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Marketing Executive

Location:
Gurgaon, Haryana, India
Posted:
October 24, 2019

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Satvik Kumar

Email Marketing Specialist

Result-oriented professional with an extensive experience in initiating email marketing strategies. Hands-on experience with marketing tools and excellent copywriting skills

adan4i@r.postjobfree.com 965-***-**** Gurgaon, India WORK EXPERIENCE

12/2016 – 09/2017

Email Marketing Executive

Wunderman International

Execution of online marketing campaigns for subsidiaries of Microsoft (Central & Western Europe, Middle East & Africa) Weekly communication with client about campaign

preparation,approvals and launch

Implement quality assurance process to ensure accurate and on-time delivery

Worked on Salesforce Exact-Target for campaign builds 10/2017 – 03/2018

Email Marketing Specialist

Retrotech pvt ltd

Designed, developed and implemented email marketing campaigns

Ensured proper email delivery to leads

Made sure marketing messages were mobile friendly

Promptly processed all unsubscribe requests

Ensured brevity and accuracy of marketing campaigns SKILLS(TECHNICAL AND SOFT)

HTML5 CSS3 SASS Slaesforce Exacttarget

Salesforce Pardot Photoshop Litmus

Time Management Handling Pressure Positivity

Verbal & written communication

PROJECTS

Microsoft (12/2016 – 09/2017)

Smart and Final (04/2018 – 04/2019)

MasterCard (solo project) (05/2019 – Present)

ACHIEVEMENTS

Met deadlines consistently

Have been promoted after only 6 months on the job

Publicis Sapient

LANGUAGES

English

Full Professional Proficiency

Hindi

Full Professional Proficiency

INTERESTS

Sports Gaming Travelling Music

Achievements/Tasks

Achievements/Tasks

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WORK EXPERIENCE

04/2018 – Present

Interactive Developer L2

Publicis Sapient

Proficient on Salesforce Marketing Cloud Platform for building marketing campaigns while leveraging Exact Target, Mobile Studio and Cloud Pages

Have also been instrumental in setting up simple customer journeys via Journey Builder and in this process leveraging Automation Studio to select right Data-Extension for sending out relevant marketing campaign

Have created and deployed High-complexity email

campaigns basis the business objective. This included targeting the customer basis their personal and

geographical attributes while by leveraging the data from CRM attributes

Ability to build responsive HTML emails, SMS campaigns and Landing Pages over Exact Target

Took responsibility to track weekly large volume email blasts and sent alerts within ExactTarget Email Platform

Weekly/Bi-weekly calls with stakeholders to discuss weekly progress and next campaign details

A/B tested subject lines so as to improve open rate KPIs Build Landing Pages and Email campaigns on Salesforce Pardot

Made sure the email-campaigns are mobile-responsive End-to-end Quality check before sending builds to client EDUCATION

07/2012 – 12/2015

Bachelors of Business Administration

Punjab technical university

Achievements/Tasks



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