MARIEN A. WILKINSON
*** ***** ********** **, ***** Barbara, CA, 93103
adbpb0@r.postjobfree.com, 609-***-****
EDUCATION
Drexel University: (B.S.) Merchandising, International Economics Philadelphia, PA London College of Fashion: Business of Fashion Program London, England PROFESSIONAL EXPERIENCE
Deckers Outdoor Corporation Santa Barbara, CA
UGG Men’s and Women’s Apparel & Accessories Buying & Merchandising February 2018 - Present
• Independently forecasted 4 seasons’ sales and inventory needs by month for UGG North American stores and websites
• Grew combined store and website apparel business by 45%, beat budget by 27%, ending the season with 30% less inventory
• Gained the largest revenue growth in the UGG e-commerce channels, growing outerwear and sportswear by over 120%
• Planned strategic markdowns based on financial analysis of historical sales, in-season trend and future promotional events
• Increased sales in every class of Men’s and Women’s apparel and accessories for the past 2 seasons (SS19 and AW19)
• Calculated SKU, unit and dollar productivity, planned variances between classes YoY for over 700 SKUs
• Advised in-season and pre-season planners on forecasted sales for monthly open-to-buys and upcoming seasons
• Built pre-season plans, managed inventory and met sales targets for the first UGG apparel pop-up store
• Currently planning and developing 4 apparel pop-ups for Fall 2020, based off of the first store’s success
• Create weekly, quarterly sales analysis and pre-season investment reviews, presented to VP’s and cross-functional teams
• Report directly to the UGG Director of Merchandising Five Below Inc. Philadelphia, PA
Buying and Merchandising Assistant June 2017 - September 2017
• Wrote and revised purchase orders of 6 figure quantities from multi-million dollar buy plans
• Created competitive shopping, trend and marketing research presentations for multiple buying teams
• Met with vendors to discuss future product minimums, brand initiatives and marketing strategies
• Corresponded with over 50 vendors to ensure that production samples were approved by specific deadlines The North Face’s Mid-Atlantic Sales Team (Full Circle Group LLC.) West Chester, PA Wholesale and Merchandising Co-op September 2015 - March 2016
• Presented wholesale assortments for key Mid-Atlantic lifestyle, outdoor, ski and department store account buyers
• Conducted multi-million-dollar sales analysis on previous season sales and planned assortments based off consumer trends
• Received, processed and organized over 5,000 pieces of Fall 2016 apparel, equipment and footwear collections
• Attended 5-day national sales meeting in Squaw Valley, CA to review inline product and Go-to-Market Strategy The Philadelphia Fashion Incubator Philadelphia, PA Assistant to the Executive Director December 2014 - June 2015
• Analyzed and summarized residency candidate portfolios, including their planned profit and loss budget plans
• Created presentations and social media calendars for future company events ACTIVITIES
The Triangle Philadelphia, PA
Arts & Entertainment Photojournalist January 2015 – January 2018
• Worked with over 30 artists’ Public Relations teams to gain press access and to coordinate interviews
• Photographed live performances and wrote articles which were distributed to more than 12,000 readers ADDITIONAL INFORMATION
Skills: Microsoft Office (Excel expertise), Financial Modeling, Oracle Retail Systems, Business Intelligence, Google Analytics Awards: Drexel University Dean’s List (Top 10% of class), DU Endowed Scholarship and Grant recipient Interests: Travelling (Europe, Asia, Central America), photography, live music, trying new fitness classes and restaurants