GORDON PERSAUD

*** * ********* **.

816-***-**** Lake Winnebago, MO 64034 adb2dk@r.postjobfree.com

www.linkedin.com/in/persaud-gordon

SUMMARY

A successful Healthcare sales and clinical manager with effective problem solving skills.

Dedicated, passionate and focused manager with extensive clinical ultrasound expertise.

A successful manager, trainer and mentor of strong sales professionals that continually meet and exceed sales goals. Strong negotiating and strategic selling skills. Effective coordinator of cross functional business divisions to deliver organic growth with synergy.

Additional Skills:

Proven leadership of healthcare professionals with integrity and respect

Successful track record fostering teamwork and collaboration

Experience and successful leadership of disease management programs

Effective in communicating with physicians and support staff

Proficient in using electronics, medical software and general computer software/hardware

Detail-oriented to critically interpret results and convey accurate data

Methodical in analyzing and producing results

CAREER HISTORY

BRACCO DIAGNOSTICS INC. Jan 2019-present

Medical Scientific Liaison Manager

Global, Medical &Regulatory Affairs (GM&RA), Professional Services Continuing Medical Education (PSCME), Monroe Township, NJ

Created, developed, and coordinated the physical removal of entire clinical team from sales division and into the medical professional services department. Completely and challenging removal of all sales aptitude to following all compliance and regulatory processes of handling clinical and scientific support to customers.

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Develop training materials as well as train the team in their understanding from physics to applications CEUS with all ultrasound systems in Echocardiography and General Ultrasound labs across the US.

The Medical Scientific Liaison (MSL) is responsible for the education and training of CEUS customers through:

Clinical presentations over 24/month

Product evaluations over 12/month

Ongoing clinical support and consultative interactions as may be required (immediate product evaluation, follow ups and routine unsolicited follow ups).

Provide scientific and medical information; in-service education and training and technical support for health care professionals in the clinical use of Contrast Enhanced Ultrasound Studies (CEUS).

National Clinical Applications Manager 2013 – 2019

Bracco Diagnostics Inc.

Ultrasound Division, Monroe Township, NJ

Develop training materials along with training the entire national sales/clinical team to sell new ultrasound contrast media - Lumason. Responsible for all aspects of education as well as managing a clinical team of 13.

Develop all training materials for sales/clinical team

Grew overall sales of Lumason 110% in support of the sales team.

Worked collaboratively with all interdepartmental divisions

Interviewed for all clinical positions

Developed ongoing relationships with key opinion leaders (KOL) in the cardiology and radiology market

Created and launched new indication for Lumason to characterize focal liver lesions and vesicoureteral reflux in pediatrics

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GE HEALTHCARE

Ultrasound Sales Specialist, Princeton, NJ 2008 – 2013

Grow and develop the market for Cardiovascular Ultrasound Contrast while being responsible for sales growth.

Delivered over 60% of overall national sales by establishing strong customer relationships, closing skills along with a focused strategic plan which included patient safety with Option.

Market share grew from 0% to 45% in territory by creating awareness with strong negotiating and clinical expertise skills

Utilizing my strong and knowledgeable experience with CEUS was able to convert a majority of competitors accounts in territory

Achieved President’s Award status in Medical Diagnostics (2011, 2012) as well as the Americas and Canadian Award for achieving the largest volume of business within own business units. Awarded trip to the 2012 Olympics in London.

West Regional OR Sales Manager 2005 – 2008

GE Healthcare, Waukesha, WI

Due to Optison off the market – took a position managing and selling capital equipment in the OR. Responsible for the collaborative sales of ultrasound equipment in the OR with other P & L businesses within GE. Manager five successful sales professionals in new market for GE.

Successfully achieved sales of 138% with cross functional relationship building with the GE Perioperative Division

President’s Award winner

Regional Sales Manager 2004 – 2005

GE Healthcare, Waukesha, WI

Developed and implemented strategic goals for selling CEUS Optison. Guided and managed 12 professional sales members within the Western Region.

Successfully achieved sales goal – team attaining 112% in overall sales

Developed lead sharing template for cross business support for leads with the GE CV Ultrasound Division sales team.

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AMERSHAM HEALTH, Princeton, NJ (Purchased by GE Healthcare April 200*-****-****

Area Sales Director

Responsible for hiring, directing and training professional sales force. Developed strategic and tactical objectives to grow and retain market leadership with CEUS Optison.

Created formalized training for new hires that delivered sales results within 3 months in the field.

Delivered market share over 50% in CEUS

Team achieved overall – 112% to sales goal of converting competitive accounts due to development of individual contracts tailored to each accounts and strategic selling mentorship

Pinnacle Award Club recipient each year as Area Sales Director

Award trip winner each year

MALLINCKRODT MEDICAL – TYCO HEALTHCARE, St. Louis, MO

Ultrasound Business Consultant 1989 – 2001

Developed and delivered on strategic plans to create new market in Cardiology marketplace of ultrasound contrast. Supervise and mentored Clinical Consultants for contrast agent Optison and in support of sales force. Direct and lead sales training of all clinical support personnel.

Achieved and exceeded budgetary goals each year by at least 25%

Developed the #1 area sales division for two years running by earning respect and trust with customers

Expertise and consultative selling

Award trip winner and achieved placement into the Chairman’s club Membership (required President’s Award three years consecutively)

EDUCATION

MBA with emphasis on Public Administration

University of Missouri at Kansas City 1989

BS, University of Southern Illinois at Carbondale

Bachelor’s of Science in Health Management 1984

PROESSIONAL DEVELOPMENT

Strategic Selling Skills

Customer Centered Focused Selling Skills

Miller Heiman

MILITARY EXPERIENCE

USAF 9 years

Officer’s Training Course

CERTIFICATION

RDMS Registered Diagnostic Medical Sonographer

Adult Echocardiography

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