Arun Raghu

+91-821**-***** or +91-893**-***** • adbvqf@r.postjobfree.com

SUMMARY

Professional with 11 years of experience in Managing Projects, Marketing & Branding, Advertising, Client Relationship Management

& Operation process across a wide range of industries. Currently Heading a Dining Solutions App. Seeking career enrichment in the domain of Managing Projects / Advertising, Marketing & Branding / Client Relationship management with an organization of high repute.

PROFESSIONAL EXPERIENCE:

GotTable App Appatease Dining Solutions Private Limited (Bangalore) Head of Operations March 2018 - Till date

Marketing and Branding Strategies and Execution -

•Planned and executed an extensive client outreach, Brand Awareness, engagement campaigns on Facebook, Instagram, Twitter and Google – in the process increased the app downloads by 14X times. In addition, successfully planned and executed multiple Brand Awareness campaigns on Traditional Media advertising like Radio, Feet on Street & Look Walkers. Product Owner Responsibility –

•Conceptualized and relaunched the GotTable mobile platform using Design Thinking.

• Managed a team of 4 marketing professionals in managing the launch and client outreach. Exceling in customer relations –

• Established excellent business relationships with upwards of 70 of the organization’s existing clients within 5 months of joining, ensuring smooth delivery of their products and services. Enabling Client Retention/ Cross selling services –

•Converted > 40 clients who were looking out the services that GotTable provided. This expanded the client base as well as added to the extra income of INR 48,00,000 for every annum to the organization apart from what the out-bound deals can obtain. Cross Functional Responsibilities –

•Worked with the Technology team to build the product.

• Working with the Sales force, on a Day-to-Day basis to ensure they meet the target, help them to convert clients whenever required. Helped the sales force to fill the gaps between Cold Calls to Conversions. Big Pitcher Foodale India Pvt. Ltd (Bengaluru)

Manager - Branding & Marketing July 2016 - February 2018

•Responsible for overall branding and marketing activity & strategy – Both Digital and Traditional – which resulted in getting more than 40,000 people to engage with the Social Pages which not only contributed to the Brand Awareness but also contributed to the revenue.

•Arranging new tie-ups and managing current tie-ups with marketing platforms and advertising platforms like Dining Platforms to ensure Non-Organic Revenue.

•Sourcing advertising opportunities to bring in additional revenue. Brought Beverage brands to tie up with Big Pitcher thus ensuring a 20% saving on the Beverage cost.

•Managing budgets of INR 200,000 per month to execute all the marketing requirements.

•Trained a team of 4 professionals to take all inbound calls and convert it into Direct revenue. Apollo Hospitals Enterprises Limited (Chennai)

Unit Manager (Food & Beverage) March 2013 - June 2016

•Maintaining excellence in patient & guest service.

•Sanitary and health management to make sure that the operation performed at its best even in highly controlled environment.

•Maintaining standards as prescribed by ISO 22000 & JCIA as I was a Certified ISO 22000 Auditor.

•Managed a team of > 70 employees.

Citibank Ubiquity Project (Asia Pacific) Rage India Communication (Chennai) Account Manager February 2011 - April 2013

•Gather business requirements from clients and enhance the output to better serve their needs, Thus Consistently maintained Ad Delivery deadlines with about 98 – 100 % closure rate.

•Planning and development of advertisements, content presentation and concepts.

•Define detailed requirements for the Ad and work closely with a team of designers, developers and quality control for ad production thus Reduced iteration costs for Clients by up to 50% U.S.D.

•Spearheaded the first Flash Game project of Citibank Singapore to enhance customer experience. Taj Coromandel (Chennai) - Asst. Manager (Food and Beverage) July 2010 to January 2011 The Park Hotels (Chennai) - Asst. Manager (Food and Beverage) June 2008 to July 2009

•Developing guest relations to ensure regular guests.

•Inventory & stock checking on daily basis for the bar with food and beverage controller.

•Vendor & market analysis with product and price comparison.

•Working towards maintaining standards as prescribed by the hotel. EDUCATION:

GOOGLE DIGITAL MARKETING PROGRAM - Manipal Prolearn – A Google Certification – (October 2017) Masters in International Hospitality Management (GPA: 5/6) Swiss School of Tourism and Hospitality, Switzerland (Graduated in July 2010)

Bachelors in Hotel Management (GPA: 7.67/10) Welcomegroup Graduate School of Hotel Administration, Manipal University, India (2004 - 2008)