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Sales Manager

Ridgefield, WA
February 27, 2020

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Richard Sena-Cary

**** * *** *** ********** WA, 98642 360-***-****

Award Winning District Manager

Cross-Team Collaboration – Sales & Operational Excellence – Business Analysis – Team Culture

Proven leader in positioning companies for dynamic growth and profitable expansion by focusing on team culture and development. Career marked by large-scale contributions to bottom and top line revenue, sparked by developing process improvements on operations and sales sides. Noted throughout career for implementing innovative sales strategies deployed company-wide, impacting all levels of the organization. Passionate mentor and coach helping those around me succeed.

Areas of Focus

Outstanding Customer Service

Project/Program Management

Strategic Planning & Analysis

Team Development & Culture

Sales & Operational Excellence

Talent Acquisition

Problem Solving & Management

Cross-Team Collaboration

Quality Assurance (QA)

Business Transformation

Business Analysis / P&L

Product Launch/Go-To Market

Professional Experience

ADVANTAGE SOLUTIONS EPSON, Washington & Oregon 11/2019 to Current

District Manager,

54 locations WA & OR. Developing and maintaining high profile relationships up to Regional VP level.

Recruitment/Training/Retention of sales team of 25. Team training sessions/Remote training.

Program management involving Merchandising, Sales presentations to groups of 10 to hundreds, CES, trade shows etc.

WIRELESS ADVOCATES, Seattle, WA 3/2014 to 9/2019

District Manager,

Promoted to develop 14 direct and 70 indirect report employees working in fast-paced, competitive sales environment.

Owned P&L reporting for $25M in district-wide sales; deployed transformational management strategy to drive growth.

Regional trainer Coached/Mentored/Trained cross-functional team with focus on culture and retention developed new district managers to ensure business success.

District Ranked #1 2018 Most devices sold per hour YTD, with recognition for top-performing employees in company.

Built sales strategy using cloud-based CRM; delivered district growth from (-20.3%) to + 21.3% within 3 months.

WYNDAM WORLDWIDE, Sales & Marketing Lead, Seaside, OR 9/2013 to 3/2014

Achieved highest owner closing percentage within 1st month; Pivotal role in team recognition, team ranked #1 in region.

Built consultative relationship with executive team and encouraged executive presence at client presentations to drive sales.

Contributed to development of cross-functional sales team of 12; extensive multi-channel marketing exposure.

Prior Professional Experience

Team Supervisor (11/2012 to 6/2013) STAPLES, INC., Portland, OR

Managed culture and performance for 30 direct report employees; coached, mentored, and trained individual staff.

Tripled computer tech sales record (district, 2 stores); won multiple customer service awards; 100% secret shopper score.

Sales Manager & Team Lead (6/2009 to 10/2010) PENGUIN WINDOWS, Portland, OR

Delivered largest sale in company history, $125K single-account win.

Coached, mentored, and trained new associates during onboarding period; developed team of 10 new associates while maintaining P&L, sales, and budgetary accountability for ongoing operations.


Bachelor of Business Administration, Washington State University (expected 2021)

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