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Digital Marketing Design

Location:
Toronto, ON, Canada
Posted:
April 29, 2020

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Resume:

C O N T A C T

adc0hj@r.postjobfree.com

519-***-****

bonnieton.com

Toronto, ON

Bonnie Ton

Product Designer & User Experience Designer

E X P E R I E N C E

Digital Marketing Specialist Zafin Labs

Apr 2019 - Present, Toronto, ON

Utilized Adobe Indesign, Illustrator, and Photoshop to create an Internal design guideline, ensuring consistency across the company. Resulting in an 8% increase in business productivity, and 14% increase in brand awareness

Spearheaded end-to-end launch of UberFlip to create a personalized content experience for clients and users which lead to a 15% increase in new customer acquisition

Created and produced over 30 videos with Adobe Premier Pro with an average viewer engagement of 59%, and increased organic traffic by 27%

Consultant BreezeMaxWeb

Sep 2017 - Mar 2018, Windsor, ON

Collaborated with the marketing team, and design team to execute strategic plans from a user first approach. Resulting in an average 5% increase to all clients revenue and drive alignment

Presented recommendations based on metrics to validate and inform strategic decisions to clients that met both user expectations and business goals

Investigated user behavior and market demographics to develop forecast reports E D U C A T I O N

Diploma User Experience Design

BrainStation

Sep 2019 - Dec 2019, Toronto, ON

Bachelors in Business Commerce

University of Windsor

Sep 2011 - Oct 2016, Windsor, ON

R E L E V E N T P R O J E C T S

Zeni Lead UX Designer Mobile App - Android

Drove creative decisions through user centered design process, including research, ideation, iteration, and validation

Created personas, wireframes, user- flows, and hi fidelity interactive prototypes for rapid iteration on key elements

Created numerous mid fidelity prototypes to test assumptions and concepts

Applied information architecture and accessibility principles Luna by ThinkBank Facilitator/Marketeer/Designer Responsive Web

(BMO Sponsored Sprint)

Performed team brainstorming, storyboarding, and sketching

Conducted primary and secondary research

Created an experience map and animated hi fidelity screens S K I L L S

Design

Wireframing, Prototyping,

Design Research, Design

Strategy, User Interface,

Storytelling, Scenario Design,

System Design, Video Editing

Software

Sketch, Invision, InDesign,

Principle, Premier Pro,

Photoshop, Illustrator

Others

Business strategy, Marketing,

Design Sprint, Storyboarding,

Public speaking

visual design skills, including experience using Sketch, Adobe Suite, Axure Deep experience with user-centered design methods and techniques. Design thinkers welcome! Strong communication skills in client-facing roles and working with teams on large-scale projects. Proficiency with user research, particularly with a lean approach. Systems thinking is highly desirable



Contact this candidate