Michelle Sophia Zacharatos

Danville, CA ***** • 925-***-**** • adbbq7@r.postjobfree.com

SALES & MARKETING MANAGEMENT, CLINICAL SPECIALIST

Focused, assiduous, highly creative contributor who consistently delivers strong outcomes and maintains a superior level of customer satisfaction. Effective in gaining the trust of individuals, achieving consensus, and maintaining long-term, mutually-beneficial relationships. Excel in implementing efficiencies that improve organizational goals and monetize results. Forge and direct high-performing teams / organizations.

CORE COMPETENCIES

Strategic Planning • Process Development • Revenue Forecasting • Market Analysis • Prospecting • Relationship Building • Pricing • Negotiating & Closing • Customer Service • Event Planning • Branding • E-Commerce • Critical Care Consultant Lactation consultant and clinical consultant implementation specialist

EMPLOYMENT HISTORY

Senior Inside Clinical Sales Consultant 2018-PRESENT

Magnolia Medical Technologies San Mateo, CA

Responsible for new program implementations of Steripath Gen 2 to virtually eliminate blood culture contamination and drive antimicrobial stewardship in hospitals throughout the United States. Establishing and driving relationships with executive leadership, emergency department, microbiology, infection prevention and control, and patient safety directors to integrate systemwide adoption of the technology.

Contributions:

2018 Qualified and implemented over 75% of all new corporate accounts.

2018 Assisted in completing multiple value analysis committee applications and awarded multiple IDN (Integrated Delivery Network) contracts across the nation.

2019 promoted to Senior Inside Clinical Sales Consultant

Regional Account Manager – Implementation Specialist 2017-2018

Xenex San Antonio, TX

Responsible for working with the sales team implementing, executing and managing a clinical program with pulsed Xenon UV-C systems for reducing hospital-acquired infections (HAIs) and surgical site infections in healthcare facilities and systems.

Senior Sales Specialist Buffalo Grove, IL

Ameda 2015-2017

Identify and secure business for breastfeeding products within the state of NV, HI and Northern Ca. Develop relationships and provide clinical education in acute centers, WIC agencies and DME’Ss. Drive business through clinical education and the benefits of breastfeeding for mom’s and babies at the inpatient and outpatient levels.

Contributions:

2016 Awarded the State of NV contract for Hospital grade pumps.

2016 Obtained CLC certification.

2015 finished at 124% of plan.

2105 received an award for 100% club.

2015 successfully converted all Kaiser’s to Ameda breast pump.

2016 converted 3 new hospitals.

Account Executive/Critical Care Consultant 2012-2015

Arjohuntleigh Addison, IL

Identify and secure new revenues for rental and capital equipment sales in a territory that spans the East Bay, San Joaquin Valley, and Napa. Develop relationships with key decision makers at major Acute Centers, and provide consultations and expertise to help physicians improve patient outcomes. Drive business through physician and clinical adoption.

Contributions:

Partner with and evaluate needs to customize sales solutions that include critical care, bariatric, and wound care therapies.

Form and nurture relationships with ICU Directors, Material Managers, Buyers, Physicians, Risk Managers, Infection Control, Respiratory Therapists, Physical Therapists, hospital administrators, Directors of Nursing, COOs and CFOs.

Successfully established relations with and sell to clients that include John Muir, Kaiser Permanente, and Sutter Health.

Increased rental revenue in a new territory by 35% in 5 months

District Manager 2011-2012

ADP Pleasanton, CA

Developed sales strategies and utilized exceptional networking, prospecting, and referral sales to market and sell a suite of business process outsourcing services to large corporations within assigned territory.

Contributions:

Assisted in the development and implemented a top-down sales strategy targeting CEOs, CFOs, and HR VPs. This method has delivered exceptional results, including generating 203% of plan since implementation.

Account Executive / Sales & Marketing Manager 2009-2011

Inview Medical Imaging Fremont, CA

Spearheaded sales and marketing planning and execution that successfully generated sales volume expectations for imaging equipment and associated services. Trained and supervised staff to maximize efficiencies, lower costs, and improve customer acquisition and retention. Worked in concert with upper management in both short- and long-term strategic planning. Prospects presented to included Nephrologists, Orthopedic Surgeons, Cardiologists, Neurologists, OB/GYNs, Internists, Family Practitioners, Chiropractors, Oncologists, and Pediatricians in a territory that spanned the East Bay region.

Contributions:

Drove significant diversification of client base. This resulted in a 25% increase in overall sales in the wake of the sale of Inview in March, 2010 and the loss of the top 3 referring physicians.

Directed a major marketing program that resulted in mammography services statewide and a 30% increase in served market.

Garnered the highest patient referral and sales levels in company history.

Hospital Sales Representative 1999-2003

Janssen-Ortho, Inc. NJ

Promoted and sold an innovative new pain management product to Oncologists, Rheumatologists and Internists in a large territory, as well as other products addressing a wide range of women’s health issues, infectious diseases, and psychiatric disorders.

Contributions:

Served as Medical Education Coordinator and Matrix Team Coordinator. Recruited physicians for the district “train to trainers” program. Recruited and supported local medical specialists for regional and national speaking engagements aligned to a major expansion of the network of referring specialists and general practitioners, thus increasing market share.

Concurrently came in 2nd out of 16 in regional sales results, and promotion to Hospital Sales Representative.

Ranked 2nd out of 8 in pain management product sales, surpassing quota by 30%.

Hospital Sales Representative 1995-1999

Merck Frosst NJ

Presented to key decision makers, analyzed practice needs, and maintained close communications with both prospects and existing clients to facilitate future sales.

Contributions:

Launched and promoted a product portfolio that included an osteoporosis agent targeting Primary Care Physicians and Specialists. Achieved launch objectives within 2 quarters, significantly ahead of expectations. Realized 124% growth despite poor formulary access. Ranked #1 in sales for the Eastern District.

Delivered 164% growth for cholesterol lowering agents, and 144% growth for hypertensive treatments.

Served as a mentor and trainer for new hires for both the district and region. Honored as Communications Champion for the district.

Recruited medical professionals as Continued Education Speakers for national and international Endocrinology and Rheumatology conferences, and attended trade conferences on Cardiology, Endocrinology and Gynecology.

Previous positions include:

Research Assistant, Memorial University of Newfoundland • Customer Service Representative, Security Pacific Bank

Customer Service Representative, Imperial Savings

EDUCATION

Honors Thesis Bachelor of Science in Developmental Psychology •

Memorial University of Newfoundland, St. John’s, NL

Bachelor of Arts – Psychology

University of British Columbia, Vancouver, BC

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