Rachel A. Hirschhaut

EDUCATION

NYU School of Professional Studies, New York, NY Fall 2017-Present

•MS in Professional Writing & Publishing

•Courses: Book Publishing & Editing, Magazine Writing, Public Relations, Corporate Communications,

Business Writing, Digital Marketing, Graphic Design & Data Visualization, Information Architecture & Web Design, Health & Medical Writing, Public Policy Writing

Brandeis University, Waltham, MA 2011-2015

•BA in English & Journalism

TECHNICAL SKILLS

•Microsoft Office, Google Suite, Wordpress, Canva, Constant Contact, Mailchimp, Salesforce

EXPERIENCE

FrommerMedia LLC, Editorial Freelancer, New York, NY Sept. 2019-Present

• Responsible for fact-checking and updating online travel guides

• Designs and lays out articles in proprietary Content Management System

• Curates social media posts featuring global destinations

Pawlicy Advisor, Summer Content Marketing Associate, New York, NY June-Oct. 2019

• Wrote marketing, technical, and informational content to educate consumers about pet insurance plans

• Coordinated design of articles for new website, using HTML and Information Architecture principles

• Performed SEO keyword research to drive content strategy

The New York Community Trust, Communications & Publications Fellow, New York, NY May 2018-2019

• Assisted two-person communications team with efforts to publicize grants and gain brand recognition

• Wrote, edited, & published press releases, op-eds, and newsletters on nonprofits, donors, & success stories

• Performed content edits and line-edits on articles

• Served as communications liaison to Program and Donor Services departments

• Created and designed donor communications materials

Investacure, Market Research Freelancer, New York, NY Jan-July 2018

• Provided Marketing-Communications assistance to founders of an early stage health-related startup

• Conducted market research and user research to identify a target market and user demographics

• Wrote and developed articles published on Medium and technology news sites

• Participated in the Founder Institute, an accelerator for startups

John Wiley & Sons, Market Research Freelancer, Hoboken, NJ 2016-2017

• Assisted the Marketing team for Wiley Efficient Learning, the company’s test-prep publishing division

• Researched training courses for professionals seeking PMP and CAPM certification

• Produced deliverable reports summarizing research insights and recommendations

Red Rooster Group, PR Intern/Assistant (Contractor), New York, NY Jan-June 2016

• Assisted with PR campaigns in a consultancy working with nonprofits and government agencies

• Wrote and researched press releases, news briefs, and web content for multimedia platforms

• Developed editorial calendars for social media

Brandeis Publications, Writer/Copy Editor, Waltham, MA 2011-2015

• Wrote and edited weekly articles for the Brandeis Hoot newspaper, in both News and Opinions sections

• Researched issues and conducted interviews with prominent guest speakers and university administrators

• Served as writer and editor of Wander, a magazine published by the Brandeis Office of Study Abroad

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