Muralidharan P.V .
E-Mail: email@example.com ~ Mobile: +974********
Top Management Professional
Strategic Planning / Business & Revenue Growth
Results-driven professional with a flair for building key relationships to enhance company growth and objectives while maintaining a thorough understanding of leveraging existing and emerging technologies to drive business goals
Location Preference: Doha/ Qatar.
Sales & Marketing
Consultant / Authority Approvals
Customer Base Expansion
Distributor Network Management
Presentations and Proposals
Budgeting & Sales Forecasting
Languages Known: English, Hindi, Malayalam and Tamil
Passport No.: H-3273062,
Driving License: UAE/ Qatar
Martial Status: Married
Senior Sales Professional and Business Development Authority with over 26 years of consistently increasing corporate revenues through new business development and maximizing existing accounts
Combine lead-by-example management with intuitive sales strategies to maximize efforts and boost profits
Expertise in identifying and developing new markets, lead generation, client retention and achieving targets for various products; knowledge of key inputs on cost analysis for better yield management so as to attain higher profits for the company
Consistently stay ahead of the competition by keeping current on industry standards and market factors that successfully translate company value to clients
Highly successful in building relationships with upper-level decision makers, seizing control of critical problem areas, and delivering on customer commitments
Successful in driving large scale profit gains through acquisition, deepening & retention of customer base across global markets of India
A keen planner and strategist: Skilled at translating abstract concepts, theories & methodologies into user-friendly solutions that clearly support business needs and enhance revenue generation
MBA (Marketing) Manipal University, Dubai.
B.Com. from Calicut University, Kerala in 1986
MS Office/Word/Excel/ PowerPoint/Outlook
FRANKE LLC, Doha/Qatar Mar’2013-Feb’2019
(Water Systems, Kitchen Systems, Kitchn Appliancs, Electronic Faucets with Integratd System Operating, SS Accessories, Kitchen Sinks & Taps, Elctronic Taps, Solid Surfaces etc.)
Key Result Areas:–(
Ensured strategic management of partnerships in the assigned zone & other geographies; facilitated team members commitment to business, increased profits and created positive work environments
Developed detailed account strategies for key business through information gathering, strategic plan formulation, identification of value proposition, sales budgeting and action plan initiatives and implementation
Drove sales initiatives & achieved desired targets with overall responsibility of return on investment and explored marketing avenues to built consumer preference and drive volumes
Conceptualized and implemented the sales promotional activities as a part of the brand building & market development effort; initiated and executed activations as per plan/schedule in close coordination with other teams
Established alliances, tie-ups with financially strong and reliable distributors & dealers, resulted in deeper market penetration and reach
Met with consultants, approving products in vendor list
Implemented sales strategies for promoting various products as per the plans of the company; monitored the performance of the sales team by establishing a system of reports and communications engaging sales reports, cyclical sales meetings, sales newsletters and bulletins
Assisted in the development of the annual marketing plan, specifically advising on realistic forecasts for each product and territory (based on historical data, market trends, competitive activity, promotional strategy and sales effort), realistic costs of operating the sales force and sales promotion plans
Identified and networked with financially strong and reliable channel partners, resulted in deeper market penetration and improved market share; managed demand forecasting & inventory; ensured optimum inventory levels with channel partners to ensure timely deliveries to the customers
Explored & developed new markets for promoting the products; conducted competitor analysis by keeping in line with market trends & competitor to achieve market share metrics
Built relationships; retained satisfied customers; resolved customer complaints by investigating problems, proposed solutions, prepared reports and provided recommendations to management
Increased the awareness and use of the company's products such
Recognized requirements for new products & services to anticipate and potentially lead the market which resulted in increase in business
Identified niche markets in regions and new/future services that provided the company with a competitive advantage and improved profitability
Hamad & Mohamed - Al Futtaim LLC, Doha, Qatar Feb’2011-Feb’2013
Sales Manager (Building Product Division)
Products Managed: ROCA Sanitary wares (Spain), EGE Sanitary wares (Turkish Brand), Ceramic Tiles,
Key Result Areas:
Conducted day-to-day market analysis for new avenues and enhancement of existing base for business development
Promoted the sales in Qatar through/ Project Sales to Construction / Real Estate Development Firms/ Contractors / Consultants and to ensure that market penetration, Prodct Approvals etc for the, growth, market share and profits are maximized
Initiated contacts and developed relationships with construction, real estate development clients, consultants, contracting firm’s different hotel groups, in order to secure business
Provided product visibility to customers and ensured sales growth, profit for the company
Identified new markets to penetrate and recommended strategic plans to increase business
Implemented business development plans for achievement of organizational goal in terms of revenue and profitability targets; monitored performance of dealers/distributors with key emphasis on achieving revenue & collection targets
Identified new business opportunities in unexplored segments ; built product visibility, reviewed and interpreted market response to facilitate product improvement and contribute towards the growth of the organization
Al Futtaim Engineering(BPD), Dubai Apr’2005-Feb’2011
Provide highly strategic as Project Sales Engineer of this leading company engaged in the business of distribution of building materials like – Sanitary Wares, Ceramic, Natural and Qurella Aglomratd Marble Tiles, Tile Glue and Vanity Countrs, Authorized Sole Distributor for M/s. TOTO Sanitary ware, Aqua Auto Faucets, Mixers and Accessories from JAPAN, Sphinx Sanitary ware from Holland & EGE Ceramics from Turkey. Reporting To General Manager
Key Strategic Accomplishments:-
Responsible for promoting the sales in the assigned territory of whole UAE through/ Project Sales to Construction / Real Estate Development firms/ Int Hotel Chain Managements / Contractors / Consultants to ensure that market penetration, growth, market share and profits are maximized.
Initiated and secured new projects by got Specified our Products through Design Consultants/Architects.
Provide product visibility to customers and ensure sales growth, profit for the company.
Identified new markets to penetrate and recommended strategic plans to increase business.
Skyrocketed new customer acquisition by adding new customer to the company’s list thereby accelerating the revenue growth & improved market position of the company.
Personally assessed customers' needs and consistently delivered high quality services
Explore and seek opportunities in the B2B project business for the company. Identify and target corporate clients in the assigned territory.
Establish contacts and develop relationships with construction, real estate development clients, consultants, contracting firms in order to secure business.
RAK Ceramics, UAE and Oman Jun’2002-Mar’2005
Senior Sales Executive
Key Strategic Accomplishments:-
Responsible for promoting the sales of Porcelain Slabs, Tiles, Sanitaryware, Tile Glue / LATICREATE in the assigned territory of whole UAE through Dealer Channel Network Management / Project Sales to Construction / International Hotel Chain Managements / Real Estate Development firms/ Contractors / Consultants, to ensure that market penetration, growth, market share and profits are maximized.
Direct responsibility for achieving Revenue Budget set and agreed with the Management including profitability forecast and assisting the General Manager in the preparation and implementation of annual operational plan with business management in assigned market.
Spearheaded and grew Annual Sales of the company surpassing management expectations and forecasts. Commended by the management for consistently over achieving the sales target.
Identify, select and appoint Channel Partners (Dealers) for the assigned territory, assign sales targets.
Provide technical support to Distributors for increasing the market share, product visibility, sales growth and profit for the company products.
Liaise with the clients and the operations team for on time and within budget the execution of customer assigned orders in order to maximize market share and profitability. Initiate and organize what is required to achieve the business objectives in the territory.
Imperial Marble & Granite LLC, (Imperial Group) Dubai, UAE Mar’1992-Dec’2001
Key Strategic Accomplishments
Tactfully managed and coordinated with various departments of the company like Sales, Marketing/ Production/ Customer Service /Logistics/ Distribution/ Warehousing / Shipping, Accounts & Management for the purpose of expediting the Sales orders of Marble, Granite and Ceramics Tiles.
Coordinated with the buyers, assisted in finding potential buyers from different markets, sent samples of products through courier / air freight, sales analysis and reporting, including assessing market trends, customer profile and their preferences.
Ensured proper follow-up and trace on pending jobs for execution as per deadlines.
Planned and arranged shipments by road and seas as per customer’s instructions.
Reaching with Consultants, Govt Bodies for the Approval of Products / Adding names in the Vendor list.