform/application through recommendations (personas, user testing, etc.)

Fortune Cookie UXD, Bangalore, India

Lead UX Architect, Director, 07/17 to 04/2018

Successfully worked as UX Architect at customer locations and was part of research, ideation and creation part of UX methodology. Iterative creation of wireframes & tested with end-users and a quality delivery of artifacts.

Created workflows, personas, interaction flows/information architecture, low fidelity mock-ups, navigational flows, and high-fidelity prototypes.

Achieved successfully overall vision and direction to the UX team and recommend improvements to design processes as needed. Assist in strategizing with client and team regarding task analysis and task completion user flows. Create content hierarchies, site maps or Information architecture and navigational models that are aligned with the defined, and/or expected, user experience and business requirements.

Handled conflict management successfully and ensure that change management is done smoothly.

Focused on user-centric design principles and use these elements as a foundation for design solutions and informational approach. Followed trends in UX methodologies, techniques, design, functionality, and technology.

Successfully managed onsite & offshore UX resources and vendors engagements. Increased headcounts of resources at customer locations. Involved directly into hiring & deployment of resources at customer locations.

Ensures designs comply with broader, company-wide design styles, guidelines, and other common initiatives. Track and prioritize product design milestones

Travel involved 40%

OpenText, Hyderabad, India

Senior Manager User Experience, 10/16 to 04/17

Successfully managed a team of Visual Designers, Interaction Designers, and Front-end UI developers

Worked on an Agile environment. Tracking task of the team through the Jira system and generation of reports on resource utilization. Introduced Figma in the team apart from Axure for a rapid prototyping tool.

Was hands-on and working on the product - Capture Centre-aligned to ECM

Worked in collaboration with Product Managers and ensure the team is properly aligned

Ensuring the interaction between the UX team members and product/ scrum team is focused toward the common objective of the organization

Resolving day to day activities related to operational challenges and resource management

Provide leadership and direction for a team of designers

Dell Inc., Delhi NCR, India

Senior Manager User Experience, 01/15 to 10/16

Prepares an implementation plan of User Experience (UX) & Software Development (SD) requirements by discussing with various stake-holders by identifying risks and dependencies of the requirements for planning successful requirement of USD 3M account

Responsible for UX & SD budgeting, resource planning, personnel and administrative management functions for assigned development groups

Collaborate with other stake holders to identify and assess technologies, solutions and standards that support the organizational needs and long-term business plans

Wipro Technologies, USA

Manager UX Architect, 09/07 to 01/15

Project 1: Hewlett-Packard

Project 2: Best Buy Co Inc

Project 3: Seagate

Project 4: UBS

Project 5: Capital One

Project 6: Optus

Project 7: Citibank

Project 8: Verizon Wireless

Successfully implemented & done usability testing on more than 80 applications of various enterprise level, which were part of these engagements.

Planned, estimation, and management for the entire UX phase

Use to understand the entire architecture of these engagements and enhancing the brand and its marketing value

Architectural re-landscaping from the ROI perspective (benefits of end-users using usability testing)

Optimized the work flows based on task analysis.

Standard guideline document was created for UI. Task flows were created after the brainstorming sessions. Navigation architecture was created using card sorting.

Eliminated the error-prone manual process. Conducted an expert review of the prototype and recommend changes based on interaction principles and software ergonomics

Conducted usability testing at each phase of the development and used the data collated to improve the application UI and updated the guidelines and standards

Responsibly handled a team of UX/ UI professional and manage the entire project

Interaction with customer architects had negotiations, & provided solution during the challenges in development. Created design document & usability artifacts

Management of Wipro UX team, comprised of Usability consultants, Information Architects, Visual Designers, and UI Developers

Successfully driven presentations to stakeholders, developers, and management

Rest of the employment details

Employer

Designation

Location

Duration

NTRS

Project Lead

Gurgaon

09/06 to 09/07

Cashedge

Senior UI Consultant

Gurgaon

04/04 to 09/06

IRIS Software

Web Designer

New Delhi

11/02 to 04/04

Triad Communication

Web Designer

New Delhi

10/00 to 07/02

OHI Telecom LLC

Web Designer

Oman

05/00 to 08/00

Combit Advertising

Web Designer

New Delhi

12/98 to 04/00

Netlink Internet Solution

Web Designer

New Delhi

03/98 to 12/98

Ramsons Garment Finishing Equipment

Service Manager

Bangalore

10/95 to 02/98

PROFESSIONAL TRAINING & CERTIFICATIONS

Business Strategy (2013-14) from Madras Management Association

Human Factor International (HFI) professional training (Oct 2008)

Brain bench certification: Adobe Photoshop, Adobe Dream weaver, Software Testing, HTML 4.01

AWARDS

“Feather in my cap” – Key contribution in leading the UX/ UI team at Verizon Wireless (Wipro Client) “Thanks a Zillion” Award – Helped Credit Sussie’ team to bring up WIPROCKS design

EDUCATION

MBA – International Business Administration, IIBM

BE - Electrical Engineering, Bangalore University

Graduation in Multimedia, Bangalore

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