a.WILLIARD M. OBORZA
Lutucan II, Malabag
Sariaya,Quezon
Philippines
b.
c. Contact No. : 092********
Email add : ***.****@*****.***
CAREER OBJECTIVE
Seeking an opportunity to gain competent professional advancement in reputable company where my knowledge and experiences could substantially add value to the organization.
QUALIFICATION
Good in oral and written communications skills both in English and Filipino.
Have a good working knowledge in Microsoft Office.
Have a good knowledge in dealing with different people.
Fast learner and can easily adopt.
Efficient in performing task
Have more than 6 years background in managing the Regional Sales Organization.
Have a driving license (restriction - 1,2,3)
WORK EXPERIENCE
Operations Manager WES-C Traders Corp.
Alvarez/Chua Cmpd. Brgy. Isabang
Lucena, City
May 2018-June 30, 2019
Duties and Responsibilities
Overseeing Sales and Distributions performance of Sales Department.
Review and Analyze Cost to Sales Ratio (CSR)
Ensures that reports are done by different departments on given schedules.
Provide training and coaching to department heads.
Look opportunities to improve overall operations.
Regional Distributor Manager Mighty and Strong (MAS) Foods Corp.
Unit 2802 C&D East Tower, Phil. Stocks Exchange,
Exchange Road, Ortigas Center, Pasig City
July 2017-May 2018
Duties and Responsibilities
Manage to achieve Sales & Distribution objectives for the regions.
Regional Sales Manager Refreshment Republic Inc.
WDG Bldg. 1470, Que. Ave. Quezon City 1100 Philippines
Oct. 2013 – July 2017
Duties and Responsibilities
Achieves Regional Sales operational objectives by contributing regional sales information and recommendations to strategic plans and reviews; preparing and completing action plans; resolving problems, completing audits, identifying trends, determining sales system improvement and implementing change.
Meets Regional Sales financial objectives by forecasting requirements, preparing annual budget, scheduling expenditures, analyzing variances and initiating corrective actions.
Establishes sales objectives by creating sales plan and quota for distinct in support of national objectives.
Maintain and expands customer base by counseling district sales representatives, building and maintaining rapport with key customers and identifying new customers opportunities.
Recommends product lines by identifying new product opportunities, and/or product, packaging, and service changes, surveying needs and trends and tracking competitors.
Implement trade promotions by publishing, tracking and evaluating trade spending.
Leads the Sales Territory Representatives and Specialists, inclusive of managing performance, coaching, mentoring, hiring and career development.
Territory Sales Supervisor Philippine Leading Infinite Logistics Inc.
R-10 Vitas Tondo, Manila, Philippines
Feb. 2012 – Oct. 2013
Duties and Responsibilities
Manage the total business category performance through:
b.Achievement of Territory Sales Volume and Value Target
c.Management of Accounts receivables within target
d.Development of Territory level demand forecast
e.Overseeing and approving the Territory Coverage Plan among direct reports
f.Management of call and productivity target achievement within the territory
Plans and develops systems and procedures to improve the operating quality and efficiency of the territory.
Conducts a preliminary assessment of account credit worthiness and endorses the Credit Application Form to company designated officers for approval.
Conduct independent trade audit to ensure efficient distribution and merchandising
Analyzes and documents business processes and problems, developing solutions or recommendations to enhance efficiencies
Plans and recommends Sales Training programs for distributors and sales personnel in assigned territory to the Regional Sales Manager
Establishes distributor and employee goals and conducts performance reviews as required by the company
Schedules and conducts territory meetings to review salesman and territory performance, monitor achievement of objectives, identify areas for improvement, and develop territory plans and programs
Communicate with immediate superior and support staff for territory operational requirements
Prepare timely and accurate reports on weekly sales, trade program contracts, and other required sales report
Provides information on field operations, market conditions and competitive activities on a weekly basis
Responsible for the preparation of a monthly business review report to the Management
Supervises people in accordance with company policies and procedures
Conduct interviews, hires new staff, and provides employee orientation for sales personnel assigned in the territory
Coaches and provides career development advice to direct reports
Operation Supervisor Tradewell Merchandising
Lucena City, Philippines
October 2011 – Feb. 2012
Duties and Responsibilities
Report to the GM/OM regarding the development of all operational procedures and work instructions for each program.
Setting monthly goal and objectives
See to it that goals and objectives set for every month are met.
Ensures that all rules and procedures concerning to each department functions are followed and maintain the high quality level of service.
Overseeing and evaluating of the Sales Group and Logistics Performances
Designing promotional activities.
Other duties and responsibilities as assigned
Sales Supervisor Tradewell Merchandising
Lucena City, Philippines
August 2006 – October 2011
Duties and Responsibilities
Manage daily sales activities of inside salespeople
Assist in the development sales goals and objectives
Responsible for meeting sales goals and objectives
Monitor quarterly plan results and activity with sales personnel, Weekly planning meeting, Monthly plan reviews and Quarterly plan reviews.
Monthly account base analysis and reviews with sales personnel and operation manager.
Training Sales personnel,Customer development and Call management
Assist sales personnel with daily quoting and activities
Involvement in the recruiting and hiring of new sales personnel
Responsible for gross margin and management
Other duties and responsibilities as assigned
Major Account Specialist Tradewell Merchandising
Lucena City, Philippines
February 2003-July 2006
Duties and Responsibilities
Maintain and develop the assigned stores
Responsible for meeting sales goals and objectives to the assigned stores.
Identify issues caused by the competitors and propose necessary counter activity.
Prepare and communicate well the appropriate information concerning plan and objective for the assigned stores.
Monitor, evaluate and make recommendation regarding the result of the initiated programs and the account’s sales performance.
Attend on client meetings and participates in conference calls as necessary and appropriate.
Other duties and responsibilities as assigned
Van Salesman Ballesteros Favorite Enterprises
Lucena City, Philippines
August 2001- February2003
Duties and Responsibilities
Responsible for the continual development of his territory
Being an extension of the company, he should established and maintain good image before his customers
Accountable for maintain a list of all of his accounts, no matter how small, and accomplish daily sales performance reports
Accountable for the collections
Monitors the competitor’s activity and proposed counter activity
Booking Salesman Ace Conglomerate Distribution Inc. (ACDI)
Lucena City, Phillippines
January 2000- April 2001
Duties and Responsibilities
Maintain and develop the assigned stores
Responsible for meeting sales goals and objectives to the assigned stores.
Identify issues caused by the competitors and propose necessary counter activity.
Prepare and communicate well the appropriate information concerning plan and objective for the assigned stores.
Monitor, evaluate and make recommendation regarding the result of the initiated programs and the account’s sales performance.
Attend on client meetings and participates in conference calls as necessary and appropriate.
Other duties and responsibilities as assigned
a.
b.EDUCATION
Bachelor of Arts Major in Southern Luzon Polytechnic College
History Lucban, Quezon, Philippines
1995 – 1999
Civil Technology Southern Luzon Polytechnic College
Lucban, Quezon, Philippines
1993 - 1995
PERSONAL
Nationality : Filipino
Date of Birth : April 08, 1977
Place Of Birth : Lucena, City, Philippines
Age : 42
Gender : Male
Civil Status : Married
Language : English & Filipino (written, reading & verbal)
CHARACTER REFERENCES
ERNANIE F. EPINO
Owner, Alpha Charlie Marketing
Pleasantville Subd.
Brgy. Iyam, Lucena City
Contact No. 092********/093********
CHRISTIAN U. CABALLERO
Brgy. Mamala 2, Sariaya Quezon
Contact No. 092********/094********
JAYSON REYES
Distribution Specialist, Philippine
Leading Infinite Logistics Inc.
Manila
Contact No. 099********
I hereby certify that the above information is true and correct to the best of my knowledge and belief.
WILLIARD M. OBORZA
Applicant