Arkya Dey

Bangalore

903-***-****

adayo2@r.postjobfree.com

ABOUT ME

I am a Digital marketer & content

manager (Hubspot Certified),

specializing in creating link

building strategies and efficient

implementation. I also engage in

social media marketing. In my

free time, I put my attention

towards various contents

available on psychological

aspects to understand human

behavior.

I love working with my content

team, handling and managing

content as per requirement. I use

Kanban Tool to streamline the

work of my team. Also, work with

external editorial teams to

optimize content for better

readability.

When my hands are free. I keep

gaining more hands-on

experience with SEO Tools like

Google Analytics, Keyword Rank

Checker, Ahref, Moz tools.

Analyzing Google Analytics

reports to understand the

effectiveness of the keywords

being used.

ARKYA DEY

DIGITAL MARKETER CONTENT

STRATEGIST

PROFESSIONAL EXPERIENCE

(June 2016 – Nov2019)

DIGITAL MARKETER CONTENT STRATEGIST

Pagepotato.Com

My current job responsibilities include:

Identifying potential competitors and doing backlink analysis to analyze market strategies.

Planning out new Campaigns based on current trends.

A/B testing in the email marketing to perform outreach for SEO.

SEO off-page and on-page optimization.

Collaborating with content team for on page and off page content for clients.

Doing Guest blogging to increase the authenticity of a client’s resource.

Carrying out disavow tasks for client websites.

Managing learnshop interactions for the company to attract more clients.

Posting blogs after collaborating on it with the content team and client with proper optimization of images and content.

(Oct 2014 – Dec 2015)

SOFT SKILLS TRAINER

Freelancer

My job responsibilities included:

Preparing reports of findings, illustrating data graphically and translating complex findings into written text.

Creating content for training purposes with content designers.

Training teacher’s, students and different workforces on common factors like soft skills and how to develop that.

Seek and provide information to help students determine their personal development levels.

Gather and organize information to develop Reports in presentable formats (for students) to analyze how well they are grasping the courses.

Gather data on newer techniques and create newer innovative modules to engage the trainees.

Attend and take workshops to train students and teachers to the best level possible.

I also into assisting with creation,

conception, and presentation of

social media strategy and

designing integrated marketing

campaigns.

I also outreach to editors as a

gesture with non-compromised,

non-plagiarized content to build

partnerships for the long run. I also

create, infographics, blog

featured images. I also maintain

smooth management of social

campaigns and programs.

I look forward to contribute my

skills earned in these years to your

company for its stable and

efficient growth.

SKILLS

WORK

Ahref link Analysis, Proofreading

with tools. Professional knowledge

of MS Office, Optimizing images in

Adobe Photoshop for blogs,

Social Media Marketing, Data

Analysis and Designing

Infographics, guest blogging.

PERSONAL

Gyming, Painting, Situational

Analysis. Exploring tools like

Adobe spark. Optimizing systems

for higher efficiency. Process

creation.

EDUCATION

(2012 – 2014)

MASTERS OF BUSINESS ADMINISTRATION

Bangalore University

I completed M.B.A with dual specialization in Marketing and Human Resource with First Class (65.71%) in 2012–2014 from Community Institute of Management Studies under Bangalore University. I underwent an internship at Durgapur Steel Plant. It was for duration of 4 weeks. In the final semester.

(2009 - 2012)

BACHELOR OF BUSINESS MANAGEMENT

Bangalore University

I completed BBM (Bachelor of Business Management) in Marketing and Human Resource with (63.9%) from St. George College of Management & Science’s–Bangalore.

CERTIFICATIONS

Google Analytics for Beginners

Hubspot Email Marketing Certified.

https://hubspot-academy.s3.amazonaws.com/prod/tracks/user- certificates/11-3778018-1537512760354.png

Hubspot Content Marketing Certified.

https://hubspot-academy.s3.amazonaws.com/prod/tracks/user- certificates/15-3778018-1534343819577.png

AWARDS

Awarded certificate for Poster Designing for Management fest.

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