Fred Malampy

Macungie, PA

Contact: 717-***-****, E-Mail: adcgs2@r.postjobfree.com

LinkedIn: https://www.linkedin.com/in/fred-malampy

Vice President / National Director / Regional Sales / Sales & Operations / P&L

An accomplished Executive-tier Leader, with extensive corporate experience from developing market strategies to selling the products to the customers with a solid experience in the food industry. Has the proven ability to design, strategize and deliver diversified, comprehensive, highly-successful leadership initiatives, increase brand awareness, identify and target niche markets, provide support and solutions, manage and analyze competitive intelligence. A results-oriented Corporate Executive who excels in revealing customer needs to deliver solutions and is adept in corporate vision sales forecasting and market penetration strategies. Identifies new distribution while maintaining existing accounts; set and administer budgets for all spending based on objectives and analysis of past performance; develop and institute effective customer relations, policies, and procedures, to assure customer satisfaction and repeat sales opportunities and increase sales. A field-tested leader with an in-depth, comprehensive prowess in delivering solid/tangible business plans and results for clients and customers with expertise in interdepartmental coordination and communication. Excellent in pitching ideas with proven leadership skills to accelerate the metrics of any professional undertaking. Proven as a strategist for coming up with lucrative and creative solutions for enhancing performance and is notable for undertaking multiple spectrums of tasks in the interest of corporate growth within any given role. Leading teams to find new opportunities through KPI’s, seek ways to improve processes and products to increase revenue, profitability, and elevate the client experience. Strategically practice recruitment and selection by utilizing excellent problem-solving techniques; excellent communication, orally, listening and written skills, interpretation and interpersonal skills.

~ Quantifiable track record of sales growth, market expansion, and revenue enhancement ~

~ Structured innovative sales/marketing programs producing strong and sustainable results ~

~ Blend a can-do management style with vision, flexibility, and team leadership ~

Skill Areas: Sales/P&L Management Operations Budgeting / Forecasting Competitive Sales Analysis New Product & Promotional Placement Market Share Niche Product Development Relationship Management Corporate Culture & Vision Due Diligence Process (Purchase & Selling) National/Local Broker Relationships Excellent interpersonal skills Presentation Strong work ethic and discipline DSD & Direct Distribution: Retail, Foodservice, Military, International

PROFESSIONAL EXPERIENCE

Sweetzels Foods LLC – Flourtown, PA (Feb 2018 – Present)

Senior Vice President Sales and Marketing (Acting CEO)

Family Owned Business

Total Company Organization, Expand Business Geography, New Product Development, P&L

Business/Personal Development of 2 children into the business for future ownership – Motivate & Collaborate

Partnered with Wal-Mart with 3 New Items (Everyday Business – East Coast) on initial presentation

Italian Rose Garlic Products – West Palm Beach, FL (Jan 2016 – Feb 2018)

Family Owned - Private Equity Buyout 8/2017 – Blue Point

Vice President Sales and Marketing

Execute and Implement the business model in all segments for the outright sale of the family business

Food Service, Retail, Club, Commercial, Industrial, Private Label/Control Brands, and All Other

Total responsibilities included on a daily basis/overseeing but not limited to: $62m P/L, SG&A, Sales/Marketing, and Personnel, along with all C-Level Top to Tops: National Foodservice, National Retail, Club, Mass & C-Stores

National Sales Director

Develop Plan for “Go to Retail”; currently a Food Service Company specializing in “Truly Fresh”

Create Retail P/L & SG&A (Branded & Private Label); Create/Develop New Products to meet Consumer/Market Trends

Create Programming from Slotting, Marketing, and Promotional to meet Retail Customer’s Expectations

Truco Enterprise/On The Border Retail Product – Dallas, TX (Oct 2012 – Jun 2015)

Family Owned - Private Equity Buyout 11/2014 – Insignia

Vice President Sales

Close National ACV Gaps into Major and Secondary Retail Accounts

Partner with National Brokerage Company (Advantage) to complete objectives

Managed National DSD Distribution Network (Snyder’s of Hanover), along with local/regional distributors while managing the cost savings of a Direct Wholesale System

Northeast/National Sales Director

Pioneer, Increase Distribution, Close Void’s with the # 2 IRI Ranked National All-Natural Gluten-Free Restaurant Style Tortilla Chip & Salsa into the largest consumption area for Salty Snacks, Northeast/Mid Atlantic Areas

Achieved Voids/Distribution within 8 months, utilizing Champion Relationships within Business, +3,000 Retail Locations

Achieving this goal allowed company to have National Distribution Every day at Wal-Mart, allowing family business to begin the process of selling the company

Westminster Cracker Company – Rutland, VT (Jun 2010 – Oct 2012)

Vice President of Sales Private Equity – La Salle Capital – Chicago, IL

Pioneered a National Foodservice Brand into Retail via Direct Distribution, Wholesaler, DSD, Broker and Specialty/Natural Distributors (Kehe, Haddon House, Tree of Life, Unfi)

Pioneered “Private Label Venture” to enhance production line time profitability Aldi, TJ’s, and WFM

Developed Innovative New Retail Packaging, Merchandising and Promotional Programs to fit the needs

PRIOR EMPLOYMENT DETAILS

D.F. Stauffer Biscuit Company – York, PA

Vice President of Sales – Retail Development

Director of Sales

Frito Lay Inc. – Harrisburg, PA

Zone Sales Leader • Central Pa

Senior Key Account Manager

Zone Key Account Sales Manager

District Sales Manager

New Products Coordinator

District Sales Manager

PROFESSIONAL DEVELOPMENT & CREDENTIALS

La Salle University (Phila.) - Muhlenberg University (Allentown) - Business Management/Business Law

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