LESLIE LORENZI
Miami, FL 33143
Tel: 352-***-****
E-mail: **********@***.***
Summary: Experienced National Sales Director for multiple fragrance and cosmetic lines. Managed products across luxury and
mid-tier department stores including Neiman Marcus, Nordstrom, Barneys, Macy’s and Dillard’s. Managed diverse
sales teams across the US and Puerto Rico and maintained P&L responsibility.
Experience:
2016–Present THE FRAGRANCE GROUP: National Sales Director USA
*Direct sales and distribution at a national level, both sell-in and sell-out for high end department stores.
*50-60% travel across US managing sales teams and marketing multiple brands; International travel supporting
vendors.
*Marketed prestige European fragrance lines including Lalique, Tiziana Terenzi, Tous, and Parfums de Marley.
*Direct manager for four sales teams; over 50 sales associates in major markets across the US including Miami,
Atlanta, Dallas, Houston, Las Vegas, Chicago, Los Angeles and New York City.
*Trained and educated each sales team on product knowledge and event planning.
*Managed successful events in each distribution leading to increased sales with double digit growth.
*P&L responsibility; Developed and managed budgets for sales teams including payroll management.
*Built relationships at store level management and buying offices for business opportunities.
2013 – 2016 MACY’S: Impulse Beauty Regional Coordinator South Region
*Managed 27 Impulse Beauty Floors across four states (FL, GA, NC, TN) and Puerto Rico, including 120+
sales associates; responsible for recruiting and interviewing all associates.
*40% travel across region managing sales teams and developing relationships with store-level management,
regional management and vendors.
*Achieve Impulse Beauty sales goals utilizing the teams Magic Selling skills.
*Coached Counter Managers with merchandising, event planning, team building and customer engagement.
*Led all artistry trainings, vendor specific trainings and vendor strategy meetings.
2011 – 2013 MACY’S: Estee Lauder Account Coordinator NYC Metro
*Worked alongside Estee Lauder Account Executives in four Metro NYC Macy’s locations.
*Trained and developed Beauty Advisors and Counter Managers on sales goals and customer service standards.
*Coached Beauty Advisors and Counter Managers on using My Client to build customer relationships.
*Built partnerships with store, district and regional management to identify business driving opportunities.
*Coordinate special events that support Macy’s and Estee Lauder’s planned sales goals.
*Participate in achieving sales goals and modeling selling behaviors.
*Assist in promotional setup, visual guidelines, and maintenance of each counter.
2010 – 2011 SAKS FIFTH AVENUE: Fashion Consultant/Sales Associate Short Hills, NJ
*Built relationships with clients; keeping accurate notes in the clientele system.
*Worked in a team oriented environment that requires a high degree of multitasking with minimal supervision.
*Worked with Account Executives throughout the department to maintain inventory for clients (Elie Tahari,
Red Valentino, Pink Tartan, DKNY, Hugo Boss, Ralph Lauren, etc.)
2009 – 2010 RASMUSSEN COLLEGE: Program Manager Maitland, FL
*Act as first point of contact for students considering Rasmussen College.
*Engaged prospective students about career goals and Rasmussen value; mentor students from application
through first quarter of enrollment.
2008 – 2009 UNITED SHIPPING SOLUTIONS: Sales/Customer Service/Administration Tallahassee, FL
*B2B sales for a third party logistics company; build relationships with clients and freight carriers;
provide logistics for customer transportation needs.
2005-2008 ESTEE LAUDER: Counter Manager/Beauty Advisor Tallahassee, FL
*Train and motivate all Beauty Advisors to achieve sales goals and build customer relationships.
Education: THE FLORIDA STATE UNIVERSITY Tallahassee, FL
*B.S. Exercise Science; Minor Chemistry (April 2008)