KEN KIRKLEY
Maitland, FL *****
651-***-**** adcjop@r.postjobfree.com
SUMMARY
Passionate, sales and marketing leader with over 20 years’ sales experience and a proven track record of high achievement. Competitive and highly motivated, sell with passion, innovation and a strong customer focus. Recognized for business acumen, being accountable, analytical, integrity, high quality work product, strong team leadership and an entrepreneurial spirit. Key skills include:
Sales and Channel Management
Data Management
Account and Territory Planning
Negotiation and Partnerships
Relationship Building
Sales Organization Strategy
Communications - Presentation Skills
Proposal Development
Consultative Selling
Sales Enablement
PROFESSIONAL EXPERIENCE
Aisling Enterprises – Maitland, FL 04/2019 – present
General Manager
Startup fractional yacht ownership business. Responsible for negotiating and securing marina contracts, yacht financing, sales and marketing programs to attract new owners.
BenQ America – Plano, TX (based in Orlando, FL) 05/2018 – 04/2019
Regional Sales Director – Southeast
Managed technical and hardware sales and distribution partner activities and developed strategic initiatives and business initiatives for the region.
Revived struggling region from negative revenue growth to double digit gains by increasing customer engagement, recruiting new channel partners and implementing channel programs
Developed and implemented a new territory coverage and partnership strategy which led to an increase of over $250k in new sales revenue by implementing effective category sales strategy
Consistently developed a sales forecast pipeline of 2x to 3x annual quota by increasing sales calls
Worked with finance, product development, product management and partner marketing as field liaison to provide current market and competitive information to increase the value proposition
Utilizing consultative selling process and statistical analysis to bring lost customers back to the fold
NEC Display Solutions of America – Itasca, IL (Orlando, FL) 11/2017 – 05/2018
Senior National Account Manager – SLED Markets
Responsible for territory strategic account management and financial targets in a national education and government markets. Sales of collaborative information technology solutions including; SaaS, IoT, telepresence and collaboration suites.
Achieved 110% of goal in first full quarter by proactively targeting key customers, implementation of a market segmentation plan, product knowledge and the ability to prioritize high value activities
Owned full sales lifecycle from prospecting through budget and pricing negotiation, customer demonstrations, technical sales tools and inventory systems
Implemented a continuous improvement plan to deliver timely content to partners and customers
Recruit, manage and support channel partners at demos, trade shows and conferences
At home Caregiver for elderly relative – Orlando, FL 06/2016 – 11/2017
SMART Technologies – Calgary, AB (based in Minneapolis, MN) 11/2010 – 06/2016
Regional Sales Director – Great Lakes Division
Manage all aspects of sales process of learning solutions from account management, channel engagement, recruitment, onboarding, sales training, forecasting, RFP proposals and response, sales operations and customer presentations.
High performing, productive sales leader with top 10% sales performance with key wins
Created strategic pipeline reporting utilizing sales trends, research of market trends and KPIs
Insight to key channel partners, customers and team members to maximize sales efficiency
Drove sales of collaboration and mobile meeting software and display solutions into the corporate and government markets by demanding accountability of all team member(s)
Created and delivered business, territory and account plans with measurable metrics and specific activities defined for successful implementation with enthusiasm for bottom line results
RENAISSANCE LEARNING – Burnsville, MN 08/2007 – 08/2009
Head of Sales
Responsible for sales and marketing activities for technology products. Lead a team of 6 field and inside sales representatives and managed a dealer channel with a focus on customer needs.
Developed channel and brand strategy to service dealer network, resulting in a 23% sales gain
Launched sales channel, trade show and open houses plan, and customer follow up matrix
Design and implemented a sales and marketing program with a focus on end user engagement
THOMSON – WEST (now Thomson Reuters Legal), Eagan, MN 04/2004 – 07/2007
Director – Strategic Sales and Marketing
Responsible for retention, acquisition, sales channel strategy and setting strategic direction in $565M market segment. Led a team of 5 manager level reports in a matrixed organization.
Developed strategy and obtained business case approval for overall customer acquisition and retention programs – customer renewals increased 35% with annual renewal value over $59M
Launch and integration of new software product lines – delivered on-time launch at goal sales
Utilizing data analytics and CRM (Salesforce), increased ancillary revenue 7% through targeted sales
PROQUEST INFORMATION and LEARNING, Ann Arbor, MI 02/2002 – 04/2004
Director – Corporate and Channel Sales
Responsible for sales and marketing programs in the corporate and reseller markets with a revenue stream of over $29 million annually. Managed a team of 3 business development personnel and 8 corporate sales reps in B2B and B2C markets.
Created new channel structure and strategy resulting in $3M sales in adjacent markets
Recommended potential acquisition targets, created joint ventures and conducted due diligence to determine business value. Worked internationally with deals in Europe, China and Brazil
Developed new SaaS e-commerce platform, resulting in $2.7M in new sales growth
THOMSON – GALE (now Cengage), Farmington Hills, MI 05/1998 – 02/2002
Senior Director – Business Development
NEWSBANK, INC., Naples, FL 01/1993 – 05/1998
Senior Product Manager
EDUCATION
Bachelor of Science in Business Administration – University of South Florida, Tampa, FL
Studies in Electrical Engineering/ Computer Science – University of Florida, Gainesville, FL
Sales Training - Miller-Heimann Strategic Selling Solutions 2009, 2012
Axiom MBA Inspired Selling 2015, Salesforce.com 2018
Wilson Learning Consultative Sales 2016
Microsoft Office – Windows, Excel, Word, PowerPoint, MS-Project and Access