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Account Manager Marketing

San Francisco, CA
April 29, 2020

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**** ******** **.

San Francisco, CA 94129


Twogether Technology Account Manager San Francisco, CA March 2018 - Current

● Developed end-to-end integrated campaigns from initial planning, persona development, media placement, CRM campaign set up, to creative delivery.

● Developed content such as web pages, emails, social posts, videos, webinars, programmatic digital ads, SEO, sales collateral, ebooks, event collateral, sales guides and more

● Crafted briefs for creative and strategic campaigns, website and email builds, as well as experiential projects for creative and dev-team execution

● Coordinated international teams of internal copywriters, designers, and developers with external vendors for integrated campaign delivery

● Created weekly campaign reports for Google Analytics, Twitter, LinkedIn to analyze CPC value and CTR for media placements and optimization using Excel pivot charts.

● Effectively project managed multiple ongoing campaigns across disciplines and clients to ensure on-time delivery within budget

● Responsible for competitor analysis, deck creation, and pitch presenting to help with the RFP process for the new business team.

● Recognized by management for internal award of “Hero of the Month” for exceptional campaign delivery

Stein IAS Account Executive San Francisco, CA New York City, NY April 2016 - February 2018

● Created top-performing dynamic digital multi-channel marketing campaigns with a proven record of success

● Recognized by management for my proficient skills building client relationships

● Trusted to manage $1.5 Million in annual client revenue

● Built email nurture campaigns, designed comprehensive demand generation GTM plans and ABM strategy

● Developed a creative campaign for a 6-week spread in the New York Times

● Coordinated planning workshops and oversaw qualitative and quantitative research based on the event findings

● Agency received BMA (Business Marketing Association) Award for Integrated Marketing for Korn Ferry

Yelp Account Executive San Francisco, CA October 2015 - April 2016

● Consistently exceeded monthly sales goals, achieved 287% quota attainment in best month.

● Sold Yelp ad placements to help small business owners grow their business

● Drove the full sales cycle from prospecting to close

● Responsible for and excelled at managing client relationships and expectations post-close Trimble Intern Westminster, CO November 2014 - March 2015

● Planned international events, conferences, and trade shows

● Created FY2015 digital advertising plan

● Implemented company Facebook and Twitter pages

● Created branding for new products


BA - Communications and BA - Political Science

Colorado State University

May 2015

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