Bachelor in Advertising & Public Relations
Polytechnic University of the Philippines
Contact Number: +968********
Flat 22 Bldg 165 Way 4103
Al Khuwair Muscat Sultanate of Oman
********@*****.***/Birthday: January 17, 1982
PROFILE SUMMARY
• Over 8 years of experience in Sales, Marketing, Brand Management, Campaign Management and Advertising.
• Knowledgeable in developing and implementing promotion plans.
• Experienced in managing Above-the-line and Below- the-line activities.
• Skilled in campaign development and implementation of all marketing initiatives for new product launch.
SKILLS
Marketing Strategies & Campaigns Product Positioning & Branding Sales Driven Media Planning
Market Research Team Leadership
PROFESSIONAL EXPERIENCE
November 10, 2010- present
Company: Collins International Trading Corporation BRAND MARKETING MANAGER- TEFAL, MOULINEX, KRUPS
• Provide Marketing direction, plans and programs for execution in accordance with Brand direction and objectives.
• Responsible for achieving Brand Quota internal, external and suppliers.
• Lead, motivate and oversee performance of Product Supervisors and Trade Marketing Supervisor.
• Head the Online Selling.
• Responsible for environment and competitor analysis, product line-up and introduction, promotion, planning and implementation of marketing programs.
• Monitor daily sales turnover on per product and per dealer basis. TOBI GOZAR- CORCIEGA
• Ensure product placement and movement in each outlet.
• Establish profitability of the Brand and submit monthly Profit and Loss report.
• Manage the inventory versus the demand, making immediate actions to ensure orders are served.
• Ensure Internal and External Sales meet their monthly quota.
• Formulation of Promoters Incentive Program.
• Monitor Advertising spending on a monthly basis versus the brands sales performance
• Formulate, oversee and analyze all types of promotions (consumer, trade and salesman- directed, institutional)
• Create a merchandising standard for the brand.
ACHIEVEMENTS:
• Developed and launched multiple marketing campaigns with growth of at least 10% in Sales every year and achievement of at least 80%.
• Leveraged strengths in cost-effective marketing management of Ads and Promo Budget thru ex- deals and maximum exposure.
• Conceptualized multiple merchandising display and collaterals that upstaged competitors.
• Handled different brands with different market approach. March 5, 2007- August 2010
Company: Chikka Asia Inc.
ADMINISTRATIVE ASSISTANT
• Provide administrative support to a department and/or Manager.
• Create and modify documents using Microsoft Office.
• Sign for and distribute for Courier like DHL/TNT/ LITE XPRESS packages and documents.
• Coordinate and maintain records for staff phones, parking, office keys.
• Arrange Company van schedules and Conference rooms
• Maintain and distribute staff daily schedules to six messengers and 2 company drivers
• Arrange schedule of general cleaning and pest control of the company.
• Request and monitor Medicine Supply.
• Prepare Smart Communications Bill of employees for payment to be processed by Accounting Department.
• Prepare Work Permit and Gate Pass of the contractors and for internal activities. July 17, 2006 – February 5, 2007
Company: Solidworks Advertising Inc.
ACCOUNT SERVICES OFFICER
• Represent the company through diligent client servicing.
• Generate sales for the company with adequate quantity and impeccable quality.
• Produce price estimates (quotations) for the client with utmost punctuality.
• Coordinate and communicate the client’s specifications to the Production Team.
• Educate clients in technical matters.
January 5, 2006- July 15, 2006
Company: FOREVER FLAWLESS, INC.
BRANCH MARKETING OFFICER
• In-charge of store-based marketing and promotions
• Implement customer- relations program
• Furnish report on the following: Customer Survey Report, Customer Traffic, Rush Hour & Peak Day Report, Incident Reports and Care Calls.
• Handle customer complaints.
• Serve as an Area Coordinator to all Store Marketing Officers. March 29, 2004 – April 15, 2005
Company: Tokyo Tokyo Inc.
MARKETING COORDINATOR
• Conceptualize store marketing promotions and tie-ups
• In-charge of all customer requests and inquiries pertaining to marketing related programs
• Directly manage the local store loyalty program
• Conduct competitors marketing evaluation
• Monitor performance of each promotional activity
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May 2, 2003 - March 24, 2004
Company: Biofield Diagnostic System Inc.
PROCUREMENT ASSISTANT/EVENT COODINATOR
• Assists in the implementation of a corporate purchasing policy to effect the best value for money arrangements available.
• Administer tendering process such as advertising, analyzing, evaluating and awarding contracts.
• Conducts price and performance reviews and deal with any aspects of non-performance with the service provider.
• Maintains workable filing systems for contract files, contacts, completed projects and tenders.
• Source out suppliers for company’s corporate give- away and souvenir.
• Administer for the company marketing sales package.
• Organize medical company’s exhibit
• Coordinate with media groups and other institutions for company’s marketing campaign
• Serve as contributor to company newsletter.
June 17, 2002 - April 24, 2003
Company: Tokyo Tokyo Inc.
MARKETING CLERK
• Assists the Marketing Manager in all marketing related activities
• Coordinates with suppliers for marketing promotional materials
• Receive materials from the suppliers and serves as quality assistant for all those marketing materials and promotional paraphernalia.
• File marketing promotions and tie-ups to the DTI.
• Conduct store visits assigned by the Marketing Manager
• Prepare report for the Nakarami and Shogun loyalty program. PROFESSIONAL SKILLS
• Proficient in Microsoft Office applications, including Microsoft Word, Excel, Powerpoint and Outlook
• Knowledgeable in Basic Adobe Photoshop
TRAININGS
• Travel Opportunity to Thailand for Joint Business Planning and Workshop May 2014.
• Travel Opportunity to Thailand for Joint Business Planning and Workshop October 2016.
• Digital Marketing Seminar.