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Manager Digital Marketing

San Francisco, CA
January 16, 2020

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Andrew Kent

925-***-**** Producer & Production Management Leader

Producing Creative Start-Up Environments Production Management Data-Driven Thrives in Ambiguity Growth-Minded Highly effective Producer and Production Management Leader with a successful history of producing and managing campaigns, client services, and support company growth and pivots. Over the past decade at fast-paced, growth-companies, working in a close relationship with Executive, Creative and Operational teams, to deliver an exceptional product. I excel in management from pre-production to post. Budgeting, SOW’s, problem solving, thinking from first principles, and delivering the best results. I love leading teams of people, identifying and leveraging skills to best support the company, while building out professional growth plans and maintaining a sense of accountability and autonomy in all team members. AREAS OF EXPERTISE

● Production Management

● Budgeting

● Scheduling

● Communication & Collaboration

● Creative Problem-Solving

● Cross-Functional Leadership

● Highly Detail Oriented

● Calm Under Pressure

● Relationship Management

● Risk Mitigation

● Cost Reduction Strategies

● Product Release Tracking

● Project Management

● Resource Planning

● Continuous Improvement

● Coaching & Mentoring

● New Product Launches

● Thrives in Ambiguity

● Financial Processes

● Presentations

● Customer Service


Matterport inc., San Francisco CA Dec 2018 - June 2019 Production Manager / Digital Marketing Project Manager Led and managed strategy, planning, budgeting and execution of Marketing objectives for one of the worlds leading immersive 3D Media companies. Worked with executive and creative teams to develop and execute campaigns and other marketing assets.

● Planned, oversaw and executed large-scale Marketing initiatives and campaigns

● Led and managed all productions from budging, hiring crew & talent, pre-production all the through post and delivery

● Owned all creative assets to prep the company for upcoming rebrand and website overhall. developing strong relationships with third party development team, stakeholders, and managing relationship with external consultants.

● Directed critical planning efforts, cross-functional collaboration and the end-to-end execution of Marketing strategies for multiple company verticles that has resulted in seamless cross-functional communication and satisfaction

● Managed multiple production teams, and third party vendors on multiple projects running simultaneously across the globe

● Oversaw team workload, capacity and prioritization while simultaneously effectively allocating team resources to best achieve forecasted project milestones and deliverables

● Established critical internal credibility, nurtured key relationships and continuously drive open communication with all stakeholders both internally and externally

● Coached, mentored and lead high-performing team within a fast-paced startup environment Freelance Production Sept 2011 - Aug 2014 / Aug 2017 - Present Whirlybird Studios inc., Los Angeles, CA

Drove strategic business operations and production initiatives through the orchestration of client services, creative workflows, and production planning and execution. Managed production operations including, production management, budgeting, logistics and payroll, for multiple projects for medium-large tech companies and brands..

● Led and managed all productions from budging, hiring crew & talent, pre-production all the through post and delivery

● Worked closely with clients to understand and execute a creative vision for the the product / campaign

● Assigning requests to in-house editors and designers, working to manage team workflow and facilitate production communication as needed

● Pioneered innovative business operations efforts that directly reduced expenditures through the streamlining of processes and budgets.

● Worked on client projects that deliver impact and influence to increase customer engagement and conversion

● Manage jobs through completion, reconcile budgets and close out wrap books

● Directing, and camera operating in certain capacities for specific projects.

● Documenting SOWs and scope of projects.

● Excellent familiarity with gear and work flows of Camera, Grip & Electric, and Art departments Apple Inc. Cupertino, CA Sept 2015 - April 2017

Software Engineering Project Manager

Managed hardware allocation lab within the Software Engineering organization. Developed, planned, coordinated and executed global hardware allocation to best support teams while aligning with critical software milestones. Developed and initiated new allocation tool to streamline hardware requests across 500+ teams globally.

● Responsible for 10+ projects from prototype to release stage including schedule, communicating program changes and making program level decision based on software implications.

● Worked directly with third party factory vendors to coordinate components and factory materials for hardware builds.

● Actively participated in living-on and in-field testing to file bugs for software improvement.

● Scoped, ordered, and distributed $7+ million worth of continuing support hardware for 500+ Software Engineering teams globally.

● Completed dev-board rework, provisioning, and troubleshooting involving digital multimeters, as well as trace/component soldering.

● Implemented a new team-based distribution model to better support timely hardware distribution to align with software milestones.

● Managed lab operations with high attention to lab organization and project prioritization. Facebook Inc., Menlo Park, CA Apr 2014 - Aug. 2015 Quality Trainer, Search Analyst - BCforward

Significant contributor in project to develop and build out of Search withing Facebook and Instagram. Developed, planned, coordinated and executed experiments, gathered, analyzed and interpreted data working alongside engineers. Shipped multiple products within Search for Facebook and Instagram.

● Established cross-functional partnerships with Product and Engineering Teams to coordinate new initiatives on same-day deadlines.

● Authored onboarding documentation and defined workflow guidelines for new hires across multiple verticals.

● Analyzed large sets of data to determine statistical significance

● Researched where and how Facebook users discover news, and presented results to engineers to improve search algorithms.

● Set and trained new hires on best practices for rating posts and curating trending topics. Built and shipped photo analysis training to extended ranking team in Knoxville, TN

● Developed and performed technical protocols and procedures EDUCATION

California State University, Chico Bachelor of Arts – Communication Design - Media Arts TECHNICAL SKILLS

Google Apps Suit – Microsoft Office Suite – Adobe CC – inVision – Github – JIRA – Aha! – SQL

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