Soma Shankar
MARKETING MANAGER
SKILLS
Digital Marketing
Brand Management
Search & Social Media
Management
Integrated Marketing
YouTube Marketing
Web Analytics
Omnichannel
Marketing Automation
PROFESSIONAL PROFILE
With over 14 years of experience in Digital Marketing, Worked in enterprise and agency settings where I gained a vast experience in Organic and Local SEO, Paid Advertising, Email Marketing & Digital Strategy for small and medium size companies.
EXPERIENCE
DIGITAL MARKETING MANAGER
Real Estate Marketing Consultant 2018 – PRESENT
Clients: eMaar, Dubai Properties, Danube Properties, Damac, AECC Global Serving as the primary consultant to clients and helping them to make key decisions.
• To understand the client product target audience and marketing requirement and build proper start to end Strategize, for executing online marketing campaigns.
• Lead Generation for Startups Companies, Real Estate Industry, Education Sector for National & International Markets and others. MARKETING MANAGER
VBHC Value Homes 2016 – 2018
Responsible for Digital Marketing Campaigns, Managing & Optimizing all Social/Digital Media Assets. Execution for Company's Digital Presence.
• Supervise the planning and Buying media plans in accordance with the Strategy to ensure successful execution/optimization of media campaigns.
• Integrated Media Solutions to the brands, Campaign Management Strategy on Various Networks
• Lead the Marketing Team for finalizing the requirement related to individual department and integration with other modules.
DIGITAL MARKETING CONSULTANT
Marketing Consultant 2014 – 2015
Digital Marketing Consultant for Startups/Agencies.
• Serving as the primary consultant to clients and helping them to make key decisions.
• Encouraging team discussions and organizing brainstorming sessions.
• Conducting Digital Training Sessions for internal teams on tools.
• Increased customer base by 60% in 4 Months by bringing in real business from the company’s website
CONTACT
linkedin.com/in/seoshankar
***********@*****.***
SPECIALITIES
Digital Marketing, Marketing
Automation, Media Planning,
Online Branding, Web
Analytics, Social Media
Marketing, Integrated
Marketing, Omnichannel,
Salesforce, Freshsales
SPEAKING
ENGAGEMENTS
Digital Marketing Strategies in IIMB &
Christ University / Bangalore
Power of Social Media, Social Platforms
/ 2011 Alchemix 4
Google Penguin Recovery / 2011
Barcamp
Video Search Optimization & VSEO /
2013 Barcamp
Improving your Apps in App Stores /
2013 Microsoft Labs
Powerful Role of Social Media in Non
Profit Organizations / 2014 Bangalore
YouTube Marketing & Optimization /
2016 Bangalore
Business Digital Transformation in TATA
“DO_BIG FORUM” / 2018 Bangalore
EXPERIENCE (CONTINUED)
DIRECTOR SEO/SEM
mDhil Health Info Services Pvt Ltd 2011 – 2013
Managed all aspects of digital engagement including developing the communication and promotional strategy and activation plan, on-site & site optimization.
• Serving as a bridge between different project teams and departments.
• Leading the Technical Development of new Media Advertising Products. SEO ARCHITECT
Logicshore Services 2010 – 2011
Digital Activities for Company & Translating client goals & objectives into measurable Digital Marketing Programs.
• Strategic Planning, Development & Management of Corporate Sites.
• Translating Clients Goals & Objectives into actionable and measurable digital marketing programs.
SEO ENGINEER
Ai Solve 2008 – 2010
Enabling & Implementing Digital Marketing for Company & Clients along with Strategies across domains for European Market.
• Handling the Digital Marketing Assets for UK & European Markets. WEB EXECUTIVE
Check Cost 2008 – 2007
Planning & Implementation of SEO & SEM Process, Analysis & Optimization for the eCommerce portals for US & UK Markets.
SR. INTERNET RESEARCHER
Logix Microsystems 2005 – 2006
Internet Marketing for Automobile Industries for US / UK Markets.
• Handling International Projects for UK & US Markets like Edmunds, Honda, Cadillac and other major Brands.
Soma Shankar
MARKETING MANAGER
CERTIFICATIONS
EDUCATION
SSLC
Jayalakshmi High School /
1997
BACHELOR OF ARTS
Bangalore University
BRANDS WORKED FOR
Edmunds (Int), Flexa, HM Constructions, Mittal Builders, VBHC, Omkar Builders, Rustomjee, Sunteck Realty, mDhil, eMaar, Dubai Properties, Nshama, Damac, Ellington
Properties & More