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Digital Marketing Account Executive

Location:
Storrs, CT
Posted:
April 02, 2020

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Resume:

Xinyi (Sydney) He

** ******** **• Storrs, CT ****8 860-***-****

adcky9@r.postjobfree.com • www.x1nyihe.com

OBJECTIVE

Seeking an internship related to utilizing problem solving, demonstrated analytical, creative and problem-solving skills.

EDUCATION

University of Connecticut, Storrs, CT

Bachelor of science in Business, May 2020

Major: Marketing

Major: Psychology sciences

Minor: Digital marketing and data analytics

Relevant courses: Research Principle in Psychology, Social Psychology, Digital Marketing analysis, Consumer Behavior

Cumulative GPA: 3.70/4.00

WORK EXPERIENCE

We Are Social, Shanghai, China

Account Executive, June-August 2018

Analyzed user’s insight of social account for 3 brands in order to build up market engagement rate of followers

Classified India media buy market research for the future advertisement of a mobile phone brand

Briefed 10 hot topic and content plan each month to boost Facebook, Instagram, and Twitter for local brands

The University of Connecticut's Student-Led Media Organization (UCTV), Storrs, CT

UCSPAN Camera man, September 2017-Present

Generated Canon camera to film and Final Cut Pro to edit filmed school and public events

Communicated with different program leaders to accomplish livestreaming events, as HuskyThon, an around 200 people involved charity fund-raiser event

LEADERSHIP EXPERIENCE

Department of Economic and Social Affairs, United Nations, NY

Photography volunteer, June 2019

Supporting to the conference of the state parties to the convention on the rights of persons with disabilities

Promote the social dimension of sustainable development of the 2030 Agenda

Photo and editing the event pictures of the guest speakers and audiences

First Year Program & Learning Communities, University of Connecticut, Storrs, CT

Mentor, August 2017-Jan 2018

Categorized and Helped Professor to lesson planning every week for a class of 20 first-year students

Mastered Personal Presentations and Discussion on how to achieve individual’s personal value

Communicated with the mentees to accommodate their problems in college and became their resource

ACTIVITIES

Uconn ICSA Tech Department member, University of Connecticut, CT, September 2018-Present

SKILLS

Computer: Microsoft Word, Excel, and PowerPoint, Word Press, Final Cut Pro, Photoshop

Language: Proficient in Mandarin Chinese and English

INTERESTS

Digital and Film Photography, Writing, Film editing



Contact this candidate