Windsor, ON, N9C1A3 email@example.com
Analyzing the detailed data including CPC, impressions, CTR and conversions to reach desired CPA levels, increase ROI and lead generation.
Creating, implementing, tracking, analysing and optimizing paid search campaigns.
A solid background in managing relevant keywords, Detailed understanding of MS Office, Ad Words Editor and other various online marketing tools.
Good at on page and off page optimization techniques.
Proven ability to succeed in fast-paced, rapidly changing and deadline-driven environments.
SUMMARY OF SKILLS
Digital marketing strategy
Email Marketing/Direct Mail
Supply Chain Management
Digital Media Planning
St. Clair College Windsor, ON 2018-2019.
International Business Management.
St. Clair College Windsor, ON 2017-2018.
Web & Interactive Advertising (PG).
VIT University India 2010-2014
Electrical and Electronics Engineering.
Wireless Warehouse May 2019 – Dec 2019
Web Marketing Manager
Manage all online activity in relation to traffic acquisition, sales, conversion and a/b testing and reporting
Develop and implement E-commerce strategy in order to improve website performance
Work with developers to improve website speed
Work with the marketing team or manage digital marketers in order to improve quality and traffic acquisition
Research market in order to discover new trends and technologies in order to improve website performance
Analyse various data in order to deliver data-driven strategies in order to deliver top performance and achieve KPIs
Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media
Develop a content calendar and oversee website uploads and landing pages development
Report on performance
Enactus St. Clair College Jan 2019 – Jun 2019
Keller Williams Lifestyles Brokerage Jan 2019- Dec 2019
Social Media and PPC Analytics.
Develop and execute innovative SEM strategies and campaigns.
Increase sales and site traffic through paid search advertising.
Knowledge in creating Remarketing Campaigns that targets the right audience and achieve better performance.
Perform tasks using Keyword planner and Display planner.
Develop SEO strategies, and implement and monitor campaigns.
Perform site analysis, keyword research and mapping, and assess link building opportunities.
Freelancer Nov 2016 - Present
Experience in purchasing and negotiating pricing for various media, including email, banner and Web pop-up advertisements.
Promoting of various products and services through freelance affiliate marketing.
Worked for Amazon, Flipkart and Clickbank etc.
Adathon Advertising and Software Oct 2014 - Oct 2016
Digital Marketing Specialist / PPC Analytic
I work with the company to set up, manage and optimize campaigns using Google AdWords, Facebook, Twitter and for platforms for paid online advertising. Pay per click advertising is often the quickest, most efficient method of generating qualified visitors to websites and generating high-quality leads and sales online.
Sri Damodaram Sanjeevaiah Thermal Power Station Dec 2012 - May 2013
Electrical Engineer Trainee
Conducting inspections and analytical tests; analyzing and synthesizing data; maintaining control charts; determining root causes; preparing bid specifications. Resolves engineering issues by collecting and analyzing information, researching and analysing.
Google AdWords and Google Analytics Certified.
Forum of International Training Certified. (FITT)
Supply Chain Management Certified in Lynda.
C, C++ Programming languages certified in NIIT.
Programming Languages: Basic in C, C++.
Design Tools and IDEs: MATLAB, CC Studio, Adobe Photoshop,
Dreamweaver, WordPress, Davinci Resolve.
Operating Systems: Windows 8 /7/ XP/98, Mac.