Social Media Marketing Event coordinator

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Claudia T. Montoya

adchr9@r.postjobfree.com Cel: 786-***-****

*** ****** ***, ***** *******, FL 33166

EXPERIENCE CM Eventos

General Manager Managua, NICARAGUA

Accomplishments: Jan 2014 – Dec 2019

• Special event management and coordination. (Weddings, social events, corporate events, etc.)

• Coordination of catering service to massive events.

• Development of marketing strategies to promote the company.

• Management of payroll, vendors, client database, oversee customer satisfaction at each event, social media management.

British American Tobacco Caribbean and Central America (BATCCA) In Store Supervisor Managua, NICARAGUA

Accomplishments: Feb 2013 – Ago 2013

• Development and implementation of POP material to maximize campaign’s communication in terms of merchandising, aligned with the communications plan set by brand’s management.

• Guarantee proper use of budget, materials, equipment and personnel to maximized the efficiency of company’s assets and high quality service to all areas of the country.

• Coordination and management of high-end events directly addressed to consumers to create brand awareness and recall, and ultimately brand’s association with premium products thru an unique brand’s experience.

Trade Marketing Representative Managua, NICARAGUA

Accomplishments: Jun 2012 – Jan 2013

• Executed marketing activities in key TMU outlets of the Demand Channel in order to meet customer and consumer objectives as described in the cycle plan.

• Ensured achievement of objectives in terms of availability, visibility, volume, quality (improvement of SOM and Mix of Premium) and suggested retail price for company’s products in the assigned area.

• Negotiated retail touch points (positioning, visibility, investment) based on communication strategy following guidelines.

Target Ogilvy & Mather

Account Executive Managua, NICARAGUA

Accomplishments: Oct 2010 – Jun 2012

• Managed various account teams in day-to-day details of promotional plan implementation for some the firm’s biggest brands: Coca Cola, Wal-Mart, Kimberly Clark, Unilever.

• Coordinated the development of several advertising campaigns and marketing strategies.

• Implemented and provided training in innovative CRM system for all clients.

• Maintained a detailed account’s tasks and financial status thru the of CRM software for assigned clients Bank of America

Teller Miami, Florida, USA

Accomplishments: Apr 2007 – Nov 2009

• Processed deposits, withdrawals, transfers, and other miscellaneous customer transactions.

• Referred financial products and services based on customer needs.

• Identified fraudulent transactions and applied anti-money laundering procedure code. Limited Brands, Inc.

Retail Management Internship Miami, Florida, USA

Accomplishments: Jun 2008 – Aug 2008

• Coached and motivated associates to maintain goal awareness and a selling focus

• Facilitated brand education meetings to provide associates with superb product selling skills

• Ensured customers had a consistent quality shopping experience

• Performed loss prevention audits to conform to company policies Victoria’s Secret Stores

Sales specialist Miami, Florida, USA

Accomplishments: Nov 2006 – Jul 2007

• Executed brand guides fulfillment to abide by brand policies and catalogs

• Ensured customers had an exceptional shopping experience

• Processed credit card applications and cashier transactions 2 2

EDUCATION Florida Events Academy Managua, NICARAGUA Wedding and Event Planning certificate Graduated Nov 2019-ONLINE Relevant coursework:

Social media brand management, customer interview, strategic alliances, budget management, contracts, suppliers, backstage management.

Eventistas by Planners Quito, ECUADOR

Wedding planning certificate Graduated Sep 2018

Relevant coursework:

Wedding trends for 2019, wine pairings, menu selection, contract ethics, client types, vendor management, site inspection, customer interview, mood boards.

Planners Innovation – Nicaragua Managua, NICARAGUA Event design and production certificate Graduated Feb 2017 Relevant coursework:

Themed wedding and event design. Event set up (draping, lighting, floral design, space transformation Vendor management. Trends in event design.

Planners Innovation – Panamá Panama, PANAMA

Wedding design and planning certificate Graduated Mar 2016 Relevant coursework:

Luxury wedding design, Food and Beverage management, bride psychology, legal contracts, Wedding day itinerary, stress management.

UNIVERSITY California State University – Long Beach California, USA DEGREES Meeting and event planning Graduated Nov 2014 Relevant coursework:

Special events, food and beverage, event marketing, staff management, vendor management, insurance for the event planner.

Universidad Americana (UAM) & Instituto Tecnológico y de Estudios Superiores de Monterrey (ITESM)

Post-Graduate Degree in Marketing Management Managua, NICARAGUA GPA: 97/100 Graduated Ago 2010

Relevant coursework:

Marketing Research, Distribution and Sales logistics, Advertising Strategies, Consumer Behavior, E- Marketing, advertising management in the Marketing Department. Florida International University

Bachelors in Business Administration – Marketing Miami, Florida, USA GPA: 3.60/4.00 Graduated Apr 2009

Relevant coursework:

Strategic Management, Marketing Strategy, Consumer Behavior, Tools for Managing Marketing Information, Sales Management, Public Relations, Advertising and Mass Media Communication. PROFESSIONAL Creator and founder of CM Eventos, an event planning company based in Nicaragua, dedicated to ACOMPLISHMENTS provide top quality services for social and corporate events in the Managua City area. Since it was founded in 2014, we have acquired U$700,000 worth of warehouse inventory and the purchase of our own events venue, Casa & Jardín Eventos.

Founder of the special events venue called Casa & Jardín Eventos in Nicaragua. This is an old colonial style house in the suburbs of the capital city, Managua. We have hosted more than 300 hundred social and corporate events in this beautiful little house since 2017. Yearly academic certifications specialized in the event industry. Event designer, event planner, event coordinator, and much more.

PROFICIENCIES Fluent in English and Spanish

Proficient in Office Package (word, excel, power point) Intermediate in Canva (online design software)

Intermediate in Social Media Management (Facebook ads, Instagram Ads)

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