Resume

Manager Sales

Location:

Richmond, VA

Posted:

March 04, 2020

Contact this candidate

Resume:

MICHELE MASSEY

Shacklefords, VA ***** 757-***-**** adb4v8@r.postjobfree.com

PROFESSIONAL SUMMARY

Highly ambitious Sales Director with back-round in Sales & Marketing. Expertise in market analysis, forecasting and client needs assessments. Well-versed in establishing and improving regional sales plans to capitalize on market trends and customer desires. Exceptional leader, problem-solver and planner with expertise in hotel industry. Forward-thinking-pos

SKILLS EDUCATION & HONORS

Key Account Development / Military Contracts

Maintaining Key Accounts

Excellent Communication & Listening Skills

Targeted ADR & REV PAR Growth

High School Graduate

HONORS:

Director of Sales of the Year

New Business Development

Contract Negotiations, Repositioning Competitive Set Graduate of the IHG Sales Training Courses

WORK HISTORY

Director of Sales and Marketing, 11/2018 to Current HMP Hotels, Inc. – Williamsburg, Virginia

Responsible for 4 hotels in the Williamsburg, VA area. Homewood Suites by Hilton, Holiday Inn & Suite Gateway Historic, Holiday Inn Express Busch Gardens and Comfort Inn Gateway.

• Connect with prospects through multiple approaches, prospecting, cold calling and local-area networking

& social media

• Encourage cross-selling of additional hotels within the portfolio and services through relationship-building and acquired understanding of customer business needs

• Forge and nurtured impactful relationships with customers to cultivate loyalty, boosting customer satisfaction

• Work with Military and Government contracts

• Develop budgets, maintain & exceed ADR & REV PAR requirements.

• Develop & brainstorm different strategies with associates to ensure a constant flow of new leads. Director of Sales Marketing / Regional Sales Director, 02/2006 to 07/2019 Suburban Extended Stay /CHOICE Hotels International – Hampton, VA & Richmond,VA Generations Companies, LLC, Corporate office Raleigh, NC Scope of accountability includes strategic planning, competitive analysis market positioning, new business development, staff training and development, building strategic partnerships and maintaining client relationships. Created improved sales policies and practices. Developed standard for customer relationship management. Successfully completed repositioning of 4 additional hotels within the company portfolio. Exceeding room revenue requirements 11 months in 2017. Established new client accounts for each property. Met and exceeded year over year revenue requirement 11 out of 12 months in 2017. Exceeded NOI budget. Worked with the Military at Fort Eustis Army Base, Langley AFB and Fort Bragg NC. Regional Manager Peter Hutchins may be reached at 703-***-****. adb4v8@r.postjobfree.com, Director of Sales, 03/2001 to 02/2006

Days Inn Newport News, Oyster Point / Comfort Inn, Hampton – VA Improved Sales Policies and Practices. Staff training and development. Developed requiremets / guidelines for Sales & Service Associates. Bid and completed contracts for the military. Cultivated excellent relations with new prospects and existing clients. Coordinated meeting space events catering and room blocks to ensure successful events. Set up billing and direct bill accounts. Worked with the Operations Manager to ensure a positive billing experience. Turned around lagging revenue / operations and made the hotel profitable. Worked closely with all LNR accounts. Established relationships with both Fort Eustis and Langley Air Force Base. Owner / General Manager, Mahesh Patel. 757-***-**** PROFESSIONAL REFERENCES

Peter Hutchins. Regional Manager Virginia Market

4242 Six Forks Road, Suite 920

Raleigh NC 27609

adb4v8@r.postjobfree.com

703-***-****

Rick Stroud, Regional Manager North Carolina Market 4242 Six Forks Road, Suite 920

Raleigh NC 27609

adb4v8@r.postjobfree.com

919-***-****

Mark Daley, Owner The Generation Companies, LLC

4242 Six Forks Road, Suite 920

Raleigh, NC 27609