Corporate sales and business development account manager
Resume:
Stevi Tabares
Kansas
************@*****.***
Linkedin.com/in/SteviTabares
Corporate Sales and Business Development Manager
Known for design, development, and delivery of customized growth programs aimed at the achievement of sales and profitability goals. Manage, lead, and influence accounts in driving sales, excellence in customer service, and quantifying the businesses ability to meet or exceed business revenue goals. Expertise in assessing and evaluating the customer’s needs to create personalized business plans for growth maximizing profit margin and closing revenue gaps. Maintain strong partnerships with stakeholders to collaboratively develop growth and market shares tied to and delivering on annual and quarterly sales goals and brand initiative calendars. Business Leadership Management Consulting Market Growth Key Account Development Territory Management Complex Sales Closing Sales Driven Education Adult Learning Theory New Business Prospecting Employment History
Aveda Corporation
Kansas City, KS Oct 2013 – Sept 2019
Hair Color Specialist- Sales Driving Educator
Delivered strong education plans and understanding to the unique needs of salon businesses and professionals across the Aveda brand to drive revenue growth, increase consumer retention and gain market share.
● Effectively close complex sales of all new launches with accompanying sell-through strategy while maintaining a 98% account penetration rate securing product reorder.
● Partnered with territory SDP’s to drive new business prospecting activities and open new accounts with a 100% hair color placement rate within 6 months of opening.
● Actively engaged and influence service providers to embrace the Aveda brand developing brand loyalty leading to competitor displacement.
● Developed teams which met current and future business revenue needs tied to brand initiative calendars ensuring revenue growth year over year.
● Effectively deployed all education seminars and events both live and virtually with a 100% NET Promoter Score.
● Built strong collaborative relationships with owners and managers in 130+ accounts across Kansas, Missouri, and Nebraska.
● Identified areas of opportunity in sales growth and created customized business plans which closed revenue gaps growing Botanical Therapy 5% in 2014 and overall hair color 8% in 2015-2018.
● Developed teams though quality salon and one-on-one visits focused on achievement of sales and profitability goals influencing over 1000 Aveda Artists.
● Established a calendar of education events beginning in 2015 allowing all Aveda new hires to be trained in hair color and transaction driving education courses within 60 days of onboarding, resulting in 116% hair color growth in Q2 and 127% color growth in Q3 of its first year of implementation.
● Collaborated with the Aveda sales team and salon network to plan and coordinate 8 Aveda Catwalks for Water events in the Omaha, Wichita, and the Kansas City markets between 2015-2017 raising over $100,000 collectively for Global Green Grants and the National Audubon Society.
● Partnered with Global Education and the field sales team to coordinate and plan Kansas City’s first Aveda Jam producing a crowd of over 600 Aveda Artists making it the largest Aveda Jam held in the country.
Stevi Tabares Page 2
Aveda Corporation
Kansas City, KS
Salon Development Partner- Sales Rep July 2016-Sept 2017 Supported the sales team and their efforts to develop large key accounts by taking on a dual role of Salon Development Partner during field sales team members transition.
● Oversaw multiple high-level accounts to attain and promote sales growth through effective product sell-in and sell though strategies, business management consulting and team training.
● Actively targeted, profiled, and worked to convert prospective salons opening 5 new accounts growing market share and brand recognition.
● Delivered new brand initiatives, promotions, and launches to accounts engaging the service providers to drive retail and service sales maximizing territory revenue.
● Collaborated with owners and managers to develop customized growth plans to drive new client acquisition and advance team members benchmarking skills ensuring salon sales growth.
● Acted as the first method of support contact for accounts by listening to questions and concerns and used strategic problem solving skills to provide solutions creating authentic and collaborative business relationships.
● Organized educational opportunities based off of individual salons as well as territory needs boosting sales and profitability.
● Supported and assisted with both in-salon and regional calendar education classes and events. Gaia Salon & Spa
Manhattan, KS Jan 2009 – Oct 2013
Stylist & In Salon Educator
Managed the apprenticeship program designed to train and develop all new hires ensuring exceptional customer service and technical skills in a luxury salon environment.
● Trained stylist to perform a broad range of technical service offerings achieving the highest quality customer satisfaction.
● Led and facilitated in salon training on product knowledge, service behaviors, and retail sell through skills.
● Built personal relationships through effective communication and customer service which ensured a client retention of 70% or higher.
● Analyzed and evaluated how team members were using training knowledge to drive sales and coached to improve performance effectively moving them into the next stylist level within 1 year.
● Collaborated in the development of personalized strategy plans for career goals and growth in one-on-one coaching sessions
Professional Development Training
● Adult Learning and Facilitation
● Intentional Coaching
● Inspired Coaching
● Presentation Principles
● Fierce Conversations
● Principles of Education
● 4MAT Learning
● Disc Profile Learning
● Benchmarking for Success
● Benchmarking for Team members
● Qnity
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Computer Proficiencies
● Microsoft Excel
● Microsoft Word
● Microsoft PowerPoint
● Microsoft Outlook
● Microsoft Sharepoint
● Skype & Zoom Presentations
● Google Drive
Awards
● Hospitality Award 2009
● Team Member of the year 2011
● Earth Month Champion 2016
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