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Digital Marketing Social Media

Powder Springs, GA
February 22, 2020

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Ayobami Akanbi 470-***-**** Linked: ayobami-akanbi-063368143/ Atlanta, GA

Professional Summary

Certified Scrum Master with 9 plus years of experience in Business Analyst, Agile methods, and Scrums processes with a solid foundation and working experience in Retail, E-commerce, and IT sectors. Possess solid leadership skills in managing, mentoring, and leading cross functional teams to achieve high-reaching individual and organizational goals and objectives. Ability to successfully apply quantitative, analytical skills to evaluate data and recommend action plans. A proactive, analytical and self-organized Scrum Master with a strong technical background, with comprehensive years of experience in Business Analysis, and Client management. Articulate communicator, with great emotional intelligence and proven track record of establishing solid relationships with key internal and external stakeholders to enhance organizational effectiveness

Areas of Expertise include:

●Business Analysis

●Agile Project Management

●Budgeting Analyst

●Social Medial Ads

●Data Analytics and Encryption

●Analyze Business Process

●Data Analytics & DevOps

●Automation & DevOps

●Python Scripting

●Security Incident Management

●Strategic Thinking

●Risk Assessment

●Stakeholder Management

●Reverse Engineering

●Analytical Skills

●Investigative/problem solving skills

●Threat & Vulnerability



Education and Certifications

Negotiating Mystery, Harvard Business School (Boston, MA) 2019

N-Star Tech (Atlanta, GA), DBA Administrator (2016)

BA Economics, Lead City University • Ibadan, Oyo, Nigeria - Graduated: 2014

BTF-Tech, Digital Marketing (2005)

Associate in Computer Systems, University Olabisi Onabanjo (AGO-IWOYE) 2004

●Certified Google Analytics

Certified Scrum Master

Technical Skills

Programming Languages and Platform: DBA SQL,SQL, HTML5, CSS, UNIX. PHP, MySQL, C#.NET Shell scripting, JavaScript. Tableau and CISCO, JIRA, RALLY, VersionOne

Operating Systems: Windows XP/Vista/7/8,10 Mac OS X, Unix, IOS, Android, Chrome, Firefox

Methodologies: RUP, Agile DevOps, Agile testing, Scrum, Kanban, XP, and Waterfall

Data Modeling Tools: MS Visio, AMT.NET, SAS, Rational ClearQuest, SAP Financials

Project and Agile Management and Tools: Excel, MS Project, Rally, Jira, VersionOne, Confluence

CRM Tools: Salesforce, HubSpot, Zoho CRM

Walmart Inc – ATLANTA, GA

Scrum Master September 2017- Current

Key Accomplishments: Facilitate daily stand-ups and scrum ceremonies for two scrums

teams. Work with product owners to groom the backlog and plan sprints. Track escalate an remove impediments. Resolved a complex technical issue by creating and utilizing a professional network of Scrum Masters, Product Owners and Technical Leads within Walmart

●Directs and lead development team from project initiation through delivery of final product.

●Facilitate, coach, and empower self-organizing two onshore and offshore Scrum teams through DONE on.

●Tracks and manage product backlog, burndown metrics, velocity, and task breakdown.

●Assist scrum team in understanding scrum methodology and its empirical product development.

●Plan Agile best practices and encouraged team cohesion, overcoming impediments and hurdles to productivity

●Work to gather customer requirements, clarify specifications and translate into the product backlog.

●Work with the development team, product owner, QA, architecture, to resolve and overcome challenges that posed issues to demands of the project.

●Experience with the installation and configuration of the latest version of JIRA and Confluence

●Experience as a JIRA administrator and customizing JIRA projects

●Develop work-flow charts and diagrams to ensure production team compliance with client deadlines.

●Coach teams in Agile practices and provided necessary training to create a positive mindset to Agile methodologies

●Headed implementation of end to end environments in line with continuous integration or deployment philosophy

●Track and effectively communicated team velocity and sprint/release progress to all affected teams and management.

●Apply agile methodology to shorten cycle time and achieve target margins.

●Involve in series of decision-making meetings that set the pace for the overall development effort of the program.

●Use Lean-Kanban as necessary in a case of changing priorities in a sprint

●Updates financial accounts and records database, using SQL to query database.

●Provide extensive guidance on Agile scrum processes and methodologies to highly effective teams with goals of improving quality, productivity and drive delivery and improvement utilizing feedback and metrics

●Coached and reinforced scrum methodology and agile framework to team members

Express Scripts- St. Louis, MO March/2017 - August/ 2017

Scrum Master

Key Accomplishments: Led 2 Scrum teams, working with cross-functional and self-organize teams to achieve sprint goals. Coached development team members on Agile principles, values and providing general guidance on the methodology

●Assisted in the implementation and training on best practices and evaluate courses of action an contingency plans

●Removed impediments/blockers as well as guiding the team on how to resolve impediments independently in order to keep teams highly productive.

●Managed and tracked project using Version One, Tableau, Jira and Azure DevOps.

●Developed business requirements to set the context for both the stakeholder and the solution.

●Adopted continuous improvement of the Agile approach, testing tools, methods and effectiveness and efficiency of testing.

●Protected development team from outside distractions, impediments or team conflicts, and maintained focus on product backlog and project timeline

●Requirements, ensuring that the project scope is aligned to meet the business purpose.

●Worked closely with product owner in backlog refinement and continuous delivery of features, goals and milestones.

●Guided new and existing team through the ‘Forming, Storming, Norming and Performance’ stages to reach a high-performance status

●Used MS Dynamics CRM 2011 Customization tools to customize system components such as forms, views, attributes, relationships, and entity mappings.

●Communicates team progress to Product Delivery Managers, Product Owners and other stakeholders

●Conducted story point estimations and kept all stakeholders informed on the stories considered for sprint to be delivered by the end of three-week sprints

●Guided my team on how to get the most out of self-organization to meet team goals and product deliverables

●Improved Scrum team velocity by incorporating Capacity planning into Sprint planning sessions.

●Encouraged agile behaviors, norms, ceremonies, reinforce practices and supports overall team performance and efficiency

●Acted as expert technical resource to programming staff in the program development, testing and implementation

●Helped teams build and develop trust, safety and effective communication

●Lead two scrum teams working on strategic projects, maintenance work and software development initiatives

Jumia Online Shopping, Lagos April 2012 – December 2016

Scrum Master

●Amazon Fulfillment Associates Website Designing and Website developer (WordPress)

●Facilitated Scrum Ceremonies; Daily Stand Up, Backlog Grooming, Sprint Review Meetings Retrospective.

●Protect development team from outside distractions, impediments or team conflicts, and maintain focus on product backlog and project timeline.

●Experience administering Atlassian products (Jira, Jira Agile, Confluence)

●Agile development frameworks (i.e. SCRUM) and sprint planning and road-mapping.

●FBA (Fulfillment By Amazon) seller to Amazon Prime. with a FBA prep and ship

●Work closely with product owner in backlog refinement and continuous delivery of features, goals and milestones

●company to receive, list, prep and ship books and multimedia to an Amazon FBA...

●Created a SharePoint site to connect the pricing and global sales teams which improved.

●workflow and insights into the status of pricing approval requests

●Digital marketing, Seo, Marketing, Technology delivery Ms excel, Excel, PowerPoint, Ms

●word, Mapping, KPIS, Story, Personas,

●Maintaining our social media presence across all digital channels

●Utilized business intelligence tools to include OLAP (Online Analytical processing), data

●warehousing, reporting, querying tools and excel.

●Experience with Amazon Seller Central. 2. Quality Check and Inventory Management. 3.

●Updating Stock on major marketplaces like Amazon, eBay, etc.

●Manage the Integration of process and design thinking to session to gain insight into end

●and customer needs

Homeland Estates, Ibadan September 2004 - December/2011

Digital Marketer -Business Analyst

●Coordinated strategic flow of business intelligence data to users.

●Planning digital marketing campaigns, including web, SEO/SEM, email, social media a1nd display advertising.

●Measuring and reporting on the performance of all digital marketing campaigns.

●Excellent conceptual and working knowledge of System Development

●Life Cycle, Waterfall and UML Methodologies.

●Initiated dynamic strategies for organizational change management.

●Tracked data problems and analyzed information to find root causes.

●Collected, tracked and evaluated current business and market trend data.

●Develop and manage digital marketing campaigns.

●Analyzed product, market and share trends to evaluate competitive market strategies.

●Identified and analyzed business strategy implications for growing companies to increase

●Works with stakeholders to understand the specific business targets of the user-system interaction.

●Fix any error in online content and arrange webinars and webcasts

●Attend networking events and product launches.

●Identify new digital marketing trends and ensure that the brand is in front of the

●Identified and analyzed business strategy implications for growing companies to increase longevity.

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