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Sehyeon Lee

+82-105*******

adb9d1@r.postjobfree.com linkedin.com/in/sehyeonlee

Sales & Marketing Manager

Strategic Market Planning / Product Management / Marketing and Sales Plans Pipeline Building and Revenue Generation / Account Management / Team Leadership Highly experienced Sales Professional with proven expertise gained through 17 years of consultative sales and account development, combined with strong experience in marketing in the pharmaceutical industry. Consistent track record of exceeding sales quotas and partner development goals and objectives. Direct experience developing marketing and branding programs and materials. Skilled communicator, with proven ability to deliver training and coaching to staff. Fluent in written and spoken English and Korean. Available to travel and relocate. Areas of Expertise:

• New Business Development

• Product Cycle Management

• Proposal and Contract Development

• International Accounts

• Business Analytics

• Customer Relationship Management

• Competitive and Market Analysis

• Brand Positioning

• Technical and Sales Training

• Staff Development and Mentoring

Professional Experience

Merck Sharp & Dohme – Seoul, South Korea

Sales Manager (2005 to Present) Specialized in Respiratory, Endocrinology, Allergy, Paediatrics, Obstetrics & Gynaecology, Orthopaedics, rheumatology, ENT, Clinic. Etc. Oversee sales and marketing efforts for one of the world’s leading pharmaceutical companies. Orchestrate strategic planning, sales, and account development efforts to achieve and surpass challenging sales goals. Develop sales strategies and plans. Prospect for new business, and connect with customer groups including physicians, pharmacists, and staff in varied medical facilities including large hospitals. Plan and deliver presentations, seminars, and lectures to present a value proposition to key decision makers, and secure new accounts. Engage in extensive competitive and market research.

Selected Contributions:

• Achieved 700% revenue increase over 10 years, and grow customer base by an average of 50% each year; effectively manage 150-200 accounts across 60 hospitals to grow sales channels.

• Delivered 15% average annual sales increase for Singulair (Asthma, Allergy Rhinitis), Fosamax (Osteoporosis), Livial

(menopause); maintained 30% Market Share, far exceeding the market average of 40%.

• Selected to develop and implement marketing plans for 2 year-long assignment in the Marketing Department; engaged with 30% of targeted customer groups and achieved 70% growth in sales.

• Collaborate with Marketing and cross-functional teams to develop and implement marketing strategies; designed marketing materials presenting product information to customer and media groups.

• Chosen to train for five years’ employees in weekly sessions and workshops on topics including customer and channel management; successful training programs resulted in improved team performance and product knowledge.

• Successfully launched Vaccine products - GARDASIL® 9 (Human Papillomavirus), RotaTeq® (Rotavirus Vaccine), ZOSTAVAX® (Zoster Vaccine Live), PRODIAX-23 (Pneumococcal Vaccine)

• Employee vaccination Program (launch program to encourage vaccination in hospital employees)

• Two-year Marketing assignment for Rx intention to Respiratory & antidepressant business

• Exposure to Multi-Channel Marketing, which managed Respiratory & Paediatrics MDfaculty board members to encourage scientific manuscript.

Sehyeon Lee

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• Sales Force CRM System, SAP system, MS Office, training, forecasting, planning, compensation, and sales process. etc.

• Experienced highly matrix multi-national organization, have exposure to and appreciation of different culture in social or business context.

• Excellent communication, presentation, and negotiation skills

• Fully apply Merck Marketing & Philip Kotker Marketing Management, which learned go-to-market strategy, market segment, strategy plan for all products

• Fully understand Negotiation with key customers in the therapeutic, life science tools, diagnositc

• Took a course to become a Marketing manager, Sales manager, Business unit manager, Portfolio Manager, Senior Manager, Thought Leader, Digital Transformation for Leader, Marketing, Leadership, Management courses, etc in LinkedIn learning

Jeil Pharm Corporation – Seoul, South Korea

Medical Representative (2002 to 2005)

Delivered exceptional results for this leading provider of pharmaceutical products. Promoted and sold 50+ medical products across cardiology, antibiotic, cancer, and other markets. Initiated contact and built relationships with decision makers in hospitals and other medical facilities. Presented products, addressed questions and concerns, and secured accounts.

Selected Contributions:

• Achieved significant revenue growth by growing high-value accounts and implementing effective marketing and sales strategies.

• Involved in dramatic sales growth for new open hospitals by targeting main products and proper promotions Additional Professional Experience

Republic of Korean Army – Seoul, South Korea

Team leader (1997 to 1999) South Korean Military Service:

Delivered leadership for large teams to achieve organizational objectives.

Completed extensive training and simulation exercises with international coalition.

Charged with squad leader by neutralizing poison again chemical terror and bombs. Education and Certification

Executive Master of Business Administration (EMBA) Singapore Management University (2018-2019) - Singapore Corporate Social Responsibility

(Analysed Merck CSR, Group paper for Tokio Marine Insurance Company) Strategic Initiative Project (Group Paper: Architecture& Urban planning Company, Manage Small Business) Corporate Finance

Financial Reporting & Analysis (Group paper for TAT SENG Packing Company) Political Economy: Global & Regional (Group work for President Trump’s Tax Cuts, US Growth & Budget Deficits) Strategic Marketing Management (Paper: Growth Market Strategy for Craft beer Market) Leading in a Global Environment (Managing multinational workplace) Negotiation and Conflict Resolution (Negotiation with Power and Influence) Managerial Economic (Analysed for Procter & Gamble’ Pampers & Kimberly-Clark’s Huggies) Coaching (Style coaching)

Corporate Governance & Ethics (Group work for Corporate governance & ethics- Shareholder, Supplier, Customer, Government etc.)

Executing Strategy (Leadership, Talent, Culture, Structure) Innovation and Growth Management (Paper for: Theranos” Blood tests company” for role of senior management and board innovation)

Raising Capital & Resource Management (Group work for Corporate Bond Issuance – WorldCom Inc, paper for Merck) Executive Master of Business Administration (EMBA), Chinese Economy/Agile and Disruptive Strategy/ Contemporary Issues in Asian Business

Guanghua School of Management, Peking University (2019) – Beijing, China Executive Master of Business Administration (EMBA), Corporate Strategy/Human Capital University of Pennsylvania Wharton School (2018) – Pennsylvania, USA

Corporate Strategy – Group work for Boeing Corporate Strategy(outsourcing), Merck Corporate Strategy

Human Capital – People management, Personal paper for Merck talent management Executive Master of Business Administration (EMBA), Inside India/Network and Allowance Building Indian School of Business (2018) – Hyderabad, India Bachelor’s Degree in Chemical Engineering

Hongik University (1996 to 2002) – Seoul, South Korea Participated in government research project focused on molecular analysis English Language Certification

TAFE NSW (2000 to 2001) – Sydney, Australia (Preparation for Collage Course)

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